Do I ship it?

GamesHero ShooterHero Shooter + Tower Defense

Specimen · observed

Should I ship a Tower Defense Hero Shooter?

Hero Shooter + Tower Defense

Only 16 developers shipped a Tower Defense Hero Shooter in the last 2 years, too few for firm odds: the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.; the top game by est. revenue, Orcs Must Die! Deathtrap, made about est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 18 more are announced.

Verdict: poor odds, for a 9 / 10 build.

The middle developer here made $720, ×0.5 the market's $1.3k for a 9 / 10 build, and 3 in 10 made under $50. Revenue is down 90% on the market, with 18 games announced against 9 developers who shipped in the last year.

Deciding numbers: median 0.5 times the market baseline, revenue down 90% on the market, 18 announced, ×2.0 per developer who shipped in the last year.
Nobody has said they are building this yet.
Hero Shooter + Tower Defense
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 16
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $150 → $3.0k → $599 → $5.0k → $1.8k (still earning) → $90 (still earning)
The last cohort is still earning.
Outcomes for Hero Shooter + Tower Defense: Plate 1 · outcomes, 2 yr, n = 16
Bottom 30% $0 (exactly $0)
Median $716 (exactly $716)
Top 25% $5.8k (exactly $5,750)
Top 5% $3.6M (exactly $3,646,484)
Developers, 2 yr 16
Released games 57
Announced 18
Effort 9 / 10
AI-buildability Low
Typical price $5.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 90% on the market, supply 30% more developers than the period before.

Free games: 14%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is low: the lowest rating among its tags.

Hero Shooter
effort 9 / 10 · low · competitive netcode plus hero balance and content cadence
Tower Defense
effort 3 / 10 · high · effort 3 sits in the high band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
9 / 10 · studio only
Systems
Hero Shooter, Tower Defense; 8 in 10 of the top 25% also carry Action, Action Roguelike, Co-op
Price point
$5.99 typical · top 25% priced $29.99 or above
Plate 4 · demand

Why players buy here

The top 25% priced at $29.99 or above; the middle game at $5.99.

The top 10 games average 71% positive over 4,501 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $50, median $720, 1 in 4 over $5.7k, 1 in 20 over $3.6M.

3 in 10 developers made under $50. 7 in 10 of the 11 games released 1 to 2 years ago have fewer than 100 reviews. 18 games are announced against 9 developers who shipped in the last year.

Plate 6 · same mechanic, other settings

Adjacent niches

Hero Shooter with a different second tag, ranked by verdict then median.

  1. + SimulationLong shot31 devs · median $478 · 28 announced
  2. + Bullet HellLong shot59 devs · median $449 · 56 announced
  3. + Boomer ShooterLong shot30 devs · median $210 · 21 announced
  4. + MedievalLong shot10 devs · median $150 · 12 announced
  5. + Online Co-OpPoor odds20 devs · median $7.2k · 51 announced
  6. + SuperheroPoor odds6 devs · median $6.3k · 11 announced
  7. + Battle RoyalePoor odds9 devs · median $3.6k · 29 announced
  8. + Co-opPoor odds22 devs · median $3.6k · 53 announced
  9. + PvPPoor odds27 devs · median $2.3k · 127 announced
  10. + PlatformerPoor odds21 devs · median $2.2k · 33 announced
  11. + Character CustomizationPoor odds25 devs · median $2.1k · 68 announced
  12. + PhysicsPoor odds27 devs · median $1.6k · 34 announced

All 87 pairs on the Hero Shooter page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Plants vs. Zombies: Battle for Neighborville™ older $29.99 15,372 71% 461k $14M (exactly $13,830,188) PopCap
Orcs Must Die! Deathtrap $29.99 4,053 69% 122k $3.6M (exactly $3,646,484) Robot Entertainment
Monday Night Combat older $4.99 912 81% 27k $137k (exactly $136,526) Uber Entertainment
KUNKUN Defender older $2.99 822 97% 25k $74k (exactly $73,733) Seal
STARVAULT VR $24.99 66 89% 2.0k $49k (exactly $49,480) Theia Games
OTTTD older $7.99 190 78% 5.7k $46k (exactly $45,543) SMG Studio
KUNKUN Defender 2 $4.99 294 94% 8.8k $44k (exactly $44,012) Seal
Protect Harem City older $3.99 76 82% 2.3k $9.1k (exactly $9,097) PinkySoul
Devader older $7.99 32 93% 960 $7.7k (exactly $7,670) Falkenbrew
Inheritors2078 older $11.99 19 63% 570 $6.8k (exactly $6,834) Elhaitham Ashmawy, Mohamed Eshmawy, Nou… (Elhaitham Ashmawy, Mohamed Eshmawy, Nour Ashmawy)
Luna Hollow - Dream Eater Defense $5.99 32 53% 960 $5.8k (exactly $5,750) CHARON, STUDIO CHARON, 月桂樹冠
Idle Zombie Wave: Premium $7.99 21 38% 630 $5.0k (exactly $5,034) Ryki Studio
Dead Z Meat $9.99 6 50% 180 $1.8k (exactly $1,798) ISTOM Games
Compadrone: Land Wars $4.99 12 91% 360 $1.8k (exactly $1,796) Seam Entertainment
Miracle Brave: Beast Defense Line $1.99 12 41% 360 $716 (exactly $716) 1029studio
Tower Defense: Goblin Wars $0.99 4 25% 120 $119 (exactly $119) Yusuf Islam Seyhan, Samet Acar
Earth’s Last Defense Idle Fleet $2.99 1 0% 30 $90 (exactly $90) Jimmy Wilson, Colton Wilson, Hunter Wil… (Jimmy Wilson, Colton Wilson, Hunter Wilson, Julie A Wilson, Baylee Wilson, Jolie Wilson, Julie Wilson)

Estimates: copies = reviews × 30, gross = copies × list price.