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Should I ship a Horror Party Game?
Party Game + Horror
Of 61 developers who shipped a Horror Party Game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 144 more are announced, ×2.7 for every developer who shipped in the last year.
Verdict: poor odds, for a 4 / 10 build.
The middle developer here made $1.3k, ×2.6 the market's $480 for a 4 / 10 build, and 3 in 10 made under $180; 1 in 20 cleared $160k, ×339 the market median. Revenue is down 70% on the market; 144 games are announced against 54 developers who shipped in the last year.
| Bottom 30% | $179 (exactly $179) |
|---|---|
| Median | $1.3k (exactly $1,258) |
| Top 25% | $10k (exactly $10,072) |
| Top 5% | $161k (exactly $161,078) |
| Developers, 2 yr | 61 |
| Released games | 81 |
| Announced | 144 |
| Effort | 4 / 10 |
| AI-buildability | Medium |
| Typical price | $6.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 70% on the market, supply 670% more developers than the period before.
Free games: 11%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Party Game
- effort 4 / 10 · medium · effort 4 sits in the medium band
- Horror
- effort 4 / 10 · medium · effort 4 sits in the medium band
What it takes
- Effort
- 4 / 10 · mid 2D, writing-heavy, or simple 3D
- Systems
- Party Game; 7 in 10 of the top 25% also carry Co-op, Action, Online Co-Op
- Price point
- $6.99 typical · top 25% priced $9.99 or above
- Art
- 6 in 10 of the top 25% ship with 3D, Dark, Funny
Why players buy here
The top 25% priced at $9.99 or above; the middle game at $6.99.
The top 10 games average 84% positive over 7,403 reviews.
What kills games here
3 in 10 developers made under $180. 8 in 10 of the 9 games released 1 to 2 years ago have fewer than 100 reviews. 144 games are announced against 54 developers who shipped in the last year, ×2.7 per shipper.
Adjacent niches
Party Game with a different setting or mood, ranked by verdict then median.
- + Board GameFair
- + RhythmFair
- + DeckbuildingFair
- + Card BattlerFair
- + MinigamesPoor odds
- + RoguelitePoor odds
- + RoguelikePoor odds
- + Vehicular CombatPoor odds
- + DestructionPoor odds
- + DrivingPoor odds
- + SurvivalPoor odds
- + Psychological HorrorPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | PICO PARK | older | $4.99 | 23,751 91% | 713k | $3.6M (exactly $3,555,525) | TECOPARK |
| | The Jackbox Party Pack 6 | older | $29.99 | 2,343 95% | 70k | $2.1M (exactly $2,107,997) | Jackbox Games, Inc. |
| | Kill It With Fire | older | $12.99 | 4,036 95% | 121k | $1.6M (exactly $1,572,829) | Casey Donnellan Games LLC |
| | Machine Party | $7.99 | 4,199 87% | 126k | $1.0M (exactly $1,006,500) | Mike Klubnika, GDeavid | |
| | Among Us 3D: VR | older | $9.99 | 2,449 75% | 73k | $734k (exactly $733,965) | Schell Games, Innersloth, Robot Teddy |
| | Tenebris: Terra Incognita | $19.99 | 313 79% | 9.4k | $188k (exactly $187,706) | Phantasmica Studios | |
| | Bogos Binted? | $5.49 | 1,134 91% | 34k | $187k (exactly $186,770) | underbadger | |
| | WE ARE SO DEAD | · EA | $7.99 | 672 73% | 20k | $161k (exactly $161,078) | REAL PLAYERS |
| | Midnight Murder Club | $9.99 | 304 71% | 9.1k | $91k (exactly $91,109) | Velan Studios | |
| | Escape From Mandrillia: Local Asymmetric VR+PC | $12.99 | 181 95% | 5.4k | $71k (exactly $70,536) | German Bandera | |
| | Twisted Party | $4.99 | 256 58% | 7.7k | $38k (exactly $38,323) | Vampire Squid | |
| | Vessel | $6.99 | 116 17% | 3.5k | $24k (exactly $24,325) | OJStudio | |
| | Spider Roulette | $4.99 | 143 91% | 4.3k | $21k (exactly $21,407) | Kud | |
| | Burgle Supply Company | $7.99 | 85 88% | 2.6k | $20k (exactly $20,374) | Terrible Posture Games |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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