Do I ship it?

GamesVisual NovelVisual Novel + Interactive Fiction

Specimen · observed

Should I ship an Interactive Fiction Visual Novel?

Visual Novel + Interactive Fiction

Of 1,204 developers who shipped an Interactive Fiction Visual Novel in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 1,794 more are announced, ×2.5 for every developer who shipped in the last year.

Verdict: poor odds, for a 2 / 10 build.

The middle developer here made $3.4k, ×29 the market's $120 for a 2 / 10 build, and 3 in 10 made under $600; 1 in 20 cleared $350k, ×2988 the market median. Revenue is flat on the market; 1,794 games are announced against 720 developers who shipped in the last year.

Deciding numbers: median 28.7 times the market baseline, revenue flat on the market, 1,794 announced, ×2.5 per developer who shipped in the last year.
Nobody has said they are building this yet.
Visual Novel + Interactive Fiction
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 1,204
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $9.6k → $6.7k → $6.1k → $4.5k → $3.7k → $4.5k → $2.7k (still earning) → $2.2k (still earning)
The last cohort is still earning.
Outcomes for Visual Novel + Interactive Fiction: Plate 1 · outcomes, 2 yr, n = 1,204
Bottom 30% $600 (exactly $600)
Median $3.4k (exactly $3,414)
Top 25% $25k (exactly $24,850)
Top 5% $356k (exactly $355,622)
Developers, 2 yr 1,204
Released games 3,553
Announced 1,794
Effort 2 / 10
AI-buildability High
Typical price $7.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue flat on the market, supply 30% more developers than the period before.

Free games: 15%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is high: the lowest rating among its tags.

Visual Novel
effort 2 / 10 · high · script, choices and static art
Interactive Fiction
effort 1 / 10 · high · prose plus a state machine

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
2 / 10 · static 2D art, simple logic
Systems
Visual Novel, Interactive Fiction; 6 in 10 of the top 25% also carry Multiple Endings, Adventure, RPG
Price point
$7.99 typical · top 25% priced $15.99 or above
Art
4 in 10 of the top 25% ship with Story Rich, Emotional, Anime
Plate 4 · demand

Why players buy here

The top 25% priced at $15.99 or above; the middle game at $7.99.

The top 10 games average 83% positive over 135,288 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $600, median $3.4k, 1 in 4 over $24k, 1 in 20 over $350k.

3 in 10 developers made under $600. 8 in 10 of the 735 games released 1 to 2 years ago have fewer than 100 reviews. 1,794 games are announced against 720 developers who shipped in the last year, ×2.5 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Visual Novel with a different second tag, ranked by verdict then median.

  1. + FMVStrong odds166 devs · median $54k · 146 announced
  2. + City BuilderStrong odds10 devs · median $19k · 8 announced
  3. + MusicStrong odds27 devs · median $18k · 24 announced
  4. + TrainsStrong odds12 devs · median $8.0k · 5 announced
  5. + Souls-likeFair25 devs · median $27k · 17 announced
  6. + MinigamesFair20 devs · median $22k · 19 announced
  7. + RhythmFair38 devs · median $18k · 52 announced
  8. + JRPGFair219 devs · median $13k · 265 announced
  9. + Immersive SimFair399 devs · median $7.8k · 453 announced
  10. + SwordplayFair13 devs · median $5.7k · 10 announced
  11. + GamblingFair16 devs · median $5.7k · 12 announced
  12. + DiplomacyFair16 devs · median $5.4k · 19 announced

All 188 pairs on the Visual Novel page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
The Walking Dead: The Telltale Definitive Series older $49.99 36,594 96% 1.1M $55M (exactly $54,880,022) Skybound Games
Slay the Princess — The Pristine Cut older $17.99 31,885 96% 957k $17M (exactly $17,208,334) Black Tabby Games
The Hungry Lamb: Traveling in the Late Ming Dynasty older $9.99 49,765 94% 1.5M $15M (exactly $14,914,570) 零创游戏(ZerocreationGame)
Doki Doki Literature Club Plus! older $14.99 30,148 97% 904k $14M (exactly $13,557,556) Team Salvato
Love Is All Around older $9.99 36,203 93% 1.1M $11M (exactly $10,850,039) intiny
魔女的夜宴 older $34.99 9,664 98% 290k $10M (exactly $10,144,301) YUZUSOFT
Revenge on gold diggers $6.99 46,610 80% 1.4M $9.8M (exactly $9,774,117) 前方工作室
Until Then older $19.99 15,721 96% 472k $9.4M (exactly $9,427,884) Polychroma Games
Sora no Kiseki the 1st $59.99 5,205 97% 156k $9.4M (exactly $9,367,438) Nihon Falcom
Tiny Bunny $10.99 27,200 83% 816k $9.0M (exactly $8,967,840) Saikono, Sokar
Esoteric Ebb $24.99 8,719 95% 262k $6.5M (exactly $6,536,634) Christoffer Bodegård
Road to Empress Ⅱ $18.00 7,773 80% 233k $4.2M (exactly $4,197,420) New One Studio
Five Hearts Under One Roof $19.99 5,881 91% 176k $3.5M (exactly $3,526,836) Storytaco
Homicipher $13.99 7,821 96% 235k $3.3M (exactly $3,282,474) 八名木Games
Road to Empress I $8.49 11,829 86% 355k $3.0M (exactly $3,012,846) New One Studio
The Weeping Swan: Ten Days of the City's Fall $11.99 8,227 58% 247k $3.0M (exactly $2,959,252) 零创游戏(ZerocreationGame)
School Days $14.99 6,023 77% 181k $2.7M (exactly $2,708,543) 白雨工作室

Estimates: copies = reviews × 30, gross = copies × list price.