Do I ship it?

GamesRoguelikeRoguelike + Lovecraftian

Specimen · observed

Should I ship a Lovecraftian Roguelike?

Roguelike + Lovecraftian

Of 68 developers who shipped a Lovecraftian Roguelike in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 120 more are announced, ×3.0 for every developer who shipped in the last year.

Verdict: poor odds, for a 4 / 10 build.

The middle developer here made $9.0k, ×19 the market's $480 for a 4 / 10 build, and 3 in 10 made under $1.2k; 1 in 20 cleared $990k, ×2089 the market median. Revenue is down 50% on the market; 120 games are announced against 40 developers who shipped in the last year.

Deciding numbers: median 18.9 times the market baseline, revenue down 50% on the market, 120 announced, ×3.0 per developer who shipped in the last year.
Nobody has said they are building this yet.
Roguelike + Lovecraftian
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 68
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $3.6k → $3.1k → $2.7k → $12k → $18k → $8.1k → $6.3k (still earning) → $3.8k (still earning)
The last cohort is still earning.
Outcomes for Roguelike + Lovecraftian: Plate 1 · outcomes, 2 yr, n = 68
Bottom 30% $1.2k (exactly $1,166)
Median $9.0k (exactly $8,991)
Top 25% $49k (exactly $48,851)
Top 5% $992k (exactly $992,499)
Developers, 2 yr 68
Released games 168
Announced 120
Effort 4 / 10
AI-buildability Medium
Typical price $8.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 50% on the market, supply 45% more developers than the period before.

Free games: 8%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Roguelike
effort 3 / 10 · high · effort 3 sits in the high band
Lovecraftian
effort 4 / 10 · medium · effort 4 sits in the medium band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
4 / 10 · mid 2D, writing-heavy, or simple 3D
Systems
Roguelike; 6 in 10 of the top 25% also carry Roguelite, Adventure, RPG
Price point
$8.99 typical · top 25% priced $19.99 or above
Art
4 in 10 of the top 25% ship with 2D, Atmospheric
Plate 4 · demand

Why players buy here

The top 25% priced at $19.99 or above; the middle game at $8.99.

The top 10 games average 86% positive over 25,175 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $1.2k, median $9.0k, 1 in 4 over $48k, 1 in 20 over $990k.

3 in 10 developers made under $1.2k. 6 in 10 of the 28 games released 1 to 2 years ago have fewer than 100 reviews. 120 games are announced against 40 developers who shipped in the last year, ×3.0 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Roguelike with a different setting or mood, ranked by verdict then median.

  1. + JRPGFair85 devs · median $5.2k · 103 announced
  2. + 6DOFFair15 devs · median $4.7k · 7 announced
  3. + Grand StrategyFair18 devs · median $3.3k · 22 announced
  4. + VampiresFair59 devs · median $3.1k · 58 announced
  5. + DogsFair30 devs · median $1.9k · 17 announced
  6. + Artificial IntelligenceFair60 devs · median $1.8k · 85 announced
  7. + SuperheroFair12 devs · median $1.1k · 17 announced
  8. + IdlerFair160 devs · median $1.0k · 206 announced
  9. + ArcadeFair841 devs · median $959 · 1,066 announced
  10. + Walking SimulatorFair29 devs · median $718 · 28 announced
  11. + 2D PlatformerFair264 devs · median $599 · 320 announced
  12. + Traditional RoguelikeFair247 devs · median $599 · 314 announced

All 231 pairs on the Roguelike page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Darkest Dungeon® older $24.99 140,790 91% 4.2M $106M (exactly $105,550,263) Red Hook Studios
Lobotomy Corporation | Monster Management Simulation older $24.99 52,522 94% 1.6M $39M (exactly $39,375,743) ProjectMoon
Darkest Dungeon® II older $39.99 24,249 74% 727k $29M (exactly $29,091,525) Red Hook Studios
Returnal™ older $59.99 6,602 79% 198k $12M (exactly $11,881,619) Housemarque, Climax Studios
Magicraft $15.99 15,051 92% 452k $7.2M (exactly $7,219,965) Wave Games
Iratus: Lord of the Dead older $29.99 7,206 84% 216k $6.5M (exactly $6,483,238) Unfrozen
Cultist Simulator older $19.99 10,496 82% 315k $6.3M (exactly $6,294,451) Weather Factory
WORLD OF HORROR older $19.99 8,991 89% 270k $5.4M (exactly $5,391,903) panstasz
Fear & Hunger older $7.99 20,881 94% 626k $5.0M (exactly $5,005,176) Miro Haverinen
SUNLESS SEA older $18.99 7,625 83% 229k $4.3M (exactly $4,343,962) Failbetter Games
The Mound: Omen of Cthulhu $29.99 3,107 69% 93k $2.8M (exactly $2,795,368) ACE Team
Menace from the Deep $16.99 2,466 84% 74k $1.3M (exactly $1,256,920) Flat Lab
Decktamer $15.99 2,069 86% 62k $992k (exactly $992,499) Horizon Edge
Inkshade $19.99 620 87% 19k $372k (exactly $371,814) Studio Vezelle
Katanaut $17.99 484 88% 15k $261k (exactly $261,215) Voidmaw
Railroads & Catacombs $19.99 358 73% 11k $215k (exactly $214,693) MadRails
Starless Abyss $19.99 296 83% 8.9k $178k (exactly $177,511) Konafa Games
SealChain: Call of Blood $8.99 537 56% 16k $145k (exactly $144,829) AliveGameStudio
Nightmare Frontier $24.99 187 69% 5.6k $140k (exactly $140,194) Ice Code Games

Estimates: copies = reviews × 30, gross = copies × list price.