Do I ship it?

GamesVisual NovelVisual Novel + Noir

Specimen · observed

Should I ship a Noir Visual Novel?

Visual Novel + Noir

Of 120 developers who shipped a Noir Visual Novel in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 194 more are announced, ×2.6 for every developer who shipped in the last year.

Verdict: poor odds, for a 3 / 10 build.

The middle developer here made $1.6k, ×3.4 the market's $480 for a 3 / 10 build, and 3 in 10 made under $450; 1 in 20 cleared $330k, ×699 the market median. Revenue is down 15% on the market; 194 games are announced against 75 developers who shipped in the last year.

Deciding numbers: median 3.4 times the market baseline, revenue down 15% on the market, 194 announced, ×2.6 per developer who shipped in the last year.
Nobody has said they are building this yet.
Visual Novel + Noir
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 120
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $7.4k → $12k → $6.0k → $3.2k → $2.7k → $2.5k → $838 (still earning) → $989 (still earning)
The last cohort is still earning.
Outcomes for Visual Novel + Noir: Plate 1 · outcomes, 2 yr, n = 120
Bottom 30% $449 (exactly $449)
Median $1.6k (exactly $1,612)
Top 25% $8.1k (exactly $8,084)
Top 5% $332k (exactly $332,234)
Developers, 2 yr 120
Released games 330
Announced 194
Effort 3 / 10
AI-buildability High
Typical price $5.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 15% on the market, supply 65% more developers than the period before.

Free games: 15%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is high: the lowest rating among its tags.

Visual Novel
effort 2 / 10 · high · script, choices and static art
Noir
effort 3 / 10 · high · effort 3 sits in the high band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
3 / 10 · small 2D action, light systems
Systems
Visual Novel; 5 in 10 of the top 25% also carry Adventure, Interactive Fiction, Investigation
Price point
$5.99 typical · top 25% priced $19.99 or above
Art
5 in 10 of the top 25% ship with Story Rich, Atmospheric, 2D
Plate 4 · demand

Why players buy here

The top 25% priced at $19.99 or above; the middle game at $5.99.

The top 10 games average 92% positive over 8,575 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $450, median $1.6k, 1 in 4 over $8.0k, 1 in 20 over $330k.

3 in 10 developers made under $450. 8 in 10 of the 56 games released 1 to 2 years ago have fewer than 100 reviews. 194 games are announced against 75 developers who shipped in the last year, ×2.6 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Visual Novel with a different setting or mood, ranked by verdict then median.

  1. + FMVStrong odds166 devs · median $54k · 146 announced
  2. + City BuilderStrong odds10 devs · median $19k · 8 announced
  3. + MusicStrong odds27 devs · median $18k · 24 announced
  4. + TrainsStrong odds12 devs · median $8.0k · 5 announced
  5. + Souls-likeFair25 devs · median $27k · 17 announced
  6. + MinigamesFair20 devs · median $22k · 19 announced
  7. + RhythmFair38 devs · median $18k · 52 announced
  8. + JRPGFair219 devs · median $13k · 265 announced
  9. + Immersive SimFair399 devs · median $7.8k · 453 announced
  10. + SwordplayFair13 devs · median $5.7k · 10 announced
  11. + GamblingFair16 devs · median $5.7k · 12 announced
  12. + DiplomacyFair16 devs · median $5.4k · 19 announced

All 188 pairs on the Visual Novel page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Disco Elysium - The Final Cut older $39.99 118,124 92% 3.5M $142M (exactly $141,713,363) ZA/UM
The Wolf Among Us older $14.99 32,494 97% 975k $15M (exactly $14,612,552) Telltale
Batman - The Telltale Series older $14.99 15,060 87% 452k $6.8M (exactly $6,772,482) Telltale
AI: THE SOMNIUM FILES - nirvanA Initiative older $39.99 3,571 86% 107k $4.3M (exactly $4,284,129) Spike Chunsoft Co., Ltd.
Soul Hackers 2 older $59.99 2,300 65% 69k $4.1M (exactly $4,139,310) ATLUS
This Is the Police older $14.99 9,153 82% 275k $4.1M (exactly $4,116,104) Weappy Studio
Tangle Tower older $19.99 6,483 94% 194k $3.9M (exactly $3,887,855) SFB Games
HENPRI $24.99 3,903 96% 117k $2.9M (exactly $2,926,079) Qruppo
Class of '09: The Re-Up older $14.99 4,496 97% 135k $2.0M (exactly $2,021,851) SBN3
Tails Noir older $24.99 2,592 66% 78k $1.9M (exactly $1,943,222) Eggnut
No Sleep For Kaname Date - From AI: THE SOMNIUM FILES $39.99 835 79% 25k $1.0M (exactly $1,001,750) Spike Chunsoft Co., Ltd.
Aether & Iron $24.99 521 84% 16k $391k (exactly $390,594) Seismic Squirrel, Chaos Theory Games
LumineNight $24.99 515 87% 15k $386k (exactly $386,096) Spickasoft
The Shell Part III: Paradiso $19.99 622 96% 19k $373k (exactly $373,013) Innocent Grey
The Posthumous Investigation $19.99 554 94% 17k $332k (exactly $332,234) Mother Gaia Studio
Detective Instinct: Farewell, My Beloved $19.99 435 93% 13k $261k (exactly $260,869) Armonica LLC
Chicken Police: Into the HIVE! $19.99 374 80% 11k $224k (exactly $224,288) The Wild Gentlemen
Lightracer: For Judge $9.99 462 92% 14k $138k (exactly $138,461) Smartmelon Games
Harem Fantasy $11.99 354 87% 11k $127k (exactly $127,334) Sweet Buns Games

Estimates: copies = reviews × 30, gross = copies × list price.