Games › Economy › Economy + Shop Keeper
Should I ship a Shop Keeper Economy game?
Economy + Shop Keeper
Of 280 developers who shipped a Shop Keeper Economy game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 472 more are announced.
Verdict: poor odds, for a 5 / 10 build.
The middle developer here made $4.8k, ×7.6 the market's $630 for a 5 / 10 build, and 3 in 10 made under $720; 1 in 20 cleared $460k, ×738 the market median. Revenue is down 85% on the market; 472 games are announced against 239 developers who shipped in the last year.
| Bottom 30% | $719 (exactly $719) |
|---|---|
| Median | $4.8k (exactly $4,797) |
| Top 25% | $33k (exactly $33,289) |
| Top 5% | $464k (exactly $463,568) |
| Developers, 2 yr | 280 |
| Released games | 351 |
| Announced | 472 |
| Effort | 5 / 10 |
| AI-buildability | Medium |
| Typical price | $8.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 85% on the market, supply 400% more developers than the period before.
Free games: 8%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Economy
- effort 5 / 10 · medium · effort 5 sits in the medium band
- Shop Keeper
- effort 3 / 10 · high · effort 3 sits in the high band
What it takes
- Effort
- 5 / 10 · real systems or entry 3D
- Systems
- Economy, Shop Keeper; 6 in 10 of the top 25% also carry Simulation, Management, Life Sim
- Price point
- $8.99 typical · top 25% priced $14.99 or above
- Art
- 6 in 10 of the top 25% ship with Relaxing, 3D, First-Person
Why players buy here
The top 25% priced at $14.99 or above; the middle game at $8.99.
The top 10 games average 94% positive over 86,899 reviews.
What kills games here
3 in 10 developers made under $720. 5 in 10 of the 51 games released 1 to 2 years ago have fewer than 100 reviews. 472 games are announced against 239 developers who shipped in the last year.
Adjacent niches
Economy with a different second tag, ranked by verdict then median.
- + Job SimulatorFair
- + Football (Soccer)Fair
- + ScienceFair
- + MiningFair
- + LootFair
- + CollectathonFair
- + God GameFair
- + Auto BattlerFair
- + IdlerFair
- + IncrementalFair
- + ArcadeFair
- + Strategy RPGFair
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | TCG Card Shop Simulator | $19.99 | 47,357 96% | 1.4M | $28M (exactly $28,399,993) | OPNeon Games | |
| | Retro Rewind - Video Store Simulator | $19.90 | 10,118 95% | 304k | $6.0M (exactly $6,040,446) | Blood Pact Studios | |
| | ReStory: Chill Electronics Repairs | $19.99 | 9,209 95% | 276k | $5.5M (exactly $5,522,637) | Mandragora | |
| | Storage Hunter Simulator | $24.99 | 3,866 78% | 116k | $2.9M (exactly $2,898,340) | Raccoons Studio | |
| | Grocery Store Simulator | $14.99 | 5,337 90% | 160k | $2.4M (exactly $2,400,049) | EXPERIMENT ONE | |
| | King of Retail | older | $25.99 | 2,982 88% | 89k | $2.3M (exactly $2,325,065) | Freaking Games |
| | Tavern Manager Simulator 🍻 | older | $14.99 | 4,018 91% | 121k | $1.8M (exactly $1,806,895) | One More Time |
| | Dealer's Life 2 | older | $14.99 | 3,994 85% | 120k | $1.8M (exactly $1,796,102) | Abyte Entertainment |
| | Roadside Research | · EA | $14.99 | 3,991 85% | 120k | $1.8M (exactly $1,794,753) | Cybernetic Walrus |
| | Saleblazers | · EA older | $29.99 | 1,974 78% | 59k | $1.8M (exactly $1,776,008) | AIRSTRAFE INTERACTIVE |
| | Megastore Simulator | · EA | $13.99 | 1,968 93% | 59k | $826k (exactly $825,970) | Yolo Games Studio |
| | Bookshop Simulator | $15.99 | 1,496 92% | 45k | $718k (exactly $717,631) | Blep Games | |
| | Leafy Corner | $9.99 | 2,319 96% | 70k | $695k (exactly $695,004) | Fireline Games | |
| | Better Mart Simulator | $14.99 | 1,238 89% | 37k | $557k (exactly $556,729) | Exanticx Studio |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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