Do I ship it?

GamesSouls-likeSouls-like + Visual Novel

Specimen · observed

Should I ship a Visual Novel Souls-like?

Souls-like + Visual Novel

Of 25 developers who shipped a Visual Novel Souls-like in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 17 more are announced.

Verdict: fair, for a 7 / 10 build.

The middle developer here made $27k, ×18 the market's $1.5k for a 7 / 10 build, with 3 in 10 under $360. Revenue is up 130% on the market; 17 games are announced against 11 developers who shipped in the last year.

Deciding numbers: median 18.0 times the market baseline, revenue up 130% on the market, 17 announced, ×1.5 per developer who shipped in the last year.
Nobody has said they are building this yet.
Souls-like + Visual Novel
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 25
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $10k → $1.4M → $897 → $39k → $37k → $35k (still earning) → $178 (still earning)
The last cohort is still earning.
Outcomes for Souls-like + Visual Novel: Plate 1 · outcomes, 2 yr, n = 25
Bottom 30% $359 (exactly $359)
Median $27k (exactly $26,978)
Top 25% $156k (exactly $155,844)
Top 5% $610k (exactly $610,028)
Developers, 2 yr 25
Released games 77
Announced 17
Effort 7 / 10
AI-buildability Low
Typical price $7.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 130% on the market, supply 20% fewer developers than the period before.

Free games: 8%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is low: the lowest rating among its tags.

Souls-like
effort 7 / 10 · low · effort 7 sits in the low band
Visual Novel
effort 2 / 10 · high · script, choices and static art

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
7 / 10 · big single-player or serious online
Systems
Souls-like, Visual Novel; 4 in 10 of the top 25% also carry Adventure, Choices Matter, RPG
Price point
$7.99 typical · top 25% priced $9.99 or above
Art
4 in 10 of the top 25% ship with Anime, 2D, Atmospheric
Plate 4 · demand

Why players buy here

The top 25% priced at $9.99 or above; the middle game at $7.99.

The top 10 games average 86% positive over 15,276 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $360, median $27k, 1 in 4 over $150k, 1 in 20 over $610k.

3 in 10 developers made under $360. 6 in 10 of the 14 games released 1 to 2 years ago have fewer than 100 reviews. 17 games are announced against 11 developers who shipped in the last year.

Plate 6 · same mechanic, other settings

Adjacent niches

Souls-like with a different second tag, ranked by verdict then median.

  1. + Dating SimStrong odds17 devs · median $34k · 8 announced
  2. + Artificial IntelligenceFair13 devs · median $22k · 17 announced
  3. + JRPGFair31 devs · median $8.6k · 35 announced
  4. + IncrementalFair9 devs · median $3.9k · 10 announced
  5. + PsychologicalFair17 devs · median $1.8k · 17 announced
  6. + Walking SimulatorFair17 devs · median $1.3k · 7 announced
  7. + Precision PlatformerLong shot49 devs · median $776 · 46 announced
  8. + Score AttackLong shot18 devs · median $599 · 21 announced
  9. + WarPoor odds8 devs · median $451k · 22 announced
  10. + Turn-Based TacticsPoor odds12 devs · median $88k · 21 announced
  11. + RomancePoor odds10 devs · median $35k · 16 announced
  12. + RobotsPoor odds12 devs · median $32k · 19 announced

All 122 pairs on the Souls-like page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
コイカツ! / Koikatsu Party older $59.99 5,298 91% 159k $9.5M (exactly $9,534,811) ILLUSION
NEKOPARA Vol. 1 older $9.99 23,405 95% 702k $7.0M (exactly $7,014,478) NEKO WORKs
Living With Sister: Monochrome Fantasy older $12.99 15,119 69% 454k $5.9M (exactly $5,891,874) Inusuku
YOU and ME and HER: A Love Story older $29.99 6,033 95% 181k $5.4M (exactly $5,427,890) Nitroplus
NEKOPARA Vol. 3 older $9.99 11,153 96% 335k $3.3M (exactly $3,342,554) NEKO WORKs
NEKOPARA Vol. 2 older $9.99 11,055 97% 332k $3.3M (exactly $3,313,184) NEKO WORKs
To Be or Not to Be older $12.99 8,035 89% 241k $3.1M (exactly $3,131,240) Team K
VR Kanojo / VRカノジョ older $49.99 1,767 76% 53k $2.6M (exactly $2,649,970) ILLUSION
NEKOPARA Vol. 4 older $9.99 8,240 97% 247k $2.5M (exactly $2,469,528) NEKO WORKs
SENRAN KAGURA Burst Re:Newal older $29.99 2,433 92% 73k $2.2M (exactly $2,188,970) Tamsoft
Nunholy $7.99 5,150 88% 155k $1.2M (exactly $1,234,455) Chowbie
The Dark Queen of Mortholme $4.99 4,075 83% 122k $610k (exactly $610,028) Mosu
NEKOPARA After $9.99 1,198 90% 36k $359k (exactly $359,041) NEKO WORKs
The Married Woman Nextdoor - Creampie SEX Beside Her Husband $9.99 933 86% 28k $280k (exactly $279,620) AibanWork
CUCKOLD SIMULATOR: Life as a Beta Male Cuck $4.99 1,680 93% 50k $251k (exactly $251,496) Team SNEED
Escape from Yandere $4.99 1,335 75% 40k $200k (exactly $199,850) VorhGames
Exposed Livestream $9.99 520 81% 16k $156k (exactly $155,844) Kumada Gaon
中国式地雷女 $7.99 191 73% 5.7k $46k (exactly $45,783) 钟夏游戏(ZHONGXIA GAMES)
Cafe DReAMLAND $12.99 99 93% 3.0k $39k (exactly $38,580) めとこ
Soul Mates · EA $12.99 95 97% 2.9k $37k (exactly $37,022) Sad Panda Studios

Estimates: copies = reviews × 30, gross = copies × list price.