Do I ship it?

Games › Multiple Endings › Multiple Endings + Cats

Specimen · observed

Should I ship a Cat Multiple Endings game?

Multiple Endings + Cats

Of 59 developers who shipped a Cat Multiple Endings game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 89 more are announced, ×2.3 for every developer who shipped in the last year.

Verdict: poor odds, for a 3 / 10 build.

The middle developer here made $1.7k, ×3.5 the market's $480 for a 3 / 10 build, and 3 in 10 made under $510; 1 in 20 cleared $1.6M, ×3375 the market median. Revenue is up 140% on the market; 89 games are announced against 38 developers who shipped in the last year.

Deciding numbers: median 3.5 times the market baseline, revenue up 140% on the market, 89 announced, ×2.3 per developer who shipped in the last year.
Nobody has said they are building this yet.
Multiple Endings + Cats
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 59
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $16k → $3.6k → $25k → $748 → $1.7k → $2.9k → $1.1k (still earning) → $4.0k (still earning)
The last cohort is still earning.
Outcomes for Multiple Endings + Cats: Plate 1 · outcomes, 2 yr, n = 59
Bottom 30% $505 (exactly $505)
Median $1.7k (exactly $1,676)
Top 25% $7.6k (exactly $7,583)
Top 5% $1.6M (exactly $1,603,095)
Developers, 2 yr 59
Released games 159
Announced 89
Effort 3 / 10
AI-buildability High
Typical price $7.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 140% on the market, supply 75% more developers than the period before.

Free games: 14%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is high: the lowest rating among its tags.

Multiple Endings
effort 3 / 10 · high · effort 3 sits in the high band
Cats
effort 2 / 10 · high · effort 2 sits in the high band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
3 / 10 · small 2D action, light systems
Systems
Multiple Endings; 4 in 10 of the top 25% also carry Adventure, Choices Matter, Exploration
Price point
$7.99 typical · top 25% priced $24.99 or above
Art
6 in 10 of the top 25% ship with Story Rich, 2D, Atmospheric
Plate 4 · demand

Why players buy here

The top 25% priced at $24.99 or above; the middle game at $7.99.

The top 10 games average 93% positive over 16,675 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $510, median $1.7k, 1 in 4 over $7.5k, 1 in 20 over $1.6M.

3 in 10 developers made under $510. 8 in 10 of the 24 games released 1 to 2 years ago have fewer than 100 reviews. 89 games are announced against 38 developers who shipped in the last year, ×2.3 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Multiple Endings with a different setting or mood, ranked by verdict then median.

  1. + FMVStrong odds128 devs · median $65k · 93 announced
  2. + WuxiaFair11 devs · median $230k · 18 announced
  3. + Level EditorFair17 devs · median $8.1k · 23 announced
  4. + Job SimulatorFair32 devs · median $5.8k · 42 announced
  5. + SuperheroFair15 devs · median $4.5k · 22 announced
  6. + 4 Player LocalFair10 devs · median $3.6k · 10 announced
  7. + Escape RoomFair37 devs · median $2.2k · 32 announced
  8. + GamblingFair30 devs · median $1.8k · 42 announced
  9. + TriviaFair14 devs · median $1.7k · 15 announced
  10. + Score AttackFair40 devs · median $599 · 49 announced
  11. + ArcadeFair176 devs · median $598 · 180 announced
  12. + Arena ShooterFair18 devs · median $597 · 16 announced

All 214 pairs on the Multiple Endings page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Strange Horticulture 2022 · $7.1M Blacksad: Under the Skin 2019 · $3.2M The Adventures of Elliot: The Millennium Tales 2026 · $3.0M Beat Cop 2017 · $2.2M Strange Antiquities 2025 · $1.8M
Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Strange Horticulture older $15.99 14,867 94% 446k $7.1M (exactly $7,131,700) Bad Viking
Blacksad: Under the Skin older $19.99 5,356 83% 161k $3.2M (exactly $3,211,993) Pendulo Studios, YS Interactive
The Adventures of Elliot: The Millennium Tales $59.99 1,687 78% 51k $3.0M (exactly $3,036,094) Square Enix, Claytechworks
Beat Cop older $14.99 4,841 81% 145k $2.2M (exactly $2,176,998) Pixel Crow
Strange Antiquities $17.99 3,288 95% 99k $1.8M (exactly $1,774,534) Bad Viking
OneShot: World Machine Edition $9.99 5,349 98% 160k $1.6M (exactly $1,603,095) Future Cat LLC
OFF $14.99 3,093 95% 93k $1.4M (exactly $1,390,922) Mortis Ghost, Fangamer
Cat's Kiss older $14.99 1,528 89% 46k $687k (exactly $687,142) Narrator, STORIA
Kemono Teatime $12.99 1,617 95% 49k $630k (exactly $630,145) Studio Lalala, Kotoneiro, WHO YOU
Hustle Cat older $19.99 1,023 94% 31k $613k (exactly $613,493) Date Nighto
Fatal Claw $24.99 428 89% 13k $321k (exactly $320,872) NDEV GAMES
CraftCraft: Fantasy Merchant Simulator $15.99 531 81% 16k $255k (exactly $254,721) Placeholder Gameworks, Pineapple Works
Teller's Duty $11.99 388 72% 12k $140k (exactly $139,564) Hiscory
夏目友人帳 ～葉月の記～ $49.99 77 80% 2.3k $115k (exactly $115,477) Toydium
The Floor Above $12.99 217 88% 6.5k $85k (exactly $84,565) Swytapp Games

Estimates: copies = reviews × 30, gross = copies × list price.