Do I ship it?

GamesPlatformerPlatformer + Shoot 'Em Up

Specimen · observed

Should I ship a Shoot 'Em Up Platformer?

Platformer + Shoot 'Em Up

Of 107 developers who shipped a Shoot 'Em Up Platformer in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 150 more are announced, ×2.6 for every developer who shipped in the last year.

Verdict: poor odds, for a 3 / 10 build.

The middle developer here made $540, ×1.1 the market's $480 for a 3 / 10 build, and 3 in 10 made under $180; 1 in 20 cleared $88k, ×185 the market median. Revenue is flat on the market; 150 games are announced against 57 developers who shipped in the last year.

Deciding numbers: median 1.1 times the market baseline, revenue flat on the market, 150 announced, ×2.6 per developer who shipped in the last year.
Nobody has said they are building this yet.
Platformer + Shoot 'Em Up
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 107
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $1.9k → $1.8k → $628 → $505 → $1.6k → $539 → $599 (still earning) → $150 (still earning)
The last cohort is still earning.
Outcomes for Platformer + Shoot 'Em Up: Plate 1 · outcomes, 2 yr, n = 107
Bottom 30% $179 (exactly $179)
Median $539 (exactly $539)
Top 25% $6.0k (exactly $5,997)
Top 5% $88k (exactly $88,112)
Developers, 2 yr 107
Released games 472
Announced 150
Effort 3 / 10
AI-buildability High
Typical price $5.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue flat on the market, supply 15% more developers than the period before.

Free games: 10%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is high: the lowest rating among its tags.

Platformer
effort 3 / 10 · high · effort 3 sits in the high band
Shoot 'Em Up
effort 3 / 10 · high · effort 3 sits in the high band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
3 / 10 · small 2D action, light systems
Systems
Platformer, Shoot 'Em Up; 6 in 10 of the top 25% also carry Action, 2D Platformer, Shooter
Price point
$5.99 typical · top 25% priced $17.99 or above
Art
5 in 10 of the top 25% ship with Side Scroller, 2D, Retro
Plate 4 · demand

Why players buy here

The top 25% priced at $17.99 or above; the middle game at $5.99.

The top 10 games average 92% positive over 3,865 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $180, median $540, 1 in 4 over $5.9k, 1 in 20 over $88k.

3 in 10 developers made under $180. 9 in 10 of the 58 games released 1 to 2 years ago have fewer than 100 reviews. 150 games are announced against 57 developers who shipped in the last year, ×2.6 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Platformer with a different second tag, ranked by verdict then median.

  1. + Dating SimStrong odds19 devs · median $3.0k · 15 announced
  2. + PinballStrong odds10 devs · median $2.5k · 6 announced
  3. + Combat RacingFair28 devs · median $899 · 38 announced
  4. + FMVFair9 devs · median $899 · 10 announced
  5. + SimulationFair281 devs · median $628 · 235 announced
  6. + Grid-Based MovementFair23 devs · median $539 · 18 announced
  7. + AutomationFair13 devs · median $449 · 16 announced
  8. + Turn-Based TacticsLong shot15 devs · median $360 · 18 announced
  9. + LGBTQ+Poor odds42 devs · median $7.2k · 90 announced
  10. + Co-op CampaignPoor odds32 devs · median $6.5k · 90 announced
  11. + JRPGPoor odds14 devs · median $5.8k · 38 announced
  12. + SkateboardingPoor odds14 devs · median $4.8k · 23 announced

All 206 pairs on the Platformer page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Cuphead older $19.99 198,790 96% 6.0M $119M (exactly $119,214,363) Studio MDHR Entertainment Inc.
HUNTDOWN older $19.99 4,059 94% 122k $2.4M (exactly $2,434,182) Easy Trigger Games
Squirrel with a Gun older $19.99 3,112 86% 93k $1.9M (exactly $1,866,266) Dee Dee Creations LLC
Guns, Gore and Cannoli 2 older $12.99 4,742 94% 142k $1.8M (exactly $1,847,957) Rogueside, Claeysbrothers
Out There Somewhere older $9.99 6,160 92% 185k $1.8M (exactly $1,846,152) MiniBoss
METAL SLUG 3 older $7.99 6,976 90% 209k $1.7M (exactly $1,672,147) SNK CORPORATION, Dotemu
Warhammer 40,000: Shootas, Blood & Teef older $19.99 2,586 87% 78k $1.6M (exactly $1,550,824) Rogueside
Zombotron older $14.99 2,974 89% 89k $1.3M (exactly $1,337,408) Ant.Karlov Games
Valfaris older $24.99 1,782 86% 53k $1.3M (exactly $1,335,965) Steel Mantis
Guns, Gore & Cannoli older $9.99 3,681 91% 110k $1.1M (exactly $1,103,196) Rogueside, Claeysbrothers
Iron Meat $19.99 982 96% 29k $589k (exactly $588,905) Ivan Valeryevich Suvorov, Retroware
Guns of Fury $14.99 950 88% 29k $427k (exactly $427,215) Gelato Games Ltd
Neon Inferno $19.99 378 92% 11k $227k (exactly $226,687) Zenovia Interactive
FISH · EA $9.99 583 94% 17k $175k (exactly $174,725) dmcaguy
Contract Rush DX $19.99 246 99% 7.4k $148k (exactly $147,526) Figburn, Melon
Missing Banban $9.99 294 92% 8.8k $88k (exactly $88,112) Simon Carny
MARVEL MaXimum Collection $24.99 111 76% 3.3k $83k (exactly $83,217) Limited Run Games
SNAKE GAME ULTRA CORE $29.99 89 88% 2.7k $80k (exactly $80,073) Galactic Geckon
PROJECT TACHYON $17.99 117 83% 3.5k $63k (exactly $63,145) STUDIO N9
Future Knight $14.99 115 98% 3.5k $52k (exactly $51,716) Studio Koba, Aeternum Game Studios

Estimates: copies = reviews × 30, gross = copies × list price.