Do I ship it?

GamesCharacter CustomizationCharacter Customization + Creature Collector

Specimen · observed

Should I ship a Character Customization Creature Collector?

Character Customization + Creature Collector

Of 129 developers who shipped a Character Customization Creature Collector in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 254 more are announced, ×3.3 for every developer who shipped in the last year.

Verdict: poor odds, for a 6 / 10 build.

The middle developer here made $3.6k, ×5.7 the market's $630 for a 6 / 10 build, and 3 in 10 made under $450; 1 in 20 cleared $1.1M, ×1770 the market median. Revenue is up 115% on the market; 254 games are announced against 78 developers who shipped in the last year.

Deciding numbers: median 5.7 times the market baseline, revenue up 115% on the market, 254 announced, ×3.3 per developer who shipped in the last year.
Nobody has said they are building this yet.
Character Customization + Creature Collector
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 129
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $3.6k → $11k → $32k → $2.9k → $5.1k → $5.9k → $7.2k (still earning) → $359 (still earning)
The last cohort is still earning.
Outcomes for Character Customization + Creature Collector: Plate 1 · outcomes, 2 yr, n = 129
Bottom 30% $449 (exactly $449)
Median $3.6k (exactly $3,596)
Top 25% $58k (exactly $58,233)
Top 5% $1.1M (exactly $1,111,805)
Developers, 2 yr 129
Released games 245
Announced 254
Effort 6 / 10
AI-buildability Medium
Typical price $7.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 115% on the market, supply 55% more developers than the period before.

Free games: 17%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Character Customization
effort 6 / 10 · medium · effort 6 sits in the medium band
Creature Collector
effort 5 / 10 · medium · effort 5 sits in the medium band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
6 / 10 · full 3D single-player, physics sims, content-heavy RPG
Systems
Character Customization, Creature Collector; 5 in 10 of the top 25% also carry RPG, Adventure, Exploration
Price point
$7.99 typical · top 25% priced $19.99 or above
Art
4 in 10 of the top 25% ship with Cute, Colorful, Relaxing
Plate 4 · demand

Why players buy here

The top 25% priced at $19.99 or above; the middle game at $7.99.

The top 10 games average 93% positive over 91,202 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $450, median $3.6k, 1 in 4 over $58k, 1 in 20 over $1.1M.

3 in 10 developers made under $450. 7 in 10 of the 63 games released 1 to 2 years ago have fewer than 100 reviews. 254 games are announced against 78 developers who shipped in the last year, ×3.3 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Character Customization with a different second tag, ranked by verdict then median.

  1. + Football (American)Strong odds14 devs · median $3.6k · 12 announced
  2. + Real-TimeStrong odds7 devs · median $2.0k · 6 announced
  3. + Music-Based Procedural GenerationFair10 devs · median $18k · 8 announced
  4. + TransportationFair19 devs · median $7.2k · 24 announced
  5. + MinigamesFair27 devs · median $5.7k · 34 announced
  6. + DwarvesFair7 devs · median $3.2k · 13 announced
  7. + BikesFair11 devs · median $1.5k · 10 announced
  8. + IdlerFair210 devs · median $1.2k · 286 announced
  9. + IncrementalFair146 devs · median $1.2k · 190 announced
  10. + GamblingFair30 devs · median $836 · 32 announced
  11. + Precision PlatformerFair103 devs · median $748 · 116 announced
  12. + TypingFair27 devs · median $539 · 38 announced

All 250 pairs on the Character Customization page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Temtem older $44.99 31,263 82% 938k $42M (exactly $42,195,671) Crema
Digimon Story Time Stranger $69.99 15,845 89% 475k $33M (exactly $33,269,746) Media.Vision Inc.
Monster Hunter Stories 2: Wings of Ruin older $39.99 11,845 82% 355k $14M (exactly $14,210,446) CAPCOM Co., Ltd.
Monster Hunter Stories 3: Twisted Reflection $69.99 5,605 77% 168k $12M (exactly $11,768,818) CAPCOM Co., Ltd.
WEBFISHING $4.99 57,353 97% 1.7M $8.6M (exactly $8,585,744) lamedeveloper
Spirit City: Lofi Sessions older $11.99 15,211 97% 456k $5.5M (exactly $5,471,397) Mooncube Games
Digimon World: Next Order older $59.99 2,331 80% 70k $4.2M (exactly $4,195,101) HYDE, Inc.
Soul Hackers 2 older $59.99 2,300 65% 69k $4.1M (exactly $4,139,310) ATLUS
Coromon older $19.99 6,327 85% 190k $3.8M (exactly $3,794,302) TRAGsoft
Voidling Bound $24.99 3,126 92% 94k $2.3M (exactly $2,343,562) Hatchery Games
Towers of Aghasba · EA $29.99 1,904 67% 57k $1.7M (exactly $1,713,029) Dreamlit inc.
Wicked Island · EA $34.99 1,194 76% 36k $1.3M (exactly $1,253,342) RawDarkness
Beastieball · EA $24.99 1,483 97% 44k $1.1M (exactly $1,111,805) Wishes Ultd.
Ithya: Magic Studies $10.99 2,103 97% 63k $693k (exactly $693,359) BlueTurtle
Anomaly President · EA $14.99 1,376 91% 41k $619k (exactly $618,787) Phew Phew Games
JASON, Coming of Age $14.99 1,213 83% 36k $545k (exactly $545,486) Coeur de cochon

Estimates: copies = reviews × 30, gross = copies × list price.