Games › Management › Management + Villain Protagonist
Should I ship a Villain-Led Management game?
Management + Villain Protagonist
Only 8 developers shipped a Villain-Led Management game in the last 2 years, too few for firm odds: the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.; the top game by est. revenue, Ara History Untold: Anniversary Edition , made about est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 21 more are announced, ×5.3 for every developer who shipped in the last year.
Verdict: dead, for a 5 / 10 build.
Only 4 developers shipped this in the last year, under the 5 a verdict needs; over 2 years the middle one made $28k against a market of $630. 21 games are announced.
| Bottom 30% | $17k (exactly $17,270) |
|---|---|
| Median | $28k (exactly $28,331) |
| Top 25% | $415k (exactly $414,992) |
| Top 5% | $3.2M (exactly $3,210,858) |
| Developers, 2 yr | 8 |
| Released games | 45 |
| Announced | 21 |
| Effort | 5 / 10 |
| AI-buildability | Medium |
| Typical price | $17.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 65% on the market, supply as many developers as the period before.
Free games: 7%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Management
- effort 5 / 10 · medium · effort 5 sits in the medium band
- Villain Protagonist
- effort 4 / 10 · medium · effort 4 sits in the medium band
What it takes
- Effort
- 5 / 10 · real systems or entry 3D
- Systems
- Management
- Price point
- $17.99 typical
Why players buy here
Fewer than 10 games in the last 2 years; sentiment and price figures use the all window.
The top 25% priced at $39.99 or above; the middle game at $14.99.
The top 10 games average 82% positive over 75,195 reviews.
What kills games here
3 in 10 developers made under $18k. 21 games are announced against 4 developers who shipped in the last year, ×5.3 per shipper.
Adjacent niches
Management with a different setting or mood, ranked by verdict then median.
- + RomeFair
- + Job SimulatorFair
- + WesternFair
- + Artificial IntelligenceFair
- + JRPGFair
- + MinigamesFair
- + RhythmFair
- + UnderwaterFair
- + CollectathonFair
- + DwarvesFair
- + 3D FighterFair
- + IncrementalFair
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Evil Genius 2: World Domination | older | $39.99 | 11,255 69% | 338k | $14M (exactly $13,502,624) | Rebellion |
| | Dungeons 3 | older | $29.99 | 12,648 93% | 379k | $11M (exactly $11,379,406) | Realmforge Studios |
| | War for the Overworld | older | $29.99 | 6,495 85% | 195k | $5.8M (exactly $5,843,552) | Brightrock Games |
| | Empire of Sin | older | $39.99 | 4,544 49% | 136k | $5.5M (exactly $5,451,437) | Romero Games |
| | This Is the Police | older | $14.99 | 9,153 82% | 275k | $4.1M (exactly $4,116,104) | Weappy Studio |
| | Ara History Untold: Anniversary Edition | $49.99 | 2,141 68% | 64k | $3.2M (exactly $3,210,858) | Oxide Games | |
| | Luck be a Landlord | older | $9.99 | 10,213 93% | 306k | $3.1M (exactly $3,060,836) | TrampolineTales |
| | This Is the Police 2 | older | $14.99 | 5,330 77% | 160k | $2.4M (exactly $2,396,901) | Weappy Studio |
| | Legend of Keepers: Career of a Dungeon Manager | older | $19.99 | 3,939 79% | 118k | $2.4M (exactly $2,362,218) | Goblinz Studio |
| | Ravenous Devils | older | $4.99 | 9,477 92% | 284k | $1.4M (exactly $1,418,707) | Bad Vices Games |
| | Buggos 2 | $19.99 | 692 83% | 21k | $415k (exactly $414,992) | Intrepid Marmot | |
| | Underworld Overseer | $19.99 | 52 90% | 1.6k | $31k (exactly $31,184) | Myron Games | |
| | My Infamous Dungeon | $14.99 | 63 76% | 1.9k | $28k (exactly $28,331) | BoxFox Studios | |
| | Ghost Keeper | $12.99 | 70 75% | 2.1k | $27k (exactly $27,279) | Quest Craft | |
| | Marry a Deep One: Innsmouth Simulator | $17.99 | 32 50% | 960 | $17k (exactly $17,270) | simulinati | |
| | Landlord Simulator | · EA | $13.99 | 29 62% | 870 | $12k (exactly $12,171) | BeyondPlanet |
| | Mammon: Devil Help | · EA | $9.99 | 2 100% | 60 | $599 (exactly $599) | Dystopian Ruler |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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