Do I ship it?

GamesStrategyStrategy + Psychological Horror

Specimen · observed

Should I ship a Psychological-Horror Strategy game?

Strategy + Psychological Horror

Of 333 developers who shipped a Psychological-Horror Strategy game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 446 more are announced, ×2.4 for every developer who shipped in the last year.

Verdict: poor odds, for a 5 / 10 build.

The middle developer here made $900, ×1.4 the market's $630 for a 5 / 10 build, and 3 in 10 made under $240; 1 in 20 cleared $590k, ×948 the market median. Revenue is flat on the market; 446 games are announced against 187 developers who shipped in the last year.

Deciding numbers: median 1.4 times the market baseline, revenue flat on the market, 446 announced, ×2.4 per developer who shipped in the last year.
Nobody has said they are building this yet.
Strategy + Psychological Horror
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 333
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $1.2k → $1.9k → $1.9k → $1.5k → $1.8k → $1.2k → $959 (still earning) → $538 (still earning)
The last cohort is still earning.
Outcomes for Strategy + Psychological Horror: Plate 1 · outcomes, 2 yr, n = 333
Bottom 30% $240 (exactly $240)
Median $899 (exactly $899)
Top 25% $7.3k (exactly $7,335)
Top 5% $595k (exactly $595,051)
Developers, 2 yr 333
Released games 926
Announced 446
Effort 5 / 10
AI-buildability Medium
Typical price $4.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue flat on the market, supply 25% more developers than the period before.

Free games: 14%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Strategy
effort 5 / 10 · medium · effort 5 sits in the medium band
Psychological Horror
effort 3 / 10 · high · effort 3 sits in the high band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
5 / 10 · real systems or entry 3D
Systems
Strategy; 3 in 10 of the top 25% also carry Adventure, Simulation, RPG
Price point
$4.99 typical · top 25% priced $14.99 or above
Art
4 in 10 of the top 25% ship with 2D, 3D, Story Rich
Plate 4 · demand

Why players buy here

The top 25% priced at $14.99 or above; the middle game at $4.99.

The top 10 games average 79% positive over 157,144 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $240, median $900, 1 in 4 over $7.3k, 1 in 20 over $590k.

3 in 10 developers made under $240. 8 in 10 of the 170 games released 1 to 2 years ago have fewer than 100 reviews. 446 games are announced against 187 developers who shipped in the last year, ×2.4 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Strategy with a different setting or mood, ranked by verdict then median.

  1. + FMVStrong odds50 devs · median $65k · 27 announced
  2. + Job SimulatorFair62 devs · median $16k · 74 announced
  3. + BaseballFair14 devs · median $7.5k · 7 announced
  4. + LGBTQ+Fair89 devs · median $6.7k · 91 announced
  5. + WuxiaFair23 devs · median $4.7k · 41 announced
  6. + FarmingFair44 devs · median $4.3k · 42 announced
  7. + Martial ArtsFair81 devs · median $3.0k · 94 announced
  8. + SubmarineFair21 devs · median $2.4k · 23 announced
  9. + NavalFair66 devs · median $2.2k · 88 announced
  10. + IdlerFair696 devs · median $1.9k · 988 announced
  11. + Shop KeeperFair159 devs · median $1.8k · 264 announced
  12. + HackingFair96 devs · median $1.2k · 132 announced

All 275 pairs on the Strategy page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Dead by Daylight older $19.99 685,423 78% 21M $411M (exactly $411,048,173) Behaviour Interactive Inc.
Cities: Skylines II older $49.99 64,211 57% 1.9M $96M (exactly $96,297,237) Iceflake Studios, Colossal Order
Geometry Dash older $4.99 595,606 93% 18M $89M (exactly $89,162,218) RobTop Games
Dragon Age™: The Veilguard $59.99 41,393 67% 1.2M $74M (exactly $74,494,982) BioWare
Barotrauma older $34.99 61,905 94% 1.9M $65M (exactly $64,981,678) FakeFish, Undertow Games
Lobotomy Corporation | Monster Management Simulation older $24.99 52,522 94% 1.6M $39M (exactly $39,375,743) ProjectMoon
Library Of Ruina older $29.99 40,605 94% 1.2M $37M (exactly $36,532,318) ProjectMoon
Frostpunk 2 $44.99 20,872 74% 626k $28M (exactly $28,170,938) 11 bit studios
Hello Neighbor older $29.99 26,329 87% 790k $24M (exactly $23,688,201) Dynamic Pixels
Sultan's Game $24.99 25,061 93% 752k $19M (exactly $18,788,232) Double Cross
Halloween: The Game $39.99 11,868 68% 356k $14M (exactly $14,238,040) IllFonic
CloverPit $9.99 24,710 90% 741k $7.4M (exactly $7,405,587) Panik Arcade
The Weeping Swan: Ten Days of the City's Fall $11.99 8,227 58% 247k $3.0M (exactly $2,959,252) 零创游戏(ZerocreationGame)
Nubby's Number Factory $4.99 18,138 97% 544k $2.7M (exactly $2,715,259) MogDogBlog Productions
Carnival Hunt · EA $19.99 2,092 63% 63k $1.3M (exactly $1,254,572) Crytivo, Beer Night Studio
ICBM: Escalation $29.99 1,248 86% 37k $1.1M (exactly $1,122,826) SoftWarWare
Subliminal $9.99 3,535 74% 106k $1.1M (exactly $1,059,440) Accidental Studios

Estimates: copies = reviews × 30, gross = copies × list price.