Do I ship it?

GamesCharacter CustomizationCharacter Customization + Twin Stick Shooter

Specimen · observed

Should I ship a Character Customization Twin Stick Shooter?

Character Customization + Twin Stick Shooter

Of 46 developers who shipped a Character Customization Twin Stick Shooter in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 94 more are announced, ×4.3 for every developer who shipped in the last year.

Verdict: poor odds, for a 6 / 10 build.

The middle developer here made $900, ×1.4 the market's $630 for a 6 / 10 build, and 3 in 10 made under $240; 1 in 20 cleared $150k, ×251 the market median. Revenue is flat on the market; 94 games are announced against 22 developers who shipped in the last year.

Deciding numbers: median 1.4 times the market baseline, revenue flat on the market, 94 announced, ×4.3 per developer who shipped in the last year.
Nobody has said they are building this yet.
Character Customization + Twin Stick Shooter
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 46
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $23k → $2.0k → $898 → $6.5k → $599 → $809 → $2.1k (still earning) → $240 (still earning)
The last cohort is still earning.
Outcomes for Character Customization + Twin Stick Shooter: Plate 1 · outcomes, 2 yr, n = 46
Bottom 30% $240 (exactly $240)
Median $899 (exactly $899)
Top 25% $4.7k (exactly $4,676)
Top 5% $158k (exactly $157,845)
Developers, 2 yr 46
Released games 119
Announced 94
Effort 6 / 10
AI-buildability Medium
Typical price $5.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue flat on the market, supply 10% fewer developers than the period before.

Free games: 14%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Character Customization
effort 6 / 10 · medium · effort 6 sits in the medium band
Twin Stick Shooter
effort 3 / 10 · high · effort 3 sits in the high band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
6 / 10 · full 3D single-player, physics sims, content-heavy RPG
Systems
Character Customization, Twin Stick Shooter; 7 in 10 of the top 25% also carry Action, Bullet Hell, Top-Down Shooter
Price point
$5.99 typical · top 25% priced $19.99 or above
Art
3 in 10 of the top 25% ship with Top-Down, 3D
Plate 4 · demand

Why players buy here

The top 25% priced at $19.99 or above; the middle game at $5.99.

The top 10 games average 74% positive over 2,561 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $240, median $900, 1 in 4 over $4.6k, 1 in 20 over $150k.

3 in 10 developers made under $240. 8 in 10 of the 24 games released 1 to 2 years ago have fewer than 100 reviews. 94 games are announced against 22 developers who shipped in the last year, ×4.3 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Character Customization with a different second tag, ranked by verdict then median.

  1. + Football (American)Strong odds14 devs · median $3.6k · 12 announced
  2. + Real-TimeStrong odds7 devs · median $2.0k · 6 announced
  3. + Music-Based Procedural GenerationFair10 devs · median $18k · 8 announced
  4. + TransportationFair19 devs · median $7.2k · 24 announced
  5. + MinigamesFair27 devs · median $5.7k · 34 announced
  6. + DwarvesFair7 devs · median $3.2k · 13 announced
  7. + BikesFair11 devs · median $1.5k · 10 announced
  8. + IdlerFair210 devs · median $1.2k · 286 announced
  9. + IncrementalFair146 devs · median $1.2k · 190 announced
  10. + GamblingFair30 devs · median $836 · 32 announced
  11. + Precision PlatformerFair103 devs · median $748 · 116 announced
  12. + TypingFair27 devs · median $539 · 38 announced

All 250 pairs on the Character Customization page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
The Ascent older $29.99 19,235 74% 577k $17M (exactly $17,305,730) Neon Giant
Nine Parchments older $19.99 4,123 77% 124k $2.5M (exactly $2,472,563) Frozenbyte
SYNTHETIK 2 · EA older $19.99 3,202 81% 96k $1.9M (exactly $1,920,239) Flow Fire Games
Blazing Beaks older $14.99 2,043 84% 61k $919k (exactly $918,737) Applava
Relic Hunters Legend $19.99 1,101 65% 33k $660k (exactly $660,270) Rogue Snail
AK-xolotl: Together older $18.99 1,094 75% 33k $623k (exactly $623,252) 2Awesome Studio
Snezhinka:Sentinel Girls2 older $7.99 2,433 96% 73k $583k (exactly $583,190) hinyari9
Shakedown: Hawaii older $19.99 645 90% 19k $387k (exactly $386,806) Vblank Entertainment, Inc.
Maniac older $4.99 1,754 90% 53k $263k (exactly $262,574) Transhuman Design
9th Dawn III older $15.99 501 87% 15k $240k (exactly $240,330) Valorware
Genome Guardian 2 · EA $15.99 410 95% 12k $197k (exactly $196,677) Alpherior
CyberCorp $14.99 351 75% 11k $158k (exactly $157,845) Megame LLC
Graveyard Gunslingers $7.99 224 58% 6.7k $54k (exactly $53,693) PyroPhysics
DAMON and BABY $19.99 87 89% 2.6k $52k (exactly $52,174) Arc System Works
HSS:Reload $8.99 181 71% 5.4k $49k (exactly $48,816) SmokingBear Studio
Bonelords $6.99 94 92% 2.8k $20k (exactly $19,712) Z0 Game Studios
RoadOut $14.99 34 97% 1.0k $15k (exactly $15,290) Rastrolabs Game Studio
HoverGrease 2 $19.99 24 83% 720 $14k (exactly $14,393) Altergaze
Cosmic Coliseum $4.99 55 92% 1.7k $8.2k (exactly $8,234) Exane Games

Estimates: copies = reviews × 30, gross = copies × list price.