Games › Character Customization › Character Customization + War
Should I ship a War Character Customization game?
Character Customization + War
Of 64 developers who shipped a War Character Customization game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 174 more are announced, ×4.8 for every developer who shipped in the last year.
Verdict: poor odds, for a 6 / 10 build.
The middle developer here made $6.3k, ×10 the market's $630 for a 6 / 10 build, and 3 in 10 made under $1.5k; 1 in 20 cleared $3.9M, ×6352 the market median. Revenue is up 125% on the market; 174 games are announced against 36 developers who shipped in the last year.
| Bottom 30% | $1.4k (exactly $1,438) |
|---|---|
| Median | $6.3k (exactly $6,296) |
| Top 25% | $164k (exactly $164,318) |
| Top 5% | $4.0M (exactly $3,989,204) |
| Developers, 2 yr | 64 |
| Released games | 249 |
| Announced | 174 |
| Effort | 6 / 10 |
| AI-buildability | Medium |
| Typical price | $9.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 125% on the market, supply 25% more developers than the period before.
Free games: 19%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Character Customization
- effort 6 / 10 · medium · effort 6 sits in the medium band
- War
- effort 6 / 10 · medium · effort 6 sits in the medium band
What it takes
- Effort
- 6 / 10 · full 3D single-player, physics sims, content-heavy RPG
- Systems
- Character Customization; 6 in 10 of the top 25% also carry RPG, Strategy, Strategy RPG
- Price point
- $9.99 typical · top 25% priced $39.99 or above
- Art
- 4 in 10 of the top 25% ship with Story Rich
Why players buy here
The top 25% priced at $39.99 or above; the middle game at $9.99.
The top 10 games average 83% positive over 40,514 reviews.
What kills games here
3 in 10 developers made under $1.5k. 7 in 10 of the 38 games released 1 to 2 years ago have fewer than 100 reviews. 174 games are announced against 36 developers who shipped in the last year, ×4.8 per shipper.
Adjacent niches
Character Customization with a different setting or mood, ranked by verdict then median.
- + Football (American)Strong odds
- + Real-TimeStrong odds
- + Music-Based Procedural GenerationFair
- + TransportationFair
- + MinigamesFair
- + DwarvesFair
- + BikesFair
- + IdlerFair
- + IncrementalFair
- + GamblingFair
- + Precision PlatformerFair
- + TypingFair
Comparable games
Mount & Blade II: Bannerlord 2022 · $346M 
Crusader Kings III 2020 · $142M 
BattleBit Remastered 2023 · EA · $57M 
XCOM® 2 2016 · $48M 
HUMANKIND™ 2021 · $33M | Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Mount & Blade II: Bannerlord | older | $49.99 | 230,490 87% | 6.9M | $346M (exactly $345,665,853) | TaleWorlds Entertainment |
| | Crusader Kings III | older | $49.99 | 94,615 90% | 2.8M | $142M (exactly $141,894,116) | Paradox Development Studio |
| | BattleBit Remastered | · EA older | $14.99 | 127,680 82% | 3.8M | $57M (exactly $57,417,696) | SgtOkiDoki, Vilaskis, TheLiquidHorse |
| | XCOM® 2 | older | $19.99 | 79,998 84% | 2.4M | $48M (exactly $47,974,801) | Firaxis Games, Feral Interactive (Mac),… (Firaxis Games, Feral Interactive (Mac), Feral Interactive (Linux)) |
| | HUMANKIND™ | older | $49.99 | 22,165 68% | 665k | $33M (exactly $33,240,850) | AMPLITUDE Studios |
 | Age of Wonders 4 | older | $49.99 | 16,899 82% | 507k | $25M (exactly $25,343,430) | Triumph Studios |
 | ROMANCE OF THE THREE KINGDOMS XIV | older | $59.99 | 13,086 62% | 393k | $24M (exactly $23,550,874) | KOEI TECMO GAMES CO., LTD. |
 | Battle Brothers | older | $29.99 | 26,118 87% | 784k | $23M (exactly $23,498,365) | Overhype Studios |
 | Black Desert | older | $9.99 | 63,052 75% | 1.9M | $19M (exactly $18,896,684) | Pearl Abyss |
 | MENACE | · EA | $39.99 | 12,281 90% | 368k | $15M (exactly $14,733,516) | Overhype Studios |
 | Xenonauts 2 | $39.99 | 4,853 81% | 146k | $5.8M (exactly $5,822,144) | Goldhawk Interactive | |
 | MechWarrior 5: Clans | $29.99 | 5,565 74% | 167k | $5.0M (exactly $5,006,830) | Piranha Games Inc. | |
 | Heroes' Vow: Three Kingdoms | · EA | $19.99 | 6,652 88% | 200k | $4.0M (exactly $3,989,204) | Free Wing |
 | Cyber Knights: Flashpoint | $29.99 | 2,926 93% | 88k | $2.6M (exactly $2,632,522) | Trese Brothers | |
 | Warhammer 40,000: Mechanicus II | $39.99 | 2,088 53% | 63k | $2.5M (exactly $2,504,974) | Bulwark Studios | |
 | FREEDOM WARS Remastered | $39.99 | 1,211 69% | 36k | $1.5M (exactly $1,452,837) | Dimps Corporation | |
 | Crown and Adventure | $19.99 | 1,693 61% | 51k | $1.0M (exactly $1,015,292) | C3D Games | |
 | Ukrainian Warfare: Gostomel Heroes | $14.99 | 1,921 90% | 58k | $864k (exactly $863,874) | Cats Who Play | |
 | Heroes of Valor | · EA | $14.99 | 1,324 90% | 40k | $595k (exactly $595,403) | Fancy Cat Interactive |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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