Do I ship it?

GamesPuzzlePuzzle + Heist

Specimen · observed

Should I ship a Heist Puzzle game?

Puzzle + Heist

Only 19 developers shipped a Heist Puzzle game in the last 2 years, too few for firm odds: the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.; the top game by est. revenue, Forensics: Crime Scene Detective, made about est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 37 more are announced, ×4.6 for every developer who shipped in the last year.

Verdict: poor odds, for a 6 / 10 build.

The middle developer here made $5.5k, ×8.7 the market's $630 for a 6 / 10 build, and 3 in 10 made under $2.4k; 1 in 20 cleared $210k, ×344 the market median. Revenue is up 550% on the market; 37 games are announced against 8 developers who shipped in the last year.

Deciding numbers: median 8.7 times the market baseline, revenue up 550% on the market, 37 announced, ×4.6 per developer who shipped in the last year.
Nobody has said they are building this yet.
Puzzle + Heist
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 19
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $39k → $4.0k → $2.7k → $3.1k → $14k (still earning) → $5.5k (still earning)
The last cohort is still earning.
Outcomes for Puzzle + Heist: Plate 1 · outcomes, 2 yr, n = 19
Bottom 30% $2.4k (exactly $2,397)
Median $5.5k (exactly $5,456)
Top 25% $25k (exactly $25,299)
Top 5% $216k (exactly $215,914)
Developers, 2 yr 19
Released games 72
Announced 37
Effort 6 / 10
AI-buildability Medium
Typical price $10.00

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 550% on the market, supply 25% fewer developers than the period before.

Free games: 13%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Puzzle
effort 2 / 10 · high · discrete rules, levels are data
Heist
effort 6 / 10 · medium · effort 6 sits in the medium band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
6 / 10 · full 3D single-player, physics sims, content-heavy RPG
Systems
Puzzle; 4 in 10 of the top 25% also carry Exploration, Action, Adventure
Price point
$10.00 typical · top 25% priced $14.99 or above
Art
4 in 10 of the top 25% ship with Atmospheric, Colorful, First-Person
Plate 4 · demand

Why players buy here

The top 25% priced at $14.99 or above; the middle game at $10.00.

The top 10 games average 79% positive over 1,048 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $2.4k, median $5.5k, 1 in 4 over $25k, 1 in 20 over $210k.

3 in 10 developers made under $2.4k. 8 in 10 of the 12 games released 1 to 2 years ago have fewer than 100 reviews. 37 games are announced against 8 developers who shipped in the last year, ×4.6 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Puzzle with a different setting or mood, ranked by verdict then median.

  1. + Job SimulatorFair57 devs · median $8.2k · 53 announced
  2. + Medical SimFair17 devs · median $6.1k · 27 announced
  3. + Roguelike DeckbuilderFair40 devs · median $3.6k · 54 announced
  4. + Escape RoomFair161 devs · median $1.8k · 150 announced
  5. + VampiresFair46 devs · median $1.7k · 37 announced
  6. + CatsFair281 devs · median $1.2k · 334 announced
  7. + DemonsFair233 devs · median $1.2k · 248 announced
  8. + God GameFair27 devs · median $1.2k · 30 announced
  9. + RomanceFair209 devs · median $1.0k · 251 announced
  10. + AutomationFair135 devs · median $1.0k · 164 announced
  11. + Tower DefenseFair64 devs · median $1.0k · 67 announced
  12. + LemmingsFair13 devs · median $959 · 11 announced

All 246 pairs on the Puzzle page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Teardown older $29.99 126,563 95% 3.8M $114M (exactly $113,868,731) Tuxedo Labs
Shadow of the Tomb Raider: Definitive Edition older $39.99 71,706 84% 2.2M $86M (exactly $86,025,688) Eidos-Montréal, Crystal Dynamics, Nixxe… (Eidos-Montréal, Crystal Dynamics, Nixxes, Feral Interactive (Mac), Feral interactive (Linux))
LEGO® Marvel Super Heroes 2 older $19.99 7,452 86% 224k $4.5M (exactly $4,468,964) TT Games, Feral Interactive (Mac)
Operation: Tango older $19.99 7,167 86% 215k $4.3M (exactly $4,298,050) Clever Plays
SteamWorld Heist II older $29.99 2,201 93% 66k $2.0M (exactly $1,980,240) Thunderful Development
Sneak Thief older $14.99 1,743 74% 52k $784k (exactly $783,827) Nicholas Rizzo
FRAMED Collection older $9.99 2,336 94% 70k $700k (exactly $700,099) Loveshack Entertainment
Quadrilateral Cowboy older $19.99 897 92% 27k $538k (exactly $537,931) Blendo Games
Picklock older $19.99 386 86% 12k $231k (exactly $231,484) Creepy Brothers
Volume older $19.99 379 79% 11k $227k (exactly $227,286) Bithell Games
Forensics: Crime Scene Detective $24.99 288 62% 8.6k $216k (exactly $215,914) Binary Impact, Alchemical Works
Relooted $14.99 257 87% 7.7k $116k (exactly $115,573) Nyamakop
Find or be Found $7.99 117 69% 3.5k $28k (exactly $28,045) Studio Downstairs
Shadowhand Solitaire $13.99 64 90% 1.9k $27k (exactly $26,861) Grey Alien Games
The Electrifying Incident: A Monster Mini-Expedition $4.99 169 93% 5.1k $25k (exactly $25,299) Draknek and Friends
Vendetta Forever $19.99 34 76% 1.0k $20k (exactly $20,390) Meatspace Interactive
THE BRiLLiANT COUP $16.99 29 89% 870 $15k (exactly $14,781) Markus Creative
Snap & Grab $7.99 58 91% 1.7k $14k (exactly $13,903) No Goblin
Splittown $19.99 19 94% 570 $11k (exactly $11,394) Mats Kyyrö, Juha Keränen
LOGBOOK: Beneath the Storm $13.99 13 38% 390 $5.5k (exactly $5,456) Pink Iceberg Games

Estimates: copies = reviews × 30, gross = copies × list price.