Games › Management › Management + Turn-Based Strategy
Should I ship a Turn-Based Strategy Management game?
Management + Turn-Based Strategy
Of 243 developers who shipped a Turn-Based Strategy Management game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 408 more are announced, ×2.6 for every developer who shipped in the last year.
Verdict: poor odds, for a 5 / 10 build.
The middle developer here made $2.5k, ×4.0 the market's $630 for a 5 / 10 build, and 3 in 10 made under $600; 1 in 20 cleared $540k, ×861 the market median. Revenue is down 20% on the market; 408 games are announced against 154 developers who shipped in the last year.
| Bottom 30% | $599 (exactly $599) |
|---|---|
| Median | $2.5k (exactly $2,518) |
| Top 25% | $16k (exactly $15,830) |
| Top 5% | $541k (exactly $540,989) |
| Developers, 2 yr | 243 |
| Released games | 635 |
| Announced | 408 |
| Effort | 5 / 10 |
| AI-buildability | Medium |
| Typical price | $9.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 20% on the market, supply 65% more developers than the period before.
Free games: 8%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Management
- effort 5 / 10 · medium · effort 5 sits in the medium band
- Turn-Based Strategy
- effort 5 / 10 · medium · effort 5 sits in the medium band
What it takes
- Effort
- 5 / 10 · real systems or entry 3D
- Systems
- Management, Turn-Based Strategy; 5 in 10 of the top 25% also carry Strategy, Simulation, Turn-Based Tactics
- Price point
- $9.99 typical · top 25% priced $19.99 or above
- Art
- 5 in 10 of the top 25% ship with 2D
Why players buy here
The top 25% priced at $19.99 or above; the middle game at $9.99.
The top 10 games average 82% positive over 51,512 reviews.
What kills games here
3 in 10 developers made under $600. 8 in 10 of the 108 games released 1 to 2 years ago have fewer than 100 reviews. 408 games are announced against 154 developers who shipped in the last year, ×2.6 per shipper.
Adjacent niches
Management with a different second tag, ranked by verdict then median.
- + RomeFair
- + Job SimulatorFair
- + WesternFair
- + Artificial IntelligenceFair
- + JRPGFair
- + MinigamesFair
- + RhythmFair
- + UnderwaterFair
- + CollectathonFair
- + DwarvesFair
- + 3D FighterFair
- + IncrementalFair
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Sid Meier’s Civilization® VI | older | $59.99 | 276,113 86% | 8.3M | $497M (exactly $496,920,566) | Firaxis Games, Aspyr (Mac), Aspyr (Linu… (Firaxis Games, Aspyr (Mac), Aspyr (Linux)) |
| | HUMANKIND™ | older | $49.99 | 22,165 68% | 665k | $33M (exactly $33,240,850) | AMPLITUDE Studios |
| | BATTLETECH | older | $39.99 | 23,024 84% | 691k | $28M (exactly $27,621,893) | Harebrained Schemes |
| | Heroes of Might and Magic: Olden Era | · EA | $39.99 | 19,251 86% | 578k | $23M (exactly $23,095,425) | Unfrozen |
| | Terra Invicta | $39.99 | 9,057 80% | 272k | $11M (exactly $10,865,683) | Pavonis Interactive | |
| | Old World | older | $39.99 | 6,002 82% | 180k | $7.2M (exactly $7,200,599) | Mohawk Games |
| | Empire of Sin | older | $39.99 | 4,544 49% | 136k | $5.5M (exactly $5,451,437) | Romero Games |
| | Democracy 4 | older | $29.99 | 5,891 81% | 177k | $5.3M (exactly $5,300,133) | Positech Games |
| | Turmoil | older | $12.99 | 13,154 92% | 395k | $5.1M (exactly $5,126,114) | Gamious |
| | Democracy 3 | older | $24.99 | 6,245 73% | 187k | $4.7M (exactly $4,681,876) | Positech Games |
| | 龙胤立志传 | $19.99 | 7,153 77% | 215k | $4.3M (exactly $4,289,654) | TPP Studio | |
| | ENDLESS Legend™ 2 | · EA | $49.99 | 2,476 83% | 74k | $3.7M (exactly $3,713,257) | AMPLITUDE Studios |
| | Ara History Untold: Anniversary Edition | $49.99 | 2,141 68% | 64k | $3.2M (exactly $3,210,858) | Oxide Games | |
| | Nordhold | $19.99 | 2,875 87% | 86k | $1.7M (exactly $1,724,137) | StunForge | |
| | The Last Flame | $19.99 | 2,744 85% | 82k | $1.6M (exactly $1,645,577) | Hotloop | |
| | Ascension | · EA | $19.99 | 2,437 60% | 73k | $1.5M (exactly $1,461,469) | Element Game 微元游戏 |
| | Heroes of Science and Fiction | $29.99 | 852 89% | 26k | $767k (exactly $766,544) | Oxymoron Games | |
| | Politics The Game | $9.99 | 2,526 95% | 76k | $757k (exactly $757,042) | Simplicity Games |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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