Do I ship it?

Games2D Fighter2D Fighter + Choices Matter

Specimen · observed

Should I ship a Choices Matter 2D Fighter?

2D Fighter + Choices Matter

Of 32 developers who shipped a Choices Matter 2D Fighter in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 64 more are announced, ×3.4 for every developer who shipped in the last year.

Verdict: dead, for a 5 / 10 build.

The middle developer here made $180 in the last 2 years and $120 over 4, against a market of $630 for a 5 / 10 build. 19 developers shipped in the last year and 64 games are announced.

Deciding numbers: median 0.3 times the market baseline, revenue down 90% on the market, 64 announced, ×3.4 per developer who shipped in the last year.
Nobody has said they are building this yet.
2D Fighter + Choices Matter
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 32
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $60 → $449 → $180 → $898 → $0 → $60 (still earning) → $899 (still earning)
The last cohort is still earning.
Outcomes for 2D Fighter + Choices Matter: Plate 1 · outcomes, 2 yr, n = 32
Bottom 30% $0 (exactly $0)
Median $179 (exactly $179)
Top 25% $3.6k (exactly $3,596)
Top 5% $43k (exactly $43,189)
Developers, 2 yr 32
Released games 86
Announced 64
Effort 5 / 10
AI-buildability Low
Typical price $4.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 90% on the market, supply 45% more developers than the period before.

Free games: 19%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is low: the lowest rating among its tags.

2D Fighter
effort 5 / 10 · low · frame-precise animation and rollback netcode
Choices Matter
effort 4 / 10 · medium · effort 4 sits in the medium band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
5 / 10 · real systems or entry 3D
Systems
2D Fighter, Choices Matter; 4 in 10 of the top 25% also carry Action, Platformer, 2D Platformer
Price point
$4.99 typical · top 25% priced $18.99 or above
Art
4 in 10 of the top 25% ship with 2D, Side Scroller, Story Rich
Plate 4 · demand

Why players buy here

The top 25% priced at $18.99 or above; the middle game at $4.99.

The top 10 games average 84% positive over 338 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $50, median $180, 1 in 4 over $3.5k, 1 in 20 over $43k.

3 in 10 developers made under $50. All of the 17 games released 1 to 2 years ago have fewer than 100 reviews. 64 games are announced against 19 developers who shipped in the last year, ×3.4 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

2D Fighter with a different second tag, ranked by verdict then median.

  1. + RomanceStrong odds8 devs · median $4.0k · 6 announced
  2. + Visual NovelFair11 devs · median $4.0k · 12 announced
  3. + Card BattlerFair10 devs · median $1.0k · 11 announced
  4. + DeckbuildingFair17 devs · median $959 · 12 announced
  5. + Auto BattlerFair16 devs · median $719 · 19 announced
  6. + IdlerFair9 devs · median $599 · 18 announced
  7. + RhythmFair10 devs · median $599 · 12 announced
  8. + SimulationFair51 devs · median $598 · 55 announced
  9. + IncrementalFair16 devs · median $538 · 13 announced
  10. + ManagementFair10 devs · median $449 · 14 announced
  11. + SuperheroLong shot11 devs · median $959 · 12 announced
  12. + Resource ManagementLong shot13 devs · median $390 · 14 announced

All 129 pairs on the 2D Fighter page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Kingdom Rush Vengeance - Tower Defense older $19.99 9,906 93% 297k $5.9M (exactly $5,940,628) Ironhide Game Studio
Punch Club older $9.99 12,098 81% 363k $3.6M (exactly $3,625,771) Lazy Bear Games
Anomaly Agent older $11.99 9,463 94% 284k $3.4M (exactly $3,403,841) Phew Phew Games
Cobra Kai: The Karate Kid Saga Continues older $19.99 417 84% 13k $250k (exactly $250,075) Flux Games
Himawari - The Sunflower - older $34.99 176 88% 5.3k $185k (exactly $184,747) blank-note & Frontwing
Listen to the Wind older $11.99 421 73% 13k $151k (exactly $151,434) Papertiger Studio
Duelists of Eden older $4.99 856 95% 26k $128k (exactly $128,143) Thomas Moon Kang
Trials of Valor $18.99 100 95% 3.0k $57k (exactly $56,970) Armored Goblin
Lady Death Demonicron $39.99 36 47% 1.1k $43k (exactly $43,189) Art Of Play Interactive
Battle Girls older $9.99 80 85% 2.4k $24k (exactly $23,976) Dharker Studios
Heritage $9.99 44 72% 1.3k $13k (exactly $13,187) Big Three Games
Creepy Creepy Love $4.99 62 93% 1.9k $9.3k (exactly $9,281) BYYONI Entertainment
Byte The Bullet $5.99 38 92% 1.1k $6.8k (exactly $6,829) Esteban Marin
The Orc Invasion $10.99 13 92% 390 $4.3k (exactly $4,286) ATK Games
Super Miners · EA $9.99 13 92% 390 $3.9k (exactly $3,896) METAGAR
Nazar $9.99 12 75% 360 $3.6k (exactly $3,596) Eray Dinc Studio, Recontact Games
Skullhunter A Worm's Tale $7.99 10 100% 300 $2.4k (exactly $2,397) Oliver Arett
Shield Operator $4.99 10 50% 300 $1.5k (exactly $1,497) Puantaun Studio

Estimates: copies = reviews × 30, gross = copies × list price.