Games › Co-op › Co-op + Runner
Should I ship a Co-op Runner?
Co-op + Runner
Of 38 developers who shipped a Co-op Runner in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 64 more are announced, ×3.2 for every developer who shipped in the last year.
Verdict: poor odds, for a 7 / 10 build.
The middle developer here made $1.0k, ×0.7 the market's $1.5k for a 7 / 10 build, and 3 in 10 made under $290. 64 games are announced against 20 developers who shipped in the last year, ×3.2 per shipper, while revenue is down 75% on the market.
| Bottom 30% | $281 (exactly $281) |
|---|---|
| Median | $1.0k (exactly $1,048) |
| Top 25% | $4.3k (exactly $4,341) |
| Top 5% | $47k (exactly $47,261) |
| Developers, 2 yr | 38 |
| Released games | 90 |
| Announced | 64 |
| Effort | 7 / 10 |
| AI-buildability | Low |
| Typical price | $4.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 75% on the market, supply 10% more developers than the period before.
Free games: 20%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is low: the lowest rating among its tags.
What it takes
- Effort
- 7 / 10 · big single-player or serious online
- Systems
- Co-op, Runner; 4 in 10 of the top 25% also carry Online Co-Op, Adventure, 3D Platformer
- Price point
- $4.99 typical · top 25% priced $7.99 or above
- Art
- 5 in 10 of the top 25% ship with Cute, Funny, 3D
Why players buy here
The top 25% priced at $7.99 or above; the middle game at $4.99.
The top 10 games average 84% positive over 1,353 reviews.
What kills games here
3 in 10 developers made under $290. 8 in 10 of the 23 games released 1 to 2 years ago have fewer than 100 reviews. 64 games are announced against 20 developers who shipped in the last year, ×3.2 per shipper.
Adjacent niches
Co-op with a different second tag, ranked by verdict then median.
- + SuperheroFair
- + Boomer ShooterFair
- + GamblingFair
- + NinjaFair
- + TypingLong shot
- + Word GameLong shot
- + Open World Survival CraftPoor odds
- + World War IIPoor odds
- + AutomationPoor odds
- + TransportationPoor odds
- + JRPGPoor odds
- + Turn-BasedPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Climber Animals: Together | older | $3.99 | 6,014 73% | 180k | $720k (exactly $719,876) | Devotion Interactive |
| | Mighty Goose | older | $19.99 | 943 86% | 28k | $566k (exactly $565,517) | Blastmode, MP2 Games |
| | Summer Catchers | older | $8.99 | 347 80% | 10k | $94k (exactly $93,586) | FaceIT |
| | WASD : The Adventure of Tori | $3.99 | 730 83% | 22k | $87k (exactly $87,381) | EVNA Games | |
| | I Hate Running Backwards | older | $14.99 | 188 71% | 5.6k | $85k (exactly $84,544) | Binx Games, Croteam Incubator, Croteam |
| | NiuMa | $5.99 | 263 91% | 7.9k | $47k (exactly $47,261) | Game Star | |
| | Joggernauts | older | $14.99 | 88 89% | 2.6k | $40k (exactly $39,574) | Space Mace |
| | Care Bears: To The Rescue | $14.99 | 54 98% | 1.6k | $24k (exactly $24,284) | Polygoat | |
| | Ninja Pizza Girl | older | $6.99 | 101 86% | 3.0k | $21k (exactly $21,180) | Disparity Games |
| | Mekazoo | older | $9.99 | 53 75% | 1.6k | $16k (exactly $15,884) | The Good Mood Creators |
| | Steal The Pig | $4.99 | 74 85% | 2.2k | $11k (exactly $11,078) | BAA Games | |
| | Quack Quack Up | $7.99 | 35 85% | 1.1k | $8.4k (exactly $8,390) | 顽核社 FuncoreClub | |
| | Drunk Builder Simulator | $2.99 | 78 39% | 2.3k | $7.0k (exactly $6,997) | Viper | |
| | Sheep Seeker | $9.99 | 22 100% | 660 | $6.6k (exactly $6,593) | Isaac MENARD, Luna GARCIN, Alexander KI… (Isaac MENARD, Luna GARCIN, Alexander KIRK, Séverin RICHARD, Matthieu FARROW, François HANUS, Quentin EUNG, Mattéo GLAIRON-MONDET, Lucas RENARD, Céline TRUONG) | |
| | Only Out | $4.99 | 40 95% | 1.2k | $6.0k (exactly $5,988) | Shark Studio | |
| | 2 Bows 1 Arrow | $6.99 | 28 100% | 840 | $5.9k (exactly $5,872) | SKL Games | |
| | 4 Rush Together | $4.99 | 29 86% | 870 | $4.3k (exactly $4,341) | Honglizi |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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