Games › Action › Action + Escape Room
Should I ship an Escape Room Action game?
Action + Escape Room
Of 43 developers who shipped an Escape Room Action game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 40 more are announced.
Verdict: fair, for a 5 / 10 build.
The middle developer here made $1.8k, ×2.9 the market's $630 for a 5 / 10 build, with 3 in 10 under $240. Revenue is up 65% on the market; 40 games are announced against 20 developers who shipped in the last year.
| Bottom 30% | $240 (exactly $240) |
|---|---|
| Median | $1.8k (exactly $1,798) |
| Top 25% | $9.4k (exactly $9,444) |
| Top 5% | $680k (exactly $680,396) |
| Developers, 2 yr | 43 |
| Released games | 117 |
| Announced | 40 |
| Effort | 5 / 10 |
| AI-buildability | Medium |
| Typical price | $5.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 65% on the market, supply 20% fewer developers than the period before.
Free games: 9%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Action
- effort 5 / 10 · medium · effort 5 sits in the medium band
- Escape Room
- effort 2 / 10 · high · effort 2 sits in the high band
What it takes
- Effort
- 5 / 10 · real systems or entry 3D
- Systems
- Action, Escape Room; 7 in 10 of the top 25% also carry Exploration, Adventure, Puzzle
- Price point
- $5.99 typical · top 25% priced $9.99 or above
- Art
- 6 in 10 of the top 25% ship with First-Person, Atmospheric, 3D
Why players buy here
The top 25% priced at $9.99 or above; the middle game at $5.99.
The top 10 games average 90% positive over 144,242 reviews.
What kills games here
3 in 10 developers made under $240. 8 in 10 of the 26 games released 1 to 2 years ago have fewer than 100 reviews. 40 games are announced against 20 developers who shipped in the last year.
Adjacent niches
Action with a different second tag, ranked by verdict then median.
- + Real-Time with PauseFair
- + Job SimulatorFair
- + PinballFair
- + Football (American)Fair
- + BaseballFair
- + BilliardsFair
- + IdlerFair
- + TennisFair
- + Time AttackFair
- + TabletopFair
- + WuxiaPoor odds
- + Open World Survival CraftPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Escape the Backrooms | $9.99 | 137,315 90% | 4.1M | $41M (exactly $41,153,306) | Fancy Games, Blackbird Interactive | |
| | Granny | older | $7.99 | 10,940 94% | 328k | $2.6M (exactly $2,622,318) | DVloper |
| | The Testament of Sherlock Holmes | older | $19.99 | 3,240 80% | 97k | $1.9M (exactly $1,943,028) | Frogwares |
| | Emissary Zero | $8.99 | 2,683 83% | 80k | $724k (exactly $723,605) | Rone Vine | |
| | Is this Game Trying to Kill Me? | $14.99 | 1,513 95% | 45k | $680k (exactly $680,396) | Stately Snail | |
| | Dreamfall: The Longest Journey | older | $19.99 | 1,086 83% | 33k | $651k (exactly $651,274) | Funcom |
| | Toilet Chronicles | older | $9.99 | 1,542 89% | 46k | $462k (exactly $462,137) | Madi Abdykarimov |
| | I Expect You To Die 3: Cog in the Machine | older | $24.99 | 603 91% | 18k | $452k (exactly $452,069) | Schell Games |
| | Gemini Rue | older | $9.99 | 1,252 86% | 38k | $375k (exactly $375,224) | Joshua Nuernberger |
| | The Backrooms 1998 - Found Footage Survival Horror Game | $9.99 | 589 80% | 18k | $177k (exactly $176,523) | Steelkrill Studio | |
| | CAPTURED 2 | $7.99 | 564 99% | 17k | $135k (exactly $135,191) | Puck Redflix | |
| | CAPTURED | $6.45 | 627 95% | 19k | $121k (exactly $121,324) | Puck Redflix | |
| | Damned 2 | · EA | $13.99 | 92 84% | 2.8k | $39k (exactly $38,612) | 9heads Game Studios |
| | SKIBIDI GYATROOMS | $1.99 | 626 80% | 19k | $37k (exactly $37,372) | FoodWithoutTaste, Shinok | |
| | Butcherman | $4.99 | 168 92% | 5.0k | $25k (exactly $25,150) | Mounpeak Games | |
| | Separated | · EA | $9.99 | 65 66% | 2.0k | $19k (exactly $19,480) | Twisted Realm |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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