Do I ship it?

Games › Character Customization › Character Customization + Auto Battler

Specimen · observed

Should I ship a Character Customization Auto Battler?

Character Customization + Auto Battler

Of 79 developers who shipped a Character Customization Auto Battler in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 171 more are announced, ×3.2 for every developer who shipped in the last year.

Verdict: poor odds, for a 6 / 10 build.

The middle developer here made $2.5k, ×4.0 the market's $630 for a 6 / 10 build, and 3 in 10 made under $600; 1 in 20 cleared $290k, ×466 the market median. Revenue is flat on the market; 171 games are announced against 53 developers who shipped in the last year.

Deciding numbers: median 4.0 times the market baseline, revenue flat on the market, 171 announced, ×3.2 per developer who shipped in the last year.
Nobody has said they are building this yet.
Character Customization + Auto Battler
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 79
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $2.7k → $4.6k → $1.9k → $898 → $3.6k → $4.5k → $839 (still earning) → $3.6k (still earning)
The last cohort is still earning.
Outcomes for Character Customization + Auto Battler: Plate 1 · outcomes, 2 yr, n = 79
Bottom 30% $599 (exactly $599)
Median $2.5k (exactly $2,512)
Top 25% $14k (exactly $13,786)
Top 5% $293k (exactly $292,507)
Developers, 2 yr 79
Released games 175
Announced 171
Effort 6 / 10
AI-buildability Medium
Typical price $6.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue flat on the market, supply 105% more developers than the period before.

Free games: 23%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Character Customization
effort 6 / 10 · medium · effort 6 sits in the medium band
Auto Battler
effort 3 / 10 · high · effort 3 sits in the high band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
6 / 10 · full 3D single-player, physics sims, content-heavy RPG
Systems
Character Customization, Auto Battler; 6 in 10 of the top 25% also carry RPG, Strategy, Roguelite
Price point
$6.99 typical · top 25% priced $14.99 or above
Art
5 in 10 of the top 25% ship with 2D, Pixel Graphics
Plate 4 · demand

Why players buy here

The top 25% priced at $14.99 or above; the middle game at $6.99.

The top 10 games average 82% positive over 9,283 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $600, median $2.5k, 1 in 4 over $13k, 1 in 20 over $290k.

3 in 10 developers made under $600. 6 in 10 of the 34 games released 1 to 2 years ago have fewer than 100 reviews. 171 games are announced against 53 developers who shipped in the last year, ×3.2 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Character Customization with a different second tag, ranked by verdict then median.

  1. + Football (American)Strong odds14 devs · median $3.6k · 12 announced
  2. + Real-TimeStrong odds7 devs · median $2.0k · 6 announced
  3. + Music-Based Procedural GenerationFair10 devs · median $18k · 8 announced
  4. + TransportationFair19 devs · median $7.2k · 24 announced
  5. + MinigamesFair27 devs · median $5.7k · 34 announced
  6. + DwarvesFair7 devs · median $3.2k · 13 announced
  7. + BikesFair11 devs · median $1.5k · 10 announced
  8. + IdlerFair210 devs · median $1.2k · 286 announced
  9. + IncrementalFair146 devs · median $1.2k · 190 announced
  10. + GamblingFair30 devs · median $836 · 32 announced
  11. + Precision PlatformerFair103 devs · median $748 · 116 announced
  12. + TypingFair27 devs · median $539 · 38 announced

All 250 pairs on the Character Customization page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Esports Godfather 2024 · $2.6M Dwarves: Glory, Death and Loot 2026 · $1.2M Path of Achra 2024 · $949k Godhood 2020 · $785k Mini Healer 2020 · EA · $537k
Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Esports Godfather older $19.99 4,319 90% 130k $2.6M (exactly $2,590,104) Asteroid Game Studio
Dwarves: Glory, Death and Loot $14.99 2,588 82% 78k $1.2M (exactly $1,163,824) Hamma Studios
Path of Achra older $9.99 3,166 98% 95k $949k (exactly $948,850) Ulfsire
Godhood older $26.99 970 70% 29k $785k (exactly $785,409) Abbey Games
Mini Healer · EA older $7.99 2,239 87% 67k $537k (exactly $536,688) Sad Doge
Eslabong · EA $14.99 1,077 95% 32k $484k (exactly $484,327) shirowita
Overlooting $9.99 1,405 81% 42k $421k (exactly $421,078) Posing Possums
Legends of Dragaea: Idle Dungeons $9.99 976 86% 29k $293k (exactly $292,507) Blast Programming
Nomad Idle $9.99 852 64% 26k $255k (exactly $255,344) The Fox Knocks
Flash Doll $8.99 859 80% 26k $232k (exactly $231,672) Game Star
Seer's Gambit $14.99 490 76% 15k $220k (exactly $220,353) Unleash The Giraffe
Grail $9.99 345 89% 10k $103k (exactly $103,396) Sokpop Collective
Mage and Monsters II $8.99 372 82% 11k $100k (exactly $100,328) Lasse Zacho Malver
Between Adventures IDLE · EA $7.99 319 71% 9.6k $76k (exactly $76,464) Loop Forge

Estimates: copies = reviews × 30, gross = copies × list price.