Games › Action-Adventure › Action-Adventure + Ninja
Should I ship a Ninja Action-Adventure?
Action-Adventure + Ninja
Of 43 developers who shipped a Ninja Action-Adventure in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 96 more are announced, ×4.6 for every developer who shipped in the last year.
Verdict: poor odds, for a 6 / 10 build.
The middle developer here made $540, ×0.9 the market's $630 for a 6 / 10 build, and 3 in 10 made under $150; 1 in 20 cleared $4.9M, ×7854 the market median. Revenue is down 55% on the market; 96 games are announced against 21 developers who shipped in the last year.
| Bottom 30% | $150 (exactly $150) |
|---|---|
| Median | $537 (exactly $537) |
| Top 25% | $4.8k (exactly $4,795) |
| Top 5% | $4.9M (exactly $4,932,513) |
| Developers, 2 yr | 43 |
| Released games | 183 |
| Announced | 96 |
| Effort | 6 / 10 |
| AI-buildability | Medium |
| Typical price | $5.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 55% on the market, supply as many developers as the period before.
Free games: 11%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Action-Adventure
- effort 6 / 10 · medium · effort 6 sits in the medium band
- Ninja
- effort 5 / 10 · medium · effort 5 sits in the medium band
What it takes
- Effort
- 6 / 10 · full 3D single-player, physics sims, content-heavy RPG
- Systems
- Action-Adventure; 6 in 10 of the top 25% also carry Adventure, Action, Swordplay
- Price point
- $5.99 typical · top 25% priced $49.99 or above
- Art
- 5 in 10 of the top 25% ship with Story Rich, Third Person, Violent
Why players buy here
The top 25% priced at $49.99 or above; the middle game at $5.99.
The top 10 games average 78% positive over 49,831 reviews.
What kills games here
3 in 10 developers made under $150. 7 in 10 of the 27 games released 1 to 2 years ago have fewer than 100 reviews. 96 games are announced against 21 developers who shipped in the last year, ×4.6 per shipper.
Adjacent niches
Action-Adventure with a different setting or mood, ranked by verdict then median.
- + Dating SimFair
- + MinigamesFair
- + BikesFair
- + TransportationFair
- + MotorbikeFair
- + TypingLong shot
- + Time AttackLong shot
- + Character Action GamePoor odds
- + MMORPGPoor odds
- + Open World Survival CraftPoor odds
- + LGBTQ+Poor odds
- + Villain ProtagonistPoor odds
Comparable games
Ghost of Tsushima DIRECTOR'S CUT 2024 · $116M 
Assassin’s Creed Shadows 2025 · $73M 
Ghostrunner 2020 · $42M 
NINJA GAIDEN 4 2025 · $18M 
Teenage Mutant Ninja Turtles: Shredder's Revenge 2022 · $9.7M | Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Ghost of Tsushima DIRECTOR'S CUT | older | $59.99 | 64,591 93% | 1.9M | $116M (exactly $116,244,423) | Sucker Punch Productions, Nixxes Softwa… (Sucker Punch Productions, Nixxes Software) |
| | Assassin’s Creed Shadows | $69.99 | 34,953 75% | 1.0M | $73M (exactly $73,390,814) | Ubisoft Quebec, Ubisoft Belgrade, Ubiso… (Ubisoft Quebec, Ubisoft Belgrade, Ubisoft Bordeaux, Ubisoft Bucharest & Craiova, Ubisoft Chengdu, Ubisoft Montpellier, Ubisoft Montreal, Ubisoft Osaka, Ubisoft Philippines, Ubisoft Shanghai, Ubisoft Singapore, Ubisoft Sofia, Ubisoft Ukraine) | |
| | Ghostrunner | older | $29.99 | 46,818 91% | 1.4M | $42M (exactly $42,122,155) | One More Level, 3D Realms, Slipgate Iro… (One More Level, 3D Realms, Slipgate Ironworks™, All in! Games) |
| | NINJA GAIDEN 4 | $69.99 | 8,459 88% | 254k | $18M (exactly $17,761,362) | PlatinumGames Inc. / Team NINJA / KOEI… (PlatinumGames Inc. / Team NINJA / KOEI TECMO GAMES CO., LTD.) | |
| | Teenage Mutant Ninja Turtles: Shredder's Revenge | older | $24.99 | 12,961 94% | 389k | $9.7M (exactly $9,716,862) | Tribute Games Inc. |
 | Ghostrunner 2 | older | $39.99 | 7,981 80% | 239k | $9.6M (exactly $9,574,806) | One More Level |
 | NARUTO X BORUTO Ultimate Ninja STORM CONNECTIONS | older | $59.99 | 3,881 62% | 116k | $7.0M (exactly $6,984,636) | CyberConnect2 Co., Ltd. |
 | NARUTO SHIPPUDEN: Ultimate Ninja STORM Revolution | older | $29.99 | 7,228 84% | 217k | $6.5M (exactly $6,503,032) | CyberConnect2 Co., Ltd. |
 | The Messenger | older | $19.99 | 10,711 92% | 321k | $6.4M (exactly $6,423,387) | Sabotage |
 | NINJA GAIDEN 2 Black | $49.99 | 3,289 78% | 99k | $4.9M (exactly $4,932,513) | KOEI TECMO GAMES CO., LTD. | |
 | Onimusha 2: Samurai's Destiny | $29.99 | 663 85% | 20k | $597k (exactly $596,501) | CAPCOM Co., Ltd. | |
 | Yasuke Simulator | $6.99 | 1,925 97% | 58k | $404k (exactly $403,672) | HistoryAccurateDevelopers | |
 | The Spirit of the Samurai | $19.99 | 413 59% | 12k | $248k (exactly $247,676) | Digital Mind Games | |
 | Eye of the Commando | · EA | $14.99 | 34 100% | 1.0k | $15k (exactly $15,290) | Adventurepro Games LLC |
 | The Last Ninja Collection + Bonus Games | $29.99 | 16 100% | 480 | $14k (exactly $14,395) | System 3 Software | |
 | Ninja Ordinance | $13.99 | 34 73% | 1.0k | $14k (exactly $14,270) | OneCoin | |
 | RHYTHMKILL | $9.99 | 45 82% | 1.4k | $13k (exactly $13,486) | GETTAKE |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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