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Should I ship a Character Customization Hack and Slash game?
Character Customization + Hack and Slash
Of 205 developers who shipped a Character Customization Hack and Slash game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 447 more are announced, ×3.8 for every developer who shipped in the last year.
Verdict: poor odds, for a 6 / 10 build.
The middle developer here made $2.7k, ×4.3 the market's $630 for a 6 / 10 build, and 3 in 10 made under $600; 1 in 20 cleared $3.0M, ×4905 the market median. Revenue is up 50% on the market; 447 games are announced against 119 developers who shipped in the last year.
| Bottom 30% | $599 (exactly $599) |
|---|---|
| Median | $2.7k (exactly $2,696) |
| Top 25% | $49k (exactly $49,175) |
| Top 5% | $3.1M (exactly $3,080,573) |
| Developers, 2 yr | 205 |
| Released games | 609 |
| Announced | 447 |
| Effort | 6 / 10 |
| AI-buildability | Medium |
| Typical price | $9.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 50% on the market, supply 35% more developers than the period before.
Free games: 17%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Character Customization
- effort 6 / 10 · medium · effort 6 sits in the medium band
- Hack and Slash
- effort 5 / 10 · medium · effort 5 sits in the medium band
What it takes
- Effort
- 6 / 10 · full 3D single-player, physics sims, content-heavy RPG
- Systems
- Character Customization, Hack and Slash; 7 in 10 of the top 25% also carry Action, RPG, Action RPG
- Price point
- $9.99 typical · top 25% priced $24.99 or above
- Art
- 3 in 10 of the top 25% ship with 3D
Why players buy here
The top 25% priced at $24.99 or above; the middle game at $9.99.
The top 10 games average 74% positive over 274,481 reviews.
What kills games here
3 in 10 developers made under $600. 7 in 10 of the 100 games released 1 to 2 years ago have fewer than 100 reviews. 447 games are announced against 119 developers who shipped in the last year, ×3.8 per shipper.
Adjacent niches
Character Customization with a different second tag, ranked by verdict then median.
- + Football (American)Strong odds
- + Real-TimeStrong odds
- + Music-Based Procedural GenerationFair
- + TransportationFair
- + MinigamesFair
- + DwarvesFair
- + BikesFair
- + IdlerFair
- + IncrementalFair
- + GamblingFair
- + Precision PlatformerFair
- + TypingFair
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Monster Hunter: World | older | $29.99 | 317,068 89% | 9.5M | $285M (exactly $285,266,080) | CAPCOM Co., Ltd. |
| | Path of Exile 2 | · EA | $29.99 | 167,730 76% | 5.0M | $151M (exactly $150,906,681) | Grinding Gear Games |
| | Last Epoch | older | $34.99 | 106,364 76% | 3.2M | $112M (exactly $111,650,291) | Eleventh Hour Games |
| | Diablo® IV | older | $49.99 | 58,668 69% | 1.8M | $88M (exactly $87,984,400) | Blizzard Entertainment, Inc. |
| | CODE VEIN | older | $59.99 | 46,315 83% | 1.4M | $83M (exactly $83,353,106) | Bandai Namco Studios |
| | MORDHAU | older | $29.99 | 91,678 80% | 2.8M | $82M (exactly $82,482,697) | Triternion |
| | No Rest for the Wicked | · EA older | $39.99 | 66,102 80% | 2.0M | $79M (exactly $79,302,569) | Moon Studios GmbH |
| | Killing Floor 2 | older | $29.99 | 87,158 88% | 2.6M | $78M (exactly $78,416,053) | Tripwire Interactive |
| | Grim Dawn | older | $24.99 | 92,979 93% | 2.8M | $70M (exactly $69,706,356) | Crate Entertainment |
| | WUCHANG: Fallen Feathers | $49.99 | 44,865 58% | 1.3M | $67M (exactly $67,284,040) | Leenzee | |
| | Nioh 3 | $69.99 | 11,777 78% | 353k | $25M (exactly $24,728,167) | KOEI TECMO GAMES CO., LTD. | |
| | Titan Quest II | · EA | $34.99 | 17,398 81% | 522k | $18M (exactly $18,262,681) | Grimlore Games |
| | Like a Dragon: Pirate Yakuza in Hawaii | $59.99 | 6,584 88% | 198k | $12M (exactly $11,849,225) | RGG Studio | |
| | Dead as Disco | · EA | $24.99 | 12,354 96% | 371k | $9.3M (exactly $9,261,794) | Brain Jar Games, Inc. |
| | Echoes of Aincrad | $69.99 | 4,108 47% | 123k | $8.6M (exactly $8,625,568) | Game Studio Inc. | |
| | Daemon X Machina: Titanic Scion | $69.99 | 1,838 63% | 55k | $3.9M (exactly $3,859,249) | Marvelous Inc. | |
| | SWORD ART ONLINE Fractured Daydream | $59.99 | 2,021 64% | 61k | $3.6M (exactly $3,637,194) | Dimps Corporation | |
| | Heroes of Hammerwatch II | $19.99 | 5,806 82% | 174k | $3.5M (exactly $3,481,858) | Crackshell |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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