Games › Immersive Sim › Immersive Sim + Shop Keeper
Should I ship a Shop Keeper Immersive Sim?
Immersive Sim + Shop Keeper
Of 191 developers who shipped a Shop Keeper Immersive Sim in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 325 more are announced.
Verdict: poor odds, for a 8 / 10 build.
The middle developer here made $8.4k, ×5.6 the market's $1.5k for a 8 / 10 build, and 3 in 10 made under $2.0k; 1 in 20 cleared $710k, ×479 the market median. Revenue is down 65% on the market; 325 games are announced against 165 developers who shipped in the last year.
| Bottom 30% | $2.0k (exactly $1,978) |
|---|---|
| Median | $8.4k (exactly $8,361) |
| Top 25% | $63k (exactly $62,508) |
| Top 5% | $718k (exactly $717,631) |
| Developers, 2 yr | 191 |
| Released games | 235 |
| Announced | 325 |
| Effort | 8 / 10 |
| AI-buildability | Low |
| Typical price | $9.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 65% on the market, supply 470% more developers than the period before.
Free games: 9%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is low: the lowest rating among its tags.
- Immersive Sim
- effort 8 / 10 · low · effort 8 sits in the low band
- Shop Keeper
- effort 3 / 10 · high · effort 3 sits in the high band
What it takes
- Effort
- 8 / 10 · online systems, open world
- Systems
- Immersive Sim, Shop Keeper; 7 in 10 of the top 25% also carry Simulation, Management, Life Sim
- Price point
- $9.99 typical · top 25% priced $15.99 or above
- Art
- 5 in 10 of the top 25% ship with First-Person, 3D, Relaxing
Why players buy here
The top 25% priced at $15.99 or above; the middle game at $9.99.
The top 10 games average 93% positive over 84,439 reviews.
What kills games here
3 in 10 developers made under $2.0k. 5 in 10 of the 31 games released 1 to 2 years ago have fewer than 100 reviews. 325 games are announced against 165 developers who shipped in the last year.
Adjacent niches
Immersive Sim with a different second tag, ranked by verdict then median.
- + FMVStrong odds
- + Trading Card GameStrong odds
- + MinigamesStrong odds
- + WesternStrong odds
- + BoxingStrong odds
- + Job SimulatorFair
- + Asynchronous MultiplayerFair
- + Dating SimFair
- + RomanceFair
- + LGBTQ+Fair
- + Visual NovelFair
- + Split ScreenFair
Comparable games
TCG Card Shop Simulator 2026 · $28M 
Retro Rewind - Video Store Simulator 2026 · $6.0M 
Storage Hunter Simulator 2025 · $2.9M 
School Days 2026 · $2.7M 
Grocery Store Simulator 2024 · $2.4M | Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | TCG Card Shop Simulator | $19.99 | 47,357 96% | 1.4M | $28M (exactly $28,399,993) | OPNeon Games | |
| | Retro Rewind - Video Store Simulator | $19.90 | 10,118 95% | 304k | $6.0M (exactly $6,040,446) | Blood Pact Studios | |
| | Storage Hunter Simulator | $24.99 | 3,866 78% | 116k | $2.9M (exactly $2,898,340) | Raccoons Studio | |
| | School Days | $14.99 | 6,023 77% | 181k | $2.7M (exactly $2,708,543) | 白雨工作室 | |
| | Grocery Store Simulator | $14.99 | 5,337 90% | 160k | $2.4M (exactly $2,400,049) | EXPERIMENT ONE | |
 | King of Retail | older | $25.99 | 2,982 88% | 89k | $2.3M (exactly $2,325,065) | Freaking Games |
 | Tavern Manager Simulator 🍻 | older | $14.99 | 4,018 91% | 121k | $1.8M (exactly $1,806,895) | One More Time |
 | Dealer's Life 2 | older | $14.99 | 3,994 85% | 120k | $1.8M (exactly $1,796,102) | Abyte Entertainment |
 | Roadside Research | · EA | $14.99 | 3,991 85% | 120k | $1.8M (exactly $1,794,753) | Cybernetic Walrus |
 | Teddy's Haven | · EA | $14.99 | 2,800 95% | 84k | $1.3M (exactly $1,259,160) | Teddy Bear Games LLC |
 | Bladesong | · EA | $19.99 | 1,483 95% | 44k | $889k (exactly $889,355) | SUN AND SERPENT creations |
 | Megastore Simulator | · EA | $13.99 | 1,968 93% | 59k | $826k (exactly $825,970) | Yolo Games Studio |
 | Bookshop Simulator | $15.99 | 1,496 92% | 45k | $718k (exactly $717,631) | Blep Games |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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