Should I ship a Co-op Idler?
Co-op + Idler
Of 27 developers who shipped a Co-op Idler in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 59 more are announced, ×4.5 for every developer who shipped in the last year.
Verdict: poor odds, for a 7 / 10 build.
The middle developer here made $1.6k, ×1.1 the market's $1.5k for a 7 / 10 build, and 3 in 10 made under $750; 1 in 20 cleared $300k, ×201 the market median. Revenue is up 20% on the market; 59 games are announced against 13 developers who shipped in the last year.
| Bottom 30% | $748 (exactly $748) |
|---|---|
| Median | $1.6k (exactly $1,647) |
| Top 25% | $5.0k (exactly $5,034) |
| Top 5% | $301k (exactly $301,392) |
| Developers, 2 yr | 27 |
| Released games | 82 |
| Announced | 59 |
| Effort | 7 / 10 |
| AI-buildability | Low |
| Typical price | $4.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 20% on the market, supply as many developers as the period before.
Free games: 38%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is low: the lowest rating among its tags.
What it takes
- Effort
- 7 / 10 · big single-player or serious online
- Systems
- Co-op, Idler; 5 in 10 of the top 25% also carry Simulation, Sandbox, Character Customization
- Price point
- $4.99 typical · top 25% priced $19.99 or above
- Art
- 5 in 10 of the top 25% ship with Relaxing, 3D, Cartoony
Why players buy here
The top 25% priced at $19.99 or above; the middle game at $4.99.
The top 10 games average 92% positive over 8,239 reviews.
What kills games here
3 in 10 developers made under $750. 8 in 10 of the 19 games released 1 to 2 years ago have fewer than 100 reviews. 59 games are announced against 13 developers who shipped in the last year, ×4.5 per shipper.
Adjacent niches
Co-op with a different second tag, ranked by verdict then median.
- + SuperheroFair
- + Boomer ShooterFair
- + GamblingFair
- + NinjaFair
- + TypingLong shot
- + Word GameLong shot
- + Open World Survival CraftPoor odds
- + World War IIPoor odds
- + AutomationPoor odds
- + TransportationPoor odds
- + JRPGPoor odds
- + Turn-BasedPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Farm Together 2 | $25.99 | 4,456 93% | 134k | $3.5M (exactly $3,474,343) | Milkstone Studios | |
| | MyVoiceZoo | $2.99 | 3,360 92% | 101k | $301k (exactly $301,392) | TRUSO | |
| | RUSSIAPHOBIA | older | $0.99 | 5,589 69% | 168k | $166k (exactly $165,993) | European Flameworms |
| | Real VR Fishing | $19.99 | 184 73% | 5.5k | $110k (exactly $110,345) | Devs United Games, Inc | |
| | PropHunter | · EA older | $3.99 | 917 79% | 28k | $110k (exactly $109,765) | Alone Fox Games |
| | Bhop PRO | older | $9.99 | 225 18% | 6.8k | $67k (exactly $67,432) | HorseGames |
| | Tumbleweed Destiny | older | $2.99 | 352 95% | 11k | $32k (exactly $31,574) | KIMIDORI SOFT |
| | Escape From Monster | older | $4.99 | 206 70% | 6.2k | $31k (exactly $30,838) | Thunder Games |
| | CyberTD | older | $19.99 | 50 66% | 1.5k | $30k (exactly $29,985) | Clockwork Origins |
| | Another Try | older | $2.99 | 290 50% | 8.7k | $26k (exactly $26,013) | Hoki Wolf Studio |
| | Galactic Simulator | $4.99 | 46 76% | 1.4k | $6.9k (exactly $6,886) | PcZ Games | |
| | Polygeddon | $2.99 | 61 40% | 1.8k | $5.5k (exactly $5,472) | Digital Dreamworks, Gamesforfarm | |
| | Beat Paws Odyssey | $6.99 | 26 88% | 780 | $5.5k (exactly $5,452) | mindora games | |
| | Lofi Haven | $7.99 | 21 95% | 630 | $5.0k (exactly $5,034) | Meow Games | |
| | Ball Scooping Friends | $3.99 | 36 83% | 1.1k | $4.3k (exactly $4,309) | STP WORKS | |
| | Shake it Co! | $4.99 | 21 100% | 630 | $3.1k (exactly $3,144) | Zero Task | |
| | Fish-Click Squad! | $2.99 | 28 92% | 840 | $2.5k (exactly $2,512) | Cool Car Studio |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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