Do I ship it?

GamesEconomyEconomy + Horror

Specimen · observed

Should I ship a Horror Economy game?

Economy + Horror

Of 30 developers who shipped a Horror Economy game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 48 more are announced, ×2.4 for every developer who shipped in the last year.

Verdict: poor odds, for a 5 / 10 build.

The middle developer here made $7.9k, ×13 the market's $630 for a 5 / 10 build, and 3 in 10 made under $960; 1 in 20 cleared $980k, ×1565 the market median. Revenue is down 80% on the market; 48 games are announced against 20 developers who shipped in the last year.

Deciding numbers: median 12.7 times the market baseline, revenue down 80% on the market, 48 announced, ×2.4 per developer who shipped in the last year.
Nobody has said they are building this yet.
Economy + Horror
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 30
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $300 → $7.0k → $978k → $111k → $1.2k (still earning) → $19k (still earning)
The last cohort is still earning.
Outcomes for Economy + Horror: Plate 1 · outcomes, 2 yr, n = 30
Bottom 30% $960 (exactly $960)
Median $7.9k (exactly $7,947)
Top 25% $122k (exactly $122,016)
Top 5% $983k (exactly $983,060)
Developers, 2 yr 30
Released games 53
Announced 48
Effort 5 / 10
AI-buildability Medium
Typical price $5.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 80% on the market, supply 100% more developers than the period before.

Free games: 4%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Economy
effort 5 / 10 · medium · effort 5 sits in the medium band
Horror
effort 4 / 10 · medium · effort 4 sits in the medium band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
5 / 10 · real systems or entry 3D
Systems
Economy; 8 in 10 of the top 25% also carry Simulation, Management, Strategy
Price point
$5.99 typical · top 25% priced $24.99 or above
Art
4 in 10 of the top 25% ship with 3D, Atmospheric
Plate 4 · demand

Why players buy here

The top 25% priced at $24.99 or above; the middle game at $5.99.

The top 10 games average 87% positive over 26,882 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $960, median $7.9k, 1 in 4 over $120k, 1 in 20 over $980k.

3 in 10 developers made under $960. 5 in 10 of the 10 games released 1 to 2 years ago have fewer than 100 reviews. 48 games are announced against 20 developers who shipped in the last year, ×2.4 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Economy with a different setting or mood, ranked by verdict then median.

  1. + Job SimulatorFair116 devs · median $22k · 125 announced
  2. + Football (Soccer)Fair21 devs · median $6.8k · 29 announced
  3. + ScienceFair39 devs · median $5.9k · 39 announced
  4. + MiningFair116 devs · median $5.0k · 173 announced
  5. + LootFair74 devs · median $4.6k · 114 announced
  6. + CollectathonFair125 devs · median $3.8k · 151 announced
  7. + God GameFair47 devs · median $2.8k · 58 announced
  8. + Auto BattlerFair59 devs · median $2.4k · 79 announced
  9. + IdlerFair441 devs · median $2.3k · 589 announced
  10. + IncrementalFair408 devs · median $2.2k · 612 announced
  11. + ArcadeFair199 devs · median $2.1k · 285 announced
  12. + Strategy RPGFair95 devs · median $2.0k · 128 announced

All 161 pairs on the Economy page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Cookie Clicker older $4.99 87,916 96% 2.6M $13M (exactly $13,161,025) Orteil, DashNet
Dungeons 3 older $29.99 12,648 93% 379k $11M (exactly $11,379,406) Realmforge Studios
A Game About Digging A Hole™ $4.99 18,785 89% 564k $2.8M (exactly $2,812,114) DoubleBee
Ravenous Devils older $4.99 9,477 92% 284k $1.4M (exactly $1,418,707) Bad Vices Games
The Walking Trade $11.99 2,733 86% 82k $983k (exactly $983,060) Microwave Games
Worshippers of Cthulhu $24.99 1,305 80% 39k $978k (exactly $978,358) Crazy Goat Games
DarkSwitch $34.99 714 77% 21k $749k (exactly $749,486) Cyber Temple
Shadows of Forbidden Gods older $19.99 1,046 91% 31k $627k (exactly $627,286) Bobby Two Hands
MachiaVillain older $19.99 723 64% 22k $434k (exactly $433,583) Wild Factor
Pizza Connection 3 older $19.99 668 48% 20k $401k (exactly $400,600) Gentlymad Studios
Space Warlord Baby Trading Simulator $19.99 513 91% 15k $308k (exactly $307,646) Strange Scaffold
Tingus Goose $6.99 1,224 89% 37k $257k (exactly $256,673) SweatyChair
Mars Attracts · EA $24.99 209 91% 6.3k $157k (exactly $156,687) Outlier
Execute $5.99 679 91% 20k $122k (exactly $122,016) Payne Robinson
The Unholy Priest $9.99 370 72% 11k $111k (exactly $110,889) Grejuva
Miseria $7.99 350 58% 11k $84k (exactly $83,895) Somnambulist Games

Estimates: copies = reviews × 30, gross = copies × list price.