Do I ship it?

GamesPuzzlePuzzle + Snow

Specimen · observed

Should I ship a Snow Puzzle game?

Puzzle + Snow

Of 45 developers who shipped a Snow Puzzle game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 39 more are announced.

Verdict: fair, for a 4 / 10 build.

The middle developer here made $450, ×0.9 the market's $480 for a 4 / 10 build, with 3 in 10 under $150. Revenue is down 10% on the market; 39 games are announced against 20 developers who shipped in the last year.

Deciding numbers: median 0.9 times the market baseline, revenue down 10% on the market, 39 announced, ×2.0 per developer who shipped in the last year.
Nobody has said they are building this yet.
Puzzle + Snow
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 45
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $90 → $1.5k → $1.5k → $599 → $1.6k → $1.3k → $450 (still earning)
The last cohort is still earning.
Outcomes for Puzzle + Snow: Plate 1 · outcomes, 2 yr, n = 45
Bottom 30% $150 (exactly $150)
Median $450 (exactly $450)
Top 25% $1.8k (exactly $1,798)
Top 5% $35k (exactly $35,088)
Developers, 2 yr 45
Released games 135
Announced 39
Effort 4 / 10
AI-buildability Medium
Typical price $4.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 10% on the market, supply 25% fewer developers than the period before.

Free games: 7%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Puzzle
effort 2 / 10 · high · discrete rules, levels are data
Snow
effort 4 / 10 · medium · effort 4 sits in the medium band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
4 / 10 · mid 2D, writing-heavy, or simple 3D
Systems
Puzzle; 6 in 10 of the top 25% also carry Adventure, Exploration
Price point
$4.99 typical · top 25% priced $14.99 or above
Art
4 in 10 of the top 25% ship with Cute, 3D, Colorful
Plate 4 · demand

Why players buy here

The top 25% priced at $14.99 or above; the middle game at $4.99.

The top 10 games average 87% positive over 486 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $150, median $450, 1 in 4 over $1.7k, 1 in 20 over $35k.

3 in 10 developers made under $150. 9 in 10 of the 32 games released 1 to 2 years ago have fewer than 100 reviews. 39 games are announced against 20 developers who shipped in the last year.

Plate 6 · same mechanic, other settings

Adjacent niches

Puzzle with a different setting or mood, ranked by verdict then median.

  1. + Job SimulatorFair57 devs · median $8.2k · 53 announced
  2. + Medical SimFair17 devs · median $6.1k · 27 announced
  3. + Roguelike DeckbuilderFair40 devs · median $3.6k · 54 announced
  4. + Escape RoomFair161 devs · median $1.8k · 150 announced
  5. + VampiresFair46 devs · median $1.7k · 37 announced
  6. + CatsFair281 devs · median $1.2k · 334 announced
  7. + DemonsFair233 devs · median $1.2k · 248 announced
  8. + God GameFair27 devs · median $1.2k · 30 announced
  9. + RomanceFair209 devs · median $1.0k · 251 announced
  10. + AutomationFair135 devs · median $1.0k · 164 announced
  11. + Tower DefenseFair64 devs · median $1.0k · 67 announced
  12. + LemmingsFair13 devs · median $959 · 11 announced

All 246 pairs on the Puzzle page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Röki older $19.99 2,452 89% 74k $1.5M (exactly $1,470,464) Polygon Treehouse
Kona older $14.99 2,795 82% 84k $1.3M (exactly $1,256,912) Parabole
When Ski Lifts Go Wrong older $14.99 519 87% 16k $233k (exactly $233,394) Hugecalf Studios
Nancy Drew®: Warnings at Waverly Academy older $14.99 335 90% 10k $151k (exactly $150,650) HeR Interactive
Relicta older $19.99 234 76% 7.0k $140k (exactly $140,330) Mighty Polygon
Nancy Drew®: Sea of Darkness older $19.99 213 92% 6.4k $128k (exactly $127,736) HeR Interactive
Path of Giants older $8.99 410 97% 12k $111k (exactly $110,577) Journey Bound Games
SNOW BROS. 2 SPECIAL $34.99 80 70% 2.4k $84k (exactly $83,976) CRT GAMES
Ballex²: The Hanging Gardens $14.99 179 95% 5.4k $80k (exactly $80,496) Mushreb Games
Hidden Paws older $2.99 875 84% 26k $78k (exactly $78,488) Manic Hyena
Rudolph the Red-Nosed Reindeer $29.99 39 69% 1.2k $35k (exactly $35,088) Headless Chicken Games
Darkway: Murder of King Mere $7.99 78 97% 2.3k $19k (exactly $18,697) IM/MORTAL Studios, Pierce Papke / Ekpap
LINK Penguins $5.99 31 87% 930 $5.6k (exactly $5,571) lemorion_1224
Homeostasis $8.99 20 85% 600 $5.4k (exactly $5,394) Gasimo, Saas
Snow Bros Classic Collection $14.99 8 100% 240 $3.6k (exactly $3,598) Headless Chicken Games, Toaplan
Ursid $4.99 24 100% 720 $3.6k (exactly $3,593) gamesnhalam, Umer Gameworks
Whelm · EA $11.99 8 87% 240 $2.9k (exactly $2,878) Lesser Games
Need For Scream $4.99 19 68% 570 $2.8k (exactly $2,844) Beshbarmak games

Estimates: copies = reviews × 30, gross = copies × list price.