Games › Character Customization › Character Customization + Multiple Endings
Should I ship a Character Customization Multiple Endings game?
Character Customization + Multiple Endings
Of 155 developers who shipped a Character Customization Multiple Endings game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 392 more are announced, ×4.7 for every developer who shipped in the last year.
Verdict: poor odds, for a 6 / 10 build.
The middle developer here made $2.7k, ×4.3 the market's $630 for a 6 / 10 build, and 3 in 10 made under $540; 1 in 20 cleared $440k, ×713 the market median. Revenue is down 30% on the market; 392 games are announced against 84 developers who shipped in the last year.
| Bottom 30% | $537 (exactly $537) |
|---|---|
| Median | $2.7k (exactly $2,698) |
| Top 25% | $31k (exactly $30,549) |
| Top 5% | $448k (exactly $447,752) |
| Developers, 2 yr | 155 |
| Released games | 530 |
| Announced | 392 |
| Effort | 6 / 10 |
| AI-buildability | Medium |
| Typical price | $7.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 30% on the market, supply 10% more developers than the period before.
Free games: 11%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Character Customization
- effort 6 / 10 · medium · effort 6 sits in the medium band
- Multiple Endings
- effort 3 / 10 · high · effort 3 sits in the high band
What it takes
- Effort
- 6 / 10 · full 3D single-player, physics sims, content-heavy RPG
- Systems
- Character Customization, Multiple Endings; 6 in 10 of the top 25% also carry RPG, Choices Matter, Adventure
- Price point
- $7.99 typical · top 25% priced $24.99 or above
- Art
- 5 in 10 of the top 25% ship with Story Rich, 2D
Why players buy here
The top 25% priced at $24.99 or above; the middle game at $7.99.
The top 10 games average 77% positive over 101,829 reviews.
What kills games here
3 in 10 developers made under $540. 8 in 10 of the 108 games released 1 to 2 years ago have fewer than 100 reviews. 392 games are announced against 84 developers who shipped in the last year, ×4.7 per shipper.
Adjacent niches
Character Customization with a different second tag, ranked by verdict then median.
- + Football (American)Strong odds
- + Real-TimeStrong odds
- + Music-Based Procedural GenerationFair
- + TransportationFair
- + MinigamesFair
- + DwarvesFair
- + BikesFair
- + IdlerFair
- + IncrementalFair
- + GamblingFair
- + Precision PlatformerFair
- + TypingFair
Comparable games
Dragon Age™: The Veilguard 2024 · $74M 
Tainted Grail: The Fall of Avalon 2025 · $45M 
Dragon Age: Origins - Ultimate Edition 2010 · $26M 
暖雪 Warm Snow 2022 · $19M 
Hero's Adventure: Road to Passion 2023 · $12M | Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Dragon Age™: The Veilguard | $59.99 | 41,393 67% | 1.2M | $74M (exactly $74,494,982) | BioWare | |
| | Tainted Grail: The Fall of Avalon | $44.99 | 33,560 87% | 1.0M | $45M (exactly $45,295,932) | Questline | |
| | Dragon Age: Origins - Ultimate Edition | older | $29.99 | 28,721 85% | 862k | $26M (exactly $25,840,284) | BioWare |
| | 暖雪 Warm Snow | older | $17.99 | 35,270 92% | 1.1M | $19M (exactly $19,035,219) | BadMudStudio |
| | Hero's Adventure: Road to Passion | older | $17.99 | 22,287 84% | 669k | $12M (exactly $12,028,294) | 半瓶醋工作室（Half Amateur Studio） |
 | Rise of the Ronin | $49.99 | 6,503 64% | 195k | $9.8M (exactly $9,752,549) | KOEI TECMO GAMES CO., LTD. | |
 | STAR WARS™ Knights of the Old Republic™ II - The Sith Lords™ | older | $9.99 | 22,357 93% | 671k | $6.7M (exactly $6,700,393) | Obsidian Entertainment, Aspyr (Mac, Lin… (Obsidian Entertainment, Aspyr (Mac, Linux, & Windows Update)) |
 | Karryn's Prison | older | $29.99 | 4,414 95% | 132k | $4.0M (exactly $3,971,276) | Remtairy |
 | Dead Rising® 2 | older | $19.99 | 6,227 79% | 187k | $3.7M (exactly $3,734,332) | Capcom Vancouver |
 | The Outer Worlds: Spacer's Choice Edition | older | $39.99 | 2,841 74% | 85k | $3.4M (exactly $3,408,348) | Obsidian Entertainment, Virtuos Games |
 | Keep Driving | $17.99 | 6,188 93% | 186k | $3.3M (exactly $3,339,664) | YCJY Games | |
 | School Days | $14.99 | 6,023 77% | 181k | $2.7M (exactly $2,708,543) | 白雨工作室 | |
 | Swordhaven: Iron Conspiracy | $24.99 | 783 75% | 23k | $587k (exactly $587,015) | AtomTeam | |
 | New Arc Line | · EA | $24.99 | 687 68% | 21k | $515k (exactly $515,044) | Dreamate |
 | WindStop Strategy | $9.99 | 1,494 78% | 45k | $448k (exactly $447,752) | Xia Start | |
 | That's not my Neighbor | $2.99 | 4,498 88% | 135k | $403k (exactly $403,471) | Nachosama Games | |
 | Rebirth Pub | $17.99 | 700 92% | 21k | $378k (exactly $377,790) | Seikou Soft. |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
Your address goes to Buttondown, which sends the letter, and nowhere else. Every issue has an unsubscribe link. No tracking beyond the open count Buttondown keeps.