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Should I ship a Zombie Destruction game?
Destruction + Zombies
Of 20 developers who shipped a Zombie Destruction game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 42 more are announced, ×3.5 for every developer who shipped in the last year.
Verdict: poor odds, for a 6 / 10 build.
The middle developer here made $300, ×0.5 the market's $630 for a 6 / 10 build, and 3 in 10 made under $150. 42 games are announced against 12 developers who shipped in the last year, ×3.5 per shipper, while revenue is down 80% on the market.
| Bottom 30% | $150 (exactly $150) |
|---|---|
| Median | $300 (exactly $300) |
| Top 25% | $2.4k (exactly $2,398) |
| Top 5% | $222k (exactly $221,911) |
| Developers, 2 yr | 20 |
| Released games | 72 |
| Announced | 42 |
| Effort | 6 / 10 |
| AI-buildability | Medium |
| Typical price | $9.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 80% on the market, supply 50% more developers than the period before.
Free games: 11%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Destruction
- effort 6 / 10 · medium · effort 6 sits in the medium band
- Zombies
- effort 5 / 10 · medium · effort 5 sits in the medium band
What it takes
- Effort
- 6 / 10 · full 3D single-player, physics sims, content-heavy RPG
- Systems
- Destruction; 5 in 10 of the top 25% also carry Action, Base Building, Shoot 'Em Up
- Price point
- $9.99 typical · top 25% priced $24.99 or above
- Art
- 5 in 10 of the top 25% ship with Top-Down, 2D
Why players buy here
The top 25% priced at $24.99 or above; the middle game at $9.99.
The top 10 games average 85% positive over 536 reviews.
What kills games here
3 in 10 developers made under $150. 9 in 10 of the 9 games released 1 to 2 years ago have fewer than 100 reviews. 42 games are announced against 12 developers who shipped in the last year, ×3.5 per shipper.
Adjacent niches
Destruction with a different setting or mood, ranked by verdict then median.
- + Space SimFair
- + ModernFair
- + God GameFair
- + Hidden ObjectFair
- + Hack and SlashPoor odds
- + HistoricalPoor odds
- + CapitalismPoor odds
- + Online Co-OpPoor odds
- + Co-opPoor odds
- + Automobile SimPoor odds
- + ManagementPoor odds
- + AutomationPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Brick Rigs | older | $19.99 | 53,749 95% | 1.6M | $32M (exactly $32,233,275) | Fluppisoft GmbH |
| | DYSMANTLE | older | $19.99 | 11,022 91% | 331k | $6.6M (exactly $6,609,893) | 10tons Ltd |
| | Gas Guzzlers Extreme | older | $24.99 | 3,081 86% | 92k | $2.3M (exactly $2,309,826) | Gamepires |
| | Splatter - Zombiecalypse Now | older | $6.99 | 2,098 89% | 63k | $440k (exactly $439,951) | Dreamworlds |
| | ACTION SANDBOX | older | $9.99 | 787 73% | 24k | $236k (exactly $235,864) | Vona Soft |
| | DYSPLACED | · EA | $24.99 | 296 87% | 8.9k | $222k (exactly $221,911) | 10tons Ltd |
| | Ed-0: Zombie Uprising | older | $29.99 | 211 72% | 6.3k | $190k (exactly $189,837) | LANCARSE |
| | Fatal Countdown - immoral List of Desires | older | $10.99 | 197 76% | 5.9k | $65k (exactly $64,951) | Secret Garden |
| | Blackout Z: Slaughterhouse Edition | older | $4.99 | 325 84% | 9.8k | $49k (exactly $48,652) | NukGames |
| | Clutch | older | $9.99 | 125 79% | 3.8k | $37k (exactly $37,462) | Targem Games |
| | Son of a Gun | $9.99 | 80 78% | 2.4k | $24k (exactly $23,976) | Crank Goblin | |
| | Deadliest Pigeon | $6.99 | 99 93% | 3.0k | $21k (exactly $20,760) | Rusty Rex | |
| | Endzone Girls | $7.99 | 11 90% | 330 | $2.6k (exactly $2,637) | Aozora | |
| | Apocalypse Factory | · EA | $9.99 | 8 50% | 240 | $2.4k (exactly $2,398) | Mind Leak |
| | The Corruption | $9.99 | 7 71% | 210 | $2.1k (exactly $2,098) | Acellular | |
| | Otherworldly Air Gunship | $1.99 | 30 86% | 900 | $1.8k (exactly $1,791) | 黄金喵 | |
| | Xheres | $11.99 | 3 33% | 90 | $1.1k (exactly $1,079) | TROPIC PENGUIN GAMES | |
| | Glory Defence | $9.99 | 1 0% | 30 | $300 (exactly $300) | Waytrel Studio | |
| | Doomriderz | $9.99 | 1 0% | 30 | $300 (exactly $300) | SlicedBlue 3D |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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