Games › Word Game › Word Game + Psychological Horror
Should I ship a Psychological-Horror Word Game?
Word Game + Psychological Horror
Of 64 developers who shipped a Psychological-Horror Word Game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 92 more are announced, ×2.6 for every developer who shipped in the last year.
Verdict: poor odds, for a 3 / 10 build.
The middle developer here made $5.4k, ×11 the market's $480 for a 3 / 10 build, and 3 in 10 made under $810; 1 in 20 cleared $1.5M, ×3278 the market median. Revenue is down 45% on the market; 92 games are announced against 36 developers who shipped in the last year.
| Bottom 30% | $807 (exactly $807) |
|---|---|
| Median | $5.4k (exactly $5,433) |
| Top 25% | $68k (exactly $67,905) |
| Top 5% | $1.6M (exactly $1,556,978) |
| Developers, 2 yr | 64 |
| Released games | 160 |
| Announced | 92 |
| Effort | 3 / 10 |
| AI-buildability | High |
| Typical price | $4.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 45% on the market, supply 25% more developers than the period before.
Free games: 13%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is high: the lowest rating among its tags.
- Word Game
- effort 1 / 10 · high · dictionary logic and simple UI
- Psychological Horror
- effort 3 / 10 · high · effort 3 sits in the high band
What it takes
- Effort
- 3 / 10 · small 2D action, light systems
- Systems
- Word Game; 5 in 10 of the top 25% also carry Adventure, RPG, Multiple Endings
- Price point
- $4.99 typical · top 25% priced $12.99 or above
- Art
- 3 in 10 of the top 25% ship with Story Rich, 2D, Atmospheric
Why players buy here
The top 25% priced at $12.99 or above; the middle game at $4.99.
The top 10 games average 84% positive over 33,382 reviews.
What kills games here
3 in 10 developers made under $810. 5 in 10 of the 37 games released 1 to 2 years ago have fewer than 100 reviews. 92 games are announced against 36 developers who shipped in the last year, ×2.6 per shipper.
Adjacent niches
Word Game with a different setting or mood, ranked by verdict then median.
- + SurvivalFair
- + TacticalFair
- + Point & ClickFair
- + LootFair
- + AutomationFair
- + Choose Your Own AdventureFair
- + DetectiveFair
- + Procedural GenerationFair
- + CollectathonFair
- + Hidden ObjectFair
- + IncrementalFair
- + NatureFair
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | The Hungry Lamb: Traveling in the Late Ming Dynasty | older | $9.99 | 49,765 94% | 1.5M | $15M (exactly $14,914,570) | 零创游戏(ZerocreationGame) |
| | Cyber Manhunt | older | $9.99 | 14,520 92% | 436k | $4.4M (exactly $4,351,644) | Aluba Van+ |
| | The Weeping Swan: Ten Days of the City's Fall | $11.99 | 8,227 58% | 247k | $3.0M (exactly $2,959,252) | 零创游戏(ZerocreationGame) | |
| | Sweet Home | $7.99 | 9,910 94% | 297k | $2.4M (exactly $2,375,427) | 开心茶房 | |
| | The Séance of Blake Manor | $19.99 | 3,683 95% | 110k | $2.2M (exactly $2,208,695) | Spooky Doorway | |
| | Matchmaking Inc. | $8.99 | 5,773 87% | 173k | $1.6M (exactly $1,556,978) | Wave Games | |
| | Cryptmaster | older | $24.99 | 1,671 94% | 50k | $1.3M (exactly $1,252,749) | Paul Hart, Lee Williams, Akupara Games |
| | The Jackbox Party Pack 8 | older | $29.99 | 1,134 90% | 34k | $1.0M (exactly $1,020,260) | Jackbox Games, Inc. |
| | CaseCracker | older | $9.99 | 3,314 89% | 99k | $993k (exactly $993,206) | BlackRobe |
| | Pronoun Palace | $19.84 | 1,249 99% | 37k | $743k (exactly $743,405) | Cadence Petersen, Hazel Fackler | |
| | The Inn-Sanity | $7.99 | 1,561 96% | 47k | $374k (exactly $374,172) | Steppe Hare Studio | |
| | Blood Typers | $12.49 | 912 94% | 27k | $342k (exactly $341,726) | Outer Brain Studios | |
| | Stiff Neck | $6.99 | 955 81% | 29k | $200k (exactly $200,264) | 伤官制作组 Team Uranian | |
| | Anomalous Coffee Machine 2 | $6.99 | 753 81% | 23k | $158k (exactly $157,904) | HoruBrain Interactive | |
| | CaseCracker3 | $12.99 | 359 84% | 11k | $140k (exactly $139,902) | BlackRobe |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
Your address goes to Buttondown, which sends the letter, and nowhere else. Every issue has an unsubscribe link. No tracking beyond the open count Buttondown keeps.