Games › Action › Action + Post-apocalyptic
Should I ship a Post-apocalyptic Action game?
Action + Post-apocalyptic
Of 805 developers who shipped a Post-apocalyptic Action game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 1,808 more are announced, ×4.1 for every developer who shipped in the last year.
Verdict: poor odds, for a 5 / 10 build.
The middle developer here made $1.5k, ×2.4 the market's $630 for a 5 / 10 build, and 3 in 10 made under $360; 1 in 20 cleared $1.2M, ×2016 the market median. Revenue is up 35% on the market; 1,808 games are announced against 438 developers who shipped in the last year.
| Bottom 30% | $360 (exactly $360) |
|---|---|
| Median | $1.5k (exactly $1,498) |
| Top 25% | $19k (exactly $18,693) |
| Top 5% | $1.3M (exactly $1,266,355) |
| Developers, 2 yr | 805 |
| Released games | 2,439 |
| Announced | 1,808 |
| Effort | 5 / 10 |
| AI-buildability | Medium |
| Typical price | $7.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 35% on the market, supply 15% more developers than the period before.
Free games: 13%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Action
- effort 5 / 10 · medium · effort 5 sits in the medium band
- Post-apocalyptic
- effort 5 / 10 · medium · effort 5 sits in the medium band
What it takes
- Effort
- 5 / 10 · real systems or entry 3D
- Systems
- Action; 4 in 10 of the top 25% also carry Adventure, Exploration, Shooter
- Price point
- $7.99 typical · top 25% priced $22.99 or above
- Art
- 3 in 10 of the top 25% ship with Atmospheric, 3D, First-Person
Why players buy here
The top 25% priced at $22.99 or above; the middle game at $7.99.
The top 10 games average 90% positive over 1,240,393 reviews.
What kills games here
3 in 10 developers made under $360. 8 in 10 of the 441 games released 1 to 2 years ago have fewer than 100 reviews. 1,808 games are announced against 438 developers who shipped in the last year, ×4.1 per shipper.
Adjacent niches
Action with a different setting or mood, ranked by verdict then median.
- + Real-Time with PauseFair
- + Job SimulatorFair
- + PinballFair
- + Escape RoomFair
- + Football (American)Fair
- + BaseballFair
- + BilliardsFair
- + IdlerFair
- + TennisFair
- + Time AttackFair
- + TabletopFair
- + WuxiaPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Rust | older | $39.99 | 1,167,920 87% | 35M | $1.4B (exactly $1,401,153,624) | Facepunch Studios |
| | DayZ | older | $49.99 | 387,850 78% | 12M | $582M (exactly $581,658,645) | Bohemia Interactive |
| | 7 Days to Die | older | $44.99 | 273,589 87% | 8.2M | $369M (exactly $369,263,073) | The Fun Pimps |
| | ARC Raiders | $39.99 | 299,346 82% | 9.0M | $359M (exactly $359,125,396) | Embark Studios | |
| | Dying Light 2 Stay Human: Reloaded Edition | older | $59.99 | 164,914 79% | 4.9M | $297M (exactly $296,795,726) | Techland |
| | Dying Light | older | $24.99 | 373,413 95% | 11M | $280M (exactly $279,947,726) | Techland |
| | Clair Obscur: Expedition 33 | $49.99 | 181,667 95% | 5.5M | $272M (exactly $272,446,000) | Sandfall Interactive | |
| | Left 4 Dead 2 | older | $9.99 | 816,316 97% | 24M | $245M (exactly $244,649,905) | Valve |
| | Resident Evil Requiem | $69.99 | 106,931 95% | 3.2M | $225M (exactly $224,523,021) | CAPCOM Co., Ltd. | |
| | S.T.A.L.K.E.R. 2: Heart of Chornobyl | $59.99 | 106,592 81% | 3.2M | $192M (exactly $191,833,622) | GSC Game World | |
| | Stellar Blade™ | $59.99 | 61,289 93% | 1.8M | $110M (exactly $110,301,813) | SHIFT UP Corporation | |
| | Dying Light: The Beast | $59.99 | 59,318 87% | 1.8M | $107M (exactly $106,754,605) | Techland | |
| | R.E.P.O. | · EA | $9.99 | 341,004 96% | 10M | $102M (exactly $102,198,899) | semiwork |
| | The Last of Us™ Part II Remastered | $49.99 | 34,252 90% | 1.0M | $51M (exactly $51,367,724) | Naughty Dog LLC, Nixxes Software, Iron… (Naughty Dog LLC, Nixxes Software, Iron Galaxy Studios) | |
| | DEATH STRANDING 2: ON THE BEACH | $69.99 | 15,434 94% | 463k | $32M (exactly $32,406,770) | KOJIMA PRODUCTIONS, Nixxes Software | |
| | Deadside | $24.99 | 34,560 76% | 1.0M | $26M (exactly $25,909,632) | Bad Pixel |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
Your address goes to Buttondown, which sends the letter, and nowhere else. Every issue has an unsubscribe link. No tracking beyond the open count Buttondown keeps.