Do I ship it?

GamesStrategyStrategy + Vikings

Specimen · observed

Should I ship a Viking Strategy game?

Strategy + Vikings

Only 14 developers shipped a Viking Strategy game in the last 2 years, too few for firm odds: the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.; the top game by est. revenue, Viking Frontiers, made about est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 39 more are announced, ×4.9 for every developer who shipped in the last year.

Verdict: poor odds, for a 5 / 10 build.

The middle developer here made $2.8k, ×4.5 the market's $630 for a 5 / 10 build, and 3 in 10 made under $540; 1 in 20 cleared $320k, ×513 the market median. Revenue is flat on the market; 39 games are announced against 8 developers who shipped in the last year.

Deciding numbers: median 4.5 times the market baseline, revenue flat on the market, 39 announced, ×4.9 per developer who shipped in the last year.
Nobody has said they are building this yet.
Strategy + Vikings
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 14
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $184k → $76k → $5.0k → $898 → $150 (still earning)
The last cohort is still earning.
Outcomes for Strategy + Vikings: Plate 1 · outcomes, 2 yr, n = 14
Bottom 30% $538 (exactly $538)
Median $2.8k (exactly $2,844)
Top 25% $8.4k (exactly $8,383)
Top 5% $322k (exactly $322,039)
Developers, 2 yr 14
Released games 61
Announced 39
Effort 5 / 10
AI-buildability Medium
Typical price $4.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue flat on the market, supply 35% more developers than the period before.

Free games: 8%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Strategy
effort 5 / 10 · medium · effort 5 sits in the medium band
Vikings
effort 5 / 10 · medium · effort 5 sits in the medium band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
5 / 10 · real systems or entry 3D
Systems
Strategy; 5 in 10 of the top 25% also carry Turn-Based Strategy, Combat, PvE
Price point
$4.99 typical · top 25% priced $19.99 or above
Art
5 in 10 of the top 25% ship with 2D, Hand-drawn, Stylized
Plate 4 · demand

Why players buy here

The top 25% priced at $19.99 or above; the middle game at $4.99.

The top 10 games average 65% positive over 881 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $540, median $2.8k, 1 in 4 over $8.3k, 1 in 20 over $320k.

3 in 10 developers made under $540. 6 in 10 of the 7 games released 1 to 2 years ago have fewer than 100 reviews. 39 games are announced against 8 developers who shipped in the last year, ×4.9 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Strategy with a different setting or mood, ranked by verdict then median.

  1. + FMVStrong odds50 devs · median $65k · 27 announced
  2. + Job SimulatorFair62 devs · median $16k · 74 announced
  3. + BaseballFair14 devs · median $7.5k · 7 announced
  4. + LGBTQ+Fair89 devs · median $6.7k · 91 announced
  5. + WuxiaFair23 devs · median $4.7k · 41 announced
  6. + FarmingFair44 devs · median $4.3k · 42 announced
  7. + Martial ArtsFair81 devs · median $3.0k · 94 announced
  8. + SubmarineFair21 devs · median $2.4k · 23 announced
  9. + NavalFair66 devs · median $2.2k · 88 announced
  10. + IdlerFair696 devs · median $1.9k · 988 announced
  11. + Shop KeeperFair159 devs · median $1.8k · 264 announced
  12. + HackingFair96 devs · median $1.2k · 132 announced

All 275 pairs on the Strategy page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Northgard: Definitive Edition older $34.99 54,478 85% 1.6M $57M (exactly $57,185,557) Shiro Games
The Banner Saga older $24.99 13,470 88% 404k $10M (exactly $10,098,459) Stoic
A Total War Saga: THRONES OF BRITANNIA older $19.99 12,326 70% 370k $7.4M (exactly $7,391,902) CREATIVE ASSEMBLY, Feral Interactive (M… (CREATIVE ASSEMBLY, Feral Interactive (Mac), Feral Interactive (Linux))
Ancestors Legacy older $34.99 5,794 80% 174k $6.1M (exactly $6,081,962) Destructive Creations
Bad North: Jotunn Edition older $14.99 12,344 93% 370k $5.6M (exactly $5,551,097) Plausible Concept, Oskar Stålberg
Expeditions: Viking older $29.99 3,293 82% 99k $3.0M (exactly $2,962,712) Logic Artists
The Banner Saga 2 older $24.99 3,186 89% 96k $2.4M (exactly $2,388,544) Stoic
Frozenheim older $19.99 3,463 70% 104k $2.1M (exactly $2,076,761) Paranoid Interactive
The Banner Saga 3 older $24.99 2,647 77% 79k $2.0M (exactly $1,984,456) Stoic
Land of the Vikings older $25.99 1,960 72% 59k $1.5M (exactly $1,528,212) Laps Games
Viking Frontiers $19.99 537 51% 16k $322k (exactly $322,039) BLUM Entertainment
Spear Song · EA $14.99 170 88% 5.1k $76k (exactly $76,449) Divovision Games
Horn of the Warlord $14.99 30 96% 900 $13k (exactly $13,491) MagicKrol
Battle Synth $4.99 56 92% 1.7k $8.4k (exactly $8,383) Cow Games
Trolls vs Vikings: Reborn $5.99 28 92% 840 $5.0k (exactly $5,032) Megapop
North Hunt $6.50 24 75% 720 $4.7k (exactly $4,680) NewGen
Regnum Idle $4.99 19 63% 570 $2.8k (exactly $2,844) Vexos Games
BARHEIM $5.99 5 100% 150 $898 (exactly $898) Dusk Wave Arts LLC
Raidbound $4.99 6 33% 180 $898 (exactly $898) Rustin Robinson
Lord Of Island $2.99 6 100% 180 $538 (exactly $538) TungataGames

Estimates: copies = reviews × 30, gross = copies × list price.