Do I ship it?

GamesCharacter CustomizationCharacter Customization + Mechs

Specimen · observed

Should I ship a Mech Character Customization game?

Character Customization + Mechs

Of 42 developers who shipped a Mech Character Customization game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 109 more are announced, ×5.7 for every developer who shipped in the last year.

Verdict: poor odds, for a 6 / 10 build.

The middle developer here made $32k, ×52 the market's $630 for a 6 / 10 build, and 3 in 10 made under $1.2k; 1 in 20 cleared $3.9M, ×6310 the market median. Revenue is down 75% on the market; 109 games are announced against 19 developers who shipped in the last year.

Deciding numbers: median 51.6 times the market baseline, revenue down 75% on the market, 109 announced, ×5.7 per developer who shipped in the last year.
Nobody has said they are building this yet.
Character Customization + Mechs
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 42
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $238k → $132k → $4.8k → $49k → $164k → $13k → $14k (still earning) → $4.8k (still earning)
The last cohort is still earning.
Outcomes for Character Customization + Mechs: Plate 1 · outcomes, 2 yr, n = 42
Bottom 30% $1.2k (exactly $1,169)
Median $32k (exactly $32,384)
Top 25% $358k (exactly $358,081)
Top 5% $4.0M (exactly $3,962,609)
Developers, 2 yr 42
Released games 136
Announced 109
Effort 6 / 10
AI-buildability Medium
Typical price $12.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 75% on the market, supply 25% fewer developers than the period before.

Free games: 13%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Character Customization
effort 6 / 10 · medium · effort 6 sits in the medium band
Mechs
effort 6 / 10 · medium · effort 6 sits in the medium band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
6 / 10 · full 3D single-player, physics sims, content-heavy RPG
Systems
Character Customization; 4 in 10 of the top 25% also carry Action, Shooter, Action RPG
Price point
$12.99 typical · top 25% priced $39.99 or above
Art
4 in 10 of the top 25% ship with 3D, Anime, Third Person
Plate 4 · demand

Why players buy here

The top 25% priced at $39.99 or above; the middle game at $12.99.

The top 10 games average 71% positive over 42,960 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $1.2k, median $32k, 1 in 4 over $350k, 1 in 20 over $3.9M.

3 in 10 developers made under $1.2k. 5 in 10 of the 30 games released 1 to 2 years ago have fewer than 100 reviews. 109 games are announced against 19 developers who shipped in the last year, ×5.7 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Character Customization with a different setting or mood, ranked by verdict then median.

  1. + Football (American)Strong odds14 devs · median $3.6k · 12 announced
  2. + Real-TimeStrong odds7 devs · median $2.0k · 6 announced
  3. + Music-Based Procedural GenerationFair10 devs · median $18k · 8 announced
  4. + TransportationFair19 devs · median $7.2k · 24 announced
  5. + MinigamesFair27 devs · median $5.7k · 34 announced
  6. + DwarvesFair7 devs · median $3.2k · 13 announced
  7. + BikesFair11 devs · median $1.5k · 10 announced
  8. + IdlerFair210 devs · median $1.2k · 286 announced
  9. + IncrementalFair146 devs · median $1.2k · 190 announced
  10. + GamblingFair30 devs · median $836 · 32 announced
  11. + Precision PlatformerFair103 devs · median $748 · 116 announced
  12. + TypingFair27 devs · median $539 · 38 announced

All 250 pairs on the Character Customization page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
ARMORED CORE™ VI FIRES OF RUBICON™ older $59.99 66,987 91% 2.0M $121M (exactly $120,556,504) FromSoftware, Inc.
BATTLETECH older $39.99 23,024 84% 691k $28M (exactly $27,621,893) Harebrained Schemes
The Forever Winter · EA $29.99 21,376 68% 641k $19M (exactly $19,231,987) Fun Dog Studios
SD GUNDAM G GENERATION CROSS RAYS older $59.99 6,939 82% 208k $12M (exactly $12,488,118) TOM CREATE, 株式会社トムクリエイト
DAEMON X MACHINA older $49.99 6,172 85% 185k $9.3M (exactly $9,256,148) Marvelous Inc.
The Surge 2 older $29.99 7,477 75% 224k $6.7M (exactly $6,727,057) Deck13
Chained Echoes older $24.99 7,713 88% 231k $5.8M (exactly $5,782,436) Umami Tiger (Matthias Linda)
MechWarrior 5: Clans $29.99 5,565 74% 167k $5.0M (exactly $5,006,830) Piranha Games Inc.
Exoprimal older $59.99 2,581 76% 77k $4.6M (exactly $4,645,026) CAPCOM Co., Ltd.
SYNDUALITY Echo of Ada $39.99 3,303 40% 99k $4.0M (exactly $3,962,609) Game Studio Inc.
Daemon X Machina: Titanic Scion $69.99 1,838 63% 55k $3.9M (exactly $3,859,249) Marvelous Inc.
M.A.S.S. Builder $24.99 3,729 85% 112k $2.8M (exactly $2,795,631) Vermillion Digital
Psycho Patrol R · EA $39.99 2,090 88% 63k $2.5M (exactly $2,507,373) Consumer Softproducts
Dolls Nest $19.99 2,421 88% 73k $1.5M (exactly $1,451,874) NITRO PLUS
MOBILE SUIT GUNDAM SEED BATTLE DESTINY REMASTERED $39.99 757 77% 23k $908k (exactly $908,173) Bandai Namco Forge Digitals Inc.
Metal Bringer $19.99 1,109 87% 33k $665k (exactly $665,067) ALPHAWING Inc.
IRON REBELLION $24.99 772 84% 23k $579k (exactly $578,768) Black Beach Studio

Estimates: copies = reviews × 30, gross = copies × list price.