Games › Building › Building + Hidden Object
Should I ship a Building Hidden Object?
Building + Hidden Object
Of 50 developers who shipped a Building Hidden Object in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 75 more are announced, ×2.7 for every developer who shipped in the last year.
Verdict: poor odds, for a 5 / 10 build.
The middle developer here made $750, ×1.2 the market's $630 for a 5 / 10 build, and 3 in 10 made under $180; 1 in 20 cleared $150k, ×248 the market median. Revenue is down 75% on the market; 75 games are announced against 28 developers who shipped in the last year.
| Bottom 30% | $180 (exactly $180) |
|---|---|
| Median | $748 (exactly $748) |
| Top 25% | $6.0k (exactly $5,994) |
| Top 5% | $156k (exactly $155,973) |
| Developers, 2 yr | 50 |
| Released games | 170 |
| Announced | 75 |
| Effort | 5 / 10 |
| AI-buildability | Medium |
| Typical price | $4.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 75% on the market, supply 25% more developers than the period before.
Free games: 6%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Building
- effort 5 / 10 · medium · effort 5 sits in the medium band
- Hidden Object
- effort 2 / 10 · high · static scenes with click targets
What it takes
- Effort
- 5 / 10 · real systems or entry 3D
- Systems
- Building, Hidden Object; 5 in 10 of the top 25% also carry Management, Exploration, Puzzle
- Price point
- $4.99 typical · top 25% priced $17.99 or above
- Art
- 5 in 10 of the top 25% ship with 3D, Relaxing, Cute
Why players buy here
The top 25% priced at $17.99 or above; the middle game at $4.99.
The top 10 games average 85% positive over 2,700 reviews.
What kills games here
3 in 10 developers made under $180. 8 in 10 of the 25 games released 1 to 2 years ago have fewer than 100 reviews. 75 games are announced against 28 developers who shipped in the last year, ×2.7 per shipper.
Adjacent niches
Building with a different second tag, ranked by verdict then median.
- + Job SimulatorStrong odds
- + CatsFair
- + TabletopFair
- + Grid-Based MovementFair
- + Interactive FictionFair
- + Vehicular CombatPoor odds
- + JRPGPoor odds
- + Dating SimPoor odds
- + Open World Survival CraftPoor odds
- + Real-TimePoor odds
- + CrimePoor odds
- + SailingPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | LEGO® Builder's Journey | older | $19.99 | 4,041 82% | 121k | $2.4M (exactly $2,423,388) | Light Brick Studio |
| | Obenseuer | · EA older | $19.99 | 1,684 94% | 51k | $1.0M (exactly $1,009,895) | Loiste Interactive |
| | Minami Lane | older | $4.99 | 6,089 97% | 183k | $912k (exactly $911,523) | Blibloop, Doot |
| | Hidden Through Time | older | $7.99 | 2,807 93% | 84k | $673k (exactly $672,838) | Rogueside |
| | The Witch of Fern Island | older | $24.99 | 700 69% | 21k | $525k (exactly $524,790) | Enjoy Studio S.A. |
| | Camper Van: Make it Home | $14.99 | 1,150 91% | 35k | $517k (exactly $517,155) | Malapata Studio | |
| | holoVillage: Our Cozy Days | $24.99 | 518 83% | 16k | $388k (exactly $388,345) | Roboqlo | |
| | Center Station Simulator | · EA older | $19.99 | 554 87% | 17k | $332k (exactly $332,234) | Nightmare Phoenix |
| | Winter | · EA older | $29.99 | 340 73% | 10k | $306k (exactly $305,898) | Frostfall Realms Studios |
| | Disassembly 3D | older | $29.99 | 309 81% | 9.3k | $278k (exactly $278,007) | Khor Chin Heong |
| | Koira | $17.99 | 289 93% | 8.7k | $156k (exactly $155,973) | Studio Tolima | |
| | Tech Blast | $39.99 | 90 92% | 2.7k | $108k (exactly $107,973) | Galactic Geckon | |
| | Frozen Ship | · EA | $19.99 | 142 76% | 4.3k | $85k (exactly $85,157) | Nionetix |
| | ShoppingMall: Manager Simulator | $14.99 | 95 45% | 2.9k | $43k (exactly $42,722) | Geekon | |
| | Voxelgram 2 | $9.99 | 111 85% | 3.3k | $33k (exactly $33,267) | Procedural Level | |
| | Toy Shop Tidy Up | $4.99 | 175 71% | 5.3k | $26k (exactly $26,198) | Shiftmoon | |
| | Baggage Handler Simulator | $4.99 | 102 76% | 3.1k | $15k (exactly $15,269) | Shleks, Maredy | |
| | Jewel Match Dracula Collector's Edition | $13.99 | 28 89% | 840 | $12k (exactly $11,752) | Suricate Software |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
Your address goes to Buttondown, which sends the letter, and nowhere else. Every issue has an unsubscribe link. No tracking beyond the open count Buttondown keeps.