Games › Point & Click › Point & Click + Incremental
Should I ship an Incremental Point & Click game?
Point & Click + Incremental
Of 702 developers who shipped an Incremental Point & Click game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 568 more are announced.
Verdict: fair, for a 2 / 10 build.
The middle developer here made $510, ×4.2 the market's $120 for a 2 / 10 build, with 3 in 10 under $150. Revenue is up 50% on the market; 568 games are announced against 428 developers who shipped in the last year.
| Bottom 30% | $148 (exactly $148) |
|---|---|
| Median | $505 (exactly $505) |
| Top 25% | $2.9k (exactly $2,878) |
| Top 5% | $68k (exactly $68,354) |
| Developers, 2 yr | 702 |
| Released games | 2,040 |
| Announced | 568 |
| Effort | 2 / 10 |
| AI-buildability | High |
| Typical price | $2.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 50% on the market, supply 40% more developers than the period before.
Free games: 15%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is high: the lowest rating among its tags.
- Point & Click
- effort 2 / 10 · high · effort 2 sits in the high band
- Incremental
- effort 1 / 10 · high · formulas and upgrade tables
What it takes
- Effort
- 2 / 10 · static 2D art, simple logic
- Systems
- Point & Click, Incremental; 5 in 10 of the top 25% also carry Simulation, Idler
- Price point
- $2.99 typical · top 25% priced $8.99 or above
- Art
- 4 in 10 of the top 25% ship with 2D, Relaxing, Cute
Why players buy here
The top 25% priced at $8.99 or above; the middle game at $2.99.
The top 10 games average 90% positive over 39,103 reviews.
What kills games here
3 in 10 developers made under $150. 9 in 10 of the 489 games released 1 to 2 years ago have fewer than 100 reviews. 568 games are announced against 428 developers who shipped in the last year.
Adjacent niches
Point & Click with a different second tag, ranked by verdict then median.
- + JRPGFair
- + Job SimulatorFair
- + Party-Based RPGFair
- + Life SimFair
- + Local MultiplayerFair
- + MiningFair
- + CookingFair
- + Escape RoomFair
- + UnderwaterFair
- + Local Co-OpFair
- + Online Co-OpFair
- + Word GameFair
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Summer Clover | older | $17.99 | 9,062 97% | 272k | $4.9M (exactly $4,890,761) | Connection |
| | Peeping Dorm Manager | older | $10.99 | 6,206 92% | 186k | $2.0M (exactly $2,046,118) | HornyDoge |
| | Cyber Manhunt 2: New World - The Hacking Simulator | $12.99 | 5,191 92% | 156k | $2.0M (exactly $2,022,933) | Aluba Van+ | |
| | Behind the Frame: The Finest Scenery | older | $12.99 | 4,966 94% | 149k | $1.9M (exactly $1,935,250) | Silver Lining Studio |
| | BitCraft Online | · EA | $15.99 | 3,334 72% | 100k | $1.6M (exactly $1,599,320) | Clockwork Laboratories, Inc. |
| | Boxes: Lost Fragments | older | $14.99 | 3,244 92% | 97k | $1.5M (exactly $1,458,827) | Big Loop Studios |
| | Leaf it Alone | $5.99 | 6,244 95% | 187k | $1.1M (exactly $1,122,047) | Eternity | |
| | HunieCam Studio | older | $6.99 | 5,192 88% | 156k | $1.1M (exactly $1,088,762) | HuniePot |
| | Chicken Police - Paint it RED! | older | $19.99 | 1,624 94% | 49k | $974k (exactly $973,913) | The Wild Gentlemen |
| | Insaniquarium Deluxe | older | $4.99 | 6,398 96% | 192k | $958k (exactly $957,781) | PopCap Games, Inc. |
| | Digseum | $2.99 | 8,033 97% | 241k | $721k (exactly $720,560) | Rat Monthly | |
| | Horripilant | $7.99 | 2,928 92% | 88k | $702k (exactly $701,842) | Alexandre Declos , Pas Game Studio | |
| | Click the Button | $3.99 | 3,849 93% | 115k | $461k (exactly $460,725) | LoopCap | |
| | xiuzhen idle | $5.99 | 2,313 79% | 69k | $416k (exactly $415,646) | 游戏养家工作室 | |
| | That's not my Neighbor | $2.99 | 4,498 88% | 135k | $403k (exactly $403,471) | Nachosama Games | |
| | FACEMINER | $7.99 | 1,517 90% | 46k | $364k (exactly $363,625) | Wristwork | |
| | Fracture Field | $6.99 | 1,196 75% | 36k | $251k (exactly $250,801) | Type Ten |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
Your address goes to Buttondown, which sends the letter, and nowhere else. Every issue has an unsubscribe link. No tracking beyond the open count Buttondown keeps.