Games › Action RPG › Action RPG + Ninja
Should I ship a Ninja Action RPG?
Action RPG + Ninja
Only 11 developers shipped a Ninja Action RPG in the last 2 years, too few for firm odds: the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.; the top game by est. revenue, Nioh 3, made about est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 43 more are announced, ×6.1 for every developer who shipped in the last year.
Verdict: poor odds, for a 7 / 10 build.
The middle developer here made $4.8k, ×3.2 the market's $1.5k for a 7 / 10 build, and 3 in 10 made under $2.7k; 1 in 20 cleared $24M, ×16507 the market median. Revenue is down 100% on the market; 43 games are announced against 7 developers who shipped in the last year.
| Bottom 30% | $2.7k (exactly $2,696) |
|---|---|
| Median | $4.8k (exactly $4,795) |
| Top 25% | $597k (exactly $596,501) |
| Top 5% | $25M (exactly $24,728,167) |
| Developers, 2 yr | 11 |
| Released games | 62 |
| Announced | 43 |
| Effort | 7 / 10 |
| AI-buildability | Low |
| Typical price | $9.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 100% on the market, supply 40% more developers than the period before.
Free games: 23%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is low: the lowest rating among its tags.
- Action RPG
- effort 7 / 10 · low · effort 7 sits in the low band
- Ninja
- effort 5 / 10 · medium · effort 5 sits in the medium band
What it takes
- Effort
- 7 / 10 · big single-player or serious online
- Systems
- Action RPG; 5 in 10 of the top 25% also carry Action, Character Customization, Co-op
- Price point
- $9.99 typical · top 25% priced $69.99 or above
- Art
- 5 in 10 of the top 25% ship with Third Person, Atmospheric
Why players buy here
The top 25% priced at $69.99 or above; the middle game at $9.99.
The top 10 games average 75% positive over 20,643 reviews.
What kills games here
3 in 10 developers made under $2.7k. 1 in 10 of the 7 games released 1 to 2 years ago have fewer than 100 reviews. 43 games are announced against 7 developers who shipped in the last year, ×6.1 per shipper.
Adjacent niches
Action RPG with a different setting or mood, ranked by verdict then median.
- + NavalFair
- + Local Co-OpFair
- + WesternFair
- + Local MultiplayerFair
- + Walking SimulatorLong shot
- + WuxiaPoor odds
- + Character Action GamePoor odds
- + MechsPoor odds
- + Colony SimPoor odds
- + Dating SimPoor odds
- + Open World Survival CraftPoor odds
- + Bullet HeavenPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Ghost of Tsushima DIRECTOR'S CUT | older | $59.99 | 64,591 93% | 1.9M | $116M (exactly $116,244,423) | Sucker Punch Productions, Nixxes Softwa… (Sucker Punch Productions, Nixxes Software) |
| | Nioh: Complete Edition | older | $49.99 | 29,580 78% | 887k | $44M (exactly $44,361,126) | KOEI TECMO GAMES CO., LTD. |
| | Nioh 3 | $69.99 | 11,777 78% | 353k | $25M (exactly $24,728,167) | KOEI TECMO GAMES CO., LTD. | |
| | Rise of the Ronin | $49.99 | 6,503 64% | 195k | $9.8M (exactly $9,752,549) | KOEI TECMO GAMES CO., LTD. | |
| | NARUTO SHIPPUDEN: Ultimate Ninja STORM Revolution | older | $29.99 | 7,228 84% | 217k | $6.5M (exactly $6,503,032) | CyberConnect2 Co., Ltd. |
| | Neptunia x SENRAN KAGURA: Ninja Wars | older | $49.99 | 999 82% | 30k | $1.5M (exactly $1,498,200) | Idea Factory, Compile Heart, Tamsoft |
| | SAMURAI MAIDEN | older | $59.99 | 648 60% | 19k | $1.2M (exactly $1,166,206) | SHADE Inc. |
| | BLADECHIMERA | $14.99 | 1,358 88% | 41k | $611k (exactly $610,693) | Team Ladybug, WSS playground | |
| | Onimusha 2: Samurai's Destiny | $29.99 | 663 85% | 20k | $597k (exactly $596,501) | CAPCOM Co., Ltd. | |
| | Way of the Samurai 3 | older | $19.99 | 871 73% | 26k | $522k (exactly $522,339) | ACQUIRE Corp. |
| | Fight School Simulator | $9.99 | 227 88% | 6.8k | $68k (exactly $68,032) | Queen | |
| | Rogue Samurai | $5.99 | 60 53% | 1.8k | $11k (exactly $10,782) | CO's Entertainment | |
| | Katana Dragon | $9.99 | 16 81% | 480 | $4.8k (exactly $4,795) | Tsunoa Games | |
| | FantasyJourney | $9.99 | 15 80% | 450 | $4.5k (exactly $4,496) | XiangziArtStudio | |
| | Nightmarena | $5.99 | 15 93% | 450 | $2.7k (exactly $2,696) | Colo Coko | |
| | Manga Ninja 漫画忍者 | $1.99 | 9 100% | 270 | $537 (exactly $537) | 玄清侠 |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
Your address goes to Buttondown, which sends the letter, and nowhere else. Every issue has an unsubscribe link. No tracking beyond the open count Buttondown keeps.