Do I ship it?

Games › Action RTS › Action RTS + Zombies

Specimen · observed

Should I ship a Zombie Action RTS?

Action RTS + Zombies

Only 16 developers shipped a Zombie Action RTS in the last 2 years, too few for firm odds: the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.; the top game by est. revenue, Diplomacy is Not an Option, made about est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 24 more are announced, ×3.0 for every developer who shipped in the last year.

Verdict: poor odds, for a 7 / 10 build.

The middle developer here made $990, ×0.7 the market's $1.5k for a 7 / 10 build, and 3 in 10 made under $450. 24 games are announced against 8 developers who shipped in the last year, ×3.0 per shipper, while revenue is down 95% on the market.

Deciding numbers: median 0.7 times the market baseline, revenue down 95% on the market, 24 announced, ×3.0 per developer who shipped in the last year.
Nobody has said they are building this yet.
Action RTS + Zombies
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 16
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $359 → $3.1k → $897 → $62k → $16k → $594 (still earning)
The last cohort is still earning.
Outcomes for Action RTS + Zombies: Plate 1 · outcomes, 2 yr, n = 16
Bottom 30% $449 (exactly $449)
Median $989 (exactly $989)
Top 25% $118k (exactly $117,655)
Top 5% $9.8M (exactly $9,810,329)
Developers, 2 yr 16
Released games 40
Announced 24
Effort 7 / 10
AI-buildability Low
Typical price $7.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 95% on the market, supply as many developers as the period before.

Free games: 3%, excluded from money figures.

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Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is low: the lowest rating among its tags.

Action RTS
effort 7 / 10 · low · effort 7 sits in the low band
Zombies
effort 5 / 10 · medium · effort 5 sits in the medium band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
7 / 10 · big single-player or serious online
Systems
Action RTS
Price point
$7.99 typical
Plate 4 · demand

Why players buy here

The top 10 games average 82% positive over 12,335 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $450, median $990, 1 in 4 over $110k, 1 in 20 over $9.8M.

3 in 10 developers made under $450. 7 in 10 of the 10 games released 1 to 2 years ago have fewer than 100 reviews. 24 games are announced against 8 developers who shipped in the last year, ×3.0 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Action RTS with a different setting or mood, ranked by verdict then median.

  1. + Auto BattlerFair24 devs · median $3.0k · 28 announced
  2. + FPSLong shot16 devs · median $899 · 21 announced
  3. + PuzzleLong shot16 devs · median $594 · 16 announced
  4. + Turn-Based StrategyPoor odds12 devs · median $85k · 16 announced
  5. + Turn-Based TacticsPoor odds9 devs · median $85k · 18 announced
  6. + Real-TimePoor odds12 devs · median $31k · 18 announced
  7. + HistoricalPoor odds26 devs · median $29k · 57 announced
  8. + Online Co-OpPoor odds25 devs · median $18k · 54 announced
  9. + SandboxPoor odds30 devs · median $13k · 50 announced
  10. + Procedural GenerationPoor odds22 devs · median $11k · 51 announced
  11. + Grand StrategyPoor odds25 devs · median $7.5k · 41 announced
  12. + 4XPoor odds10 devs · median $7.2k · 23 announced

All 89 pairs on the Action RTS page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Diplomacy is Not an Option 2024 · $9.8M From Glory To Goo 2024 · EA · $645k Darfall 2025 · $368k Undead Horde 2: Necropolis 2023 · $228k 7 Days Blood Moons 2025 · EA · $125k
Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Diplomacy is Not an Option $29.99 10,904 85% 327k $9.8M (exactly $9,810,329) Door 407
From Glory To Goo · EA older $11.99 1,794 96% 54k $645k (exactly $645,302) Stratagem Blue
Darfall $24.99 491 71% 15k $368k (exactly $368,103) SquareNite
Undead Horde 2: Necropolis older $16.99 447 83% 13k $228k (exactly $227,836) 10tons Ltd
7 Days Blood Moons · EA $9.99 418 40% 13k $125k (exactly $125,275) iLLOGIKA
Dying Breed · EA $17.99 218 71% 6.5k $118k (exactly $117,655) Sarnayer
Kingdom Wars 2: Definitive Edition older $9.99 348 66% 10k $104k (exactly $104,296) Reverie World Studios
Final Outpost: Definitive Edition $9.99 208 76% 6.2k $62k (exactly $62,338) Exabyte Games
Age of Undead older $19.99 80 76% 2.4k $48k (exactly $47,976) Insane Dreamers
Zombie Party 丧尸派对 older $5.99 140 77% 4.2k $25k (exactly $25,158) Joychasing Games
Last Outpost $7.99 66 72% 2.0k $16k (exactly $15,820) Troyd Games
Notice Me Leena-senpai! $7.99 11 81% 330 $2.6k (exactly $2,637) Yanako RPGs, GameDevTosh
Zombocalypse Now! $10.99 3 66% 90 $989 (exactly $989) Pixel Drip Games
NecroFarm $2.99 10 60% 300 $897 (exactly $897) Podigi Games
Kill Me If You Can $3.99 6 50% 180 $718 (exactly $718) John Company

Estimates: copies = reviews × 30, gross = copies × list price.