Games › Desktop Companion › Desktop Companion + Cats
Should I ship a Cat Desktop Companion?
Desktop Companion + Cats
Of 20 developers who shipped a Cat Desktop Companion in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 35 more are announced, ×2.2 for every developer who shipped in the last year.
Verdict: poor odds, for a 2 / 10 build.
The middle developer here made $21k, ×176 the market's $120 for a 2 / 10 build, and 3 in 10 made under $300; 1 in 20 cleared $490k, ×4118 the market median. Revenue is down 60% on the market; 35 games are announced against 16 developers who shipped in the last year.
| Bottom 30% | $300 (exactly $300) |
|---|---|
| Median | $21k (exactly $20,970) |
| Top 25% | $46k (exactly $46,344) |
| Top 5% | $490k (exactly $490,042) |
| Developers, 2 yr | 20 |
| Released games | 26 |
| Announced | 35 |
| Effort | 2 / 10 |
| AI-buildability | High |
| Typical price | $4.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 60% on the market, supply 300% more developers than the period before.
Free games: 19%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is high: the lowest rating among its tags.
- Desktop Companion
- effort 1 / 10 · high · effort 1 sits in the high band
- Cats
- effort 2 / 10 · high · effort 2 sits in the high band
What it takes
- Effort
- 2 / 10 · static 2D art, simple logic
- Systems
- Desktop Companion; 5 in 10 of the top 25% also carry Idler, Simulation, Character Customization
- Price point
- $4.99 typical · top 25% priced $6.99 or above
- Art
- 8 in 10 of the top 25% ship with Cute, Relaxing, 2D
Why players buy here
The top 25% priced at $6.99 or above; the middle game at $4.99.
The top 10 games average 88% positive over 6,505 reviews.
What kills games here
3 in 10 developers made under $300. 5 in 10 of the 6 games released 1 to 2 years ago have fewer than 100 reviews. 35 games are announced against 16 developers who shipped in the last year, ×2.2 per shipper.
Adjacent niches
Desktop Companion with a different setting or mood, ranked by verdict then median.
- + AnimalsFair
- + BuildingPoor odds
- + CollectathonPoor odds
- + Point & ClickPoor odds
- + Creature CollectorPoor odds
- + ManagementPoor odds
- + EconomyPoor odds
- + RPGPoor odds
- + Character CustomizationPoor odds
- + Female ProtagonistPoor odds
- + Resource ManagementPoor odds
- + NaturePoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Maltese's Fluffy Onsen | $5.99 | 2,727 94% | 82k | $490k (exactly $490,042) | Sinkhole Studio, Moonlab Studio | |
| | Tap Tap Loot | $6.99 | 815 76% | 24k | $171k (exactly $170,906) | Turtle Knight Games | |
| | Chonkers | $4.99 | 518 87% | 16k | $78k (exactly $77,545) | Solar Eclipse Games | |
| | NoSlack Pets: Lo-Fi Paws | $5.99 | 385 97% | 12k | $69k (exactly $69,184) | Lynkpin Game | |
| | Fluffy Kitchen Saga | $6.99 | 221 64% | 6.6k | $46k (exactly $46,344) | MEOW STORE GAME | |
| | Meow Palace: Forbidden City | · EA | $5.99 | 247 90% | 7.4k | $44k (exactly $44,386) | 宫喵家族 |
| | With Your Coworker | $0.99 | 1,220 82% | 37k | $36k (exactly $36,234) | 搖滾冰塊 | |
| | Pat the Cat | $4.99 | 189 98% | 5.7k | $28k (exactly $28,293) | okfinegames | |
| | Desktop Cat Cafe | $9.99 | 83 75% | 2.5k | $25k (exactly $24,875) | samyam, lockyaw | |
| | Neko Station | $6.99 | 100 88% | 3.0k | $21k (exactly $20,970) | Sunny Syrup Studio, SECRET CHARACTER |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
Your address goes to Buttondown, which sends the letter, and nowhere else. Every issue has an unsubscribe link. No tracking beyond the open count Buttondown keeps.