Games › Strategy › Strategy + Post-apocalyptic
Should I ship a Post-apocalyptic Strategy game?
Strategy + Post-apocalyptic
Of 286 developers who shipped a Post-apocalyptic Strategy game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 640 more are announced, ×3.6 for every developer who shipped in the last year.
Verdict: poor odds, for a 5 / 10 build.
The middle developer here made $1.9k, ×3.1 the market's $630 for a 5 / 10 build, and 3 in 10 made under $360; 1 in 20 cleared $790k, ×1272 the market median. Revenue is up 185% on the market; 640 games are announced against 176 developers who shipped in the last year.
| Bottom 30% | $359 (exactly $359) |
|---|---|
| Median | $1.9k (exactly $1,946) |
| Top 25% | $28k (exactly $28,059) |
| Top 5% | $799k (exactly $798,756) |
| Developers, 2 yr | 286 |
| Released games | 848 |
| Announced | 640 |
| Effort | 5 / 10 |
| AI-buildability | Medium |
| Typical price | $8.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 185% on the market, supply 55% more developers than the period before.
Free games: 13%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Strategy
- effort 5 / 10 · medium · effort 5 sits in the medium band
- Post-apocalyptic
- effort 5 / 10 · medium · effort 5 sits in the medium band
What it takes
- Effort
- 5 / 10 · real systems or entry 3D
- Systems
- Strategy; 4 in 10 of the top 25% also carry Base Building, Survival, Building
- Price point
- $8.99 typical · top 25% priced $19.99 or above
Why players buy here
The top 25% priced at $19.99 or above; the middle game at $8.99.
The top 10 games average 86% positive over 99,788 reviews.
What kills games here
3 in 10 developers made under $360. 8 in 10 of the 131 games released 1 to 2 years ago have fewer than 100 reviews. 640 games are announced against 176 developers who shipped in the last year, ×3.6 per shipper.
Adjacent niches
Strategy with a different setting or mood, ranked by verdict then median.
- + FMVStrong odds
- + Job SimulatorFair
- + BaseballFair
- + LGBTQ+Fair
- + WuxiaFair
- + FarmingFair
- + Martial ArtsFair
- + SubmarineFair
- + NavalFair
- + IdlerFair
- + Shop KeeperFair
- + HackingFair
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | 7 Days to Die | older | $44.99 | 273,589 87% | 8.2M | $369M (exactly $369,263,073) | The Fun Pimps |
| | Frostpunk | older | $29.99 | 114,376 92% | 3.4M | $103M (exactly $102,904,087) | 11 bit studios |
| | The Long Dark | older | $19.99 | 110,264 89% | 3.3M | $66M (exactly $66,125,321) | Hinterland Studio Inc. |
| | This War of Mine | older | $19.99 | 81,804 93% | 2.5M | $49M (exactly $49,057,859) | 11 bit studios |
| | XCOM® 2 | older | $19.99 | 79,998 84% | 2.4M | $48M (exactly $47,974,801) | Firaxis Games, Feral Interactive (Mac),… (Firaxis Games, Feral Interactive (Mac), Feral Interactive (Linux)) |
| | Ghostrunner | older | $29.99 | 46,818 91% | 1.4M | $42M (exactly $42,122,155) | One More Level, 3D Realms, Slipgate Iro… (One More Level, 3D Realms, Slipgate Ironworks™, All in! Games) |
| | They Are Billions | older | $29.99 | 46,223 85% | 1.4M | $42M (exactly $41,586,833) | Numantian Games |
| | Timberborn | $34.99 | 38,529 95% | 1.2M | $40M (exactly $40,443,891) | Mechanistry | |
| | Frostpunk 2 | $44.99 | 20,872 74% | 626k | $28M (exactly $28,170,938) | 11 bit studios | |
| | Plague Inc: Evolved | older | $14.99 | 59,205 94% | 1.8M | $27M (exactly $26,624,488) | Ndemic Creations |
| | ZERO Sievert | $19.99 | 14,378 84% | 431k | $8.6M (exactly $8,622,487) | CABO Studio | |
| | Space Haven | $24.99 | 10,267 85% | 308k | $7.7M (exactly $7,697,170) | Bugbyte Ltd. | |
| | The Crust | $31.99 | 3,502 76% | 105k | $3.4M (exactly $3,360,869) | VEOM Studio | |
| | Flotsam | $24.99 | 4,308 80% | 129k | $3.2M (exactly $3,229,708) | Pajama Llama Games | |
| | Cyber Knights: Flashpoint | $29.99 | 2,926 93% | 88k | $2.6M (exactly $2,632,522) | Trese Brothers | |
| | ZEPHON | $39.99 | 1,838 83% | 55k | $2.2M (exactly $2,205,049) | Proxy Studios | |
| | EverSiege: Untold Ages | $19.99 | 1,906 68% | 57k | $1.1M (exactly $1,143,028) | Tindalos Interactive | |
| | ALL WILL FALL | $29.99 | 1,262 76% | 38k | $1.1M (exactly $1,135,421) | All Parts Connected |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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