Do I ship it?

GamesHidden ObjectHidden Object + Underground

Specimen · observed

Should I ship an Underground Hidden Object?

Hidden Object + Underground

Of 30 developers who shipped an Underground Hidden Object in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 36 more are announced, ×2.8 for every developer who shipped in the last year.

Verdict: poor odds, for a 4 / 10 build.

The middle developer here made $1.8k, ×3.8 the market's $480 for a 4 / 10 build, and 3 in 10 made under $540; 1 in 20 cleared $65k, ×138 the market median. Revenue is down 45% on the market; 36 games are announced against 13 developers who shipped in the last year.

Deciding numbers: median 3.8 times the market baseline, revenue down 45% on the market, 36 announced, ×2.8 per developer who shipped in the last year.
Nobody has said they are building this yet.
Hidden Object + Underground
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 30
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $9.3k → $955 → $1.1k → $1.8k → $1.8k → $1.3k (still earning) → $20k (still earning)
The last cohort is still earning.
Outcomes for Hidden Object + Underground: Plate 1 · outcomes, 2 yr, n = 30
Bottom 30% $538 (exactly $538)
Median $1.8k (exactly $1,796)
Top 25% $6.0k (exactly $5,994)
Top 5% $65k (exactly $65,391)
Developers, 2 yr 30
Released games 75
Announced 36
Effort 4 / 10
AI-buildability Medium
Typical price $4.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 45% on the market, supply 25% fewer developers than the period before.

Free games: 11%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Hidden Object
effort 2 / 10 · high · static scenes with click targets
Underground
effort 4 / 10 · medium · effort 4 sits in the medium band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
4 / 10 · mid 2D, writing-heavy, or simple 3D
Systems
Hidden Object; 5 in 10 of the top 25% also carry Adventure, Exploration, Puzzle
Price point
$4.99 typical · top 25% priced $15.00 or above
Art
4 in 10 of the top 25% ship with 3D, First-Person, Atmospheric
Plate 4 · demand

Why players buy here

The top 25% priced at $15.00 or above; the middle game at $4.99.

The top 10 games average 80% positive over 1,969 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $540, median $1.8k, 1 in 4 over $5.9k, 1 in 20 over $65k.

3 in 10 developers made under $540. 9 in 10 of the 19 games released 1 to 2 years ago have fewer than 100 reviews. 36 games are announced against 13 developers who shipped in the last year, ×2.8 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Hidden Object with a different setting or mood, ranked by verdict then median.

  1. + Job SimulatorStrong odds17 devs · median $11k · 21 announced
  2. + Level EditorFair12 devs · median $7.6k · 14 announced
  3. + Dating SimFair46 devs · median $3.5k · 41 announced
  4. + CatsFair128 devs · median $1.5k · 160 announced
  5. + DogsFair35 devs · median $1.5k · 18 announced
  6. + RomanceFair60 devs · median $1.5k · 48 announced
  7. + FlightFair9 devs · median $1.3k · 10 announced
  8. + City BuilderFair16 devs · median $1.3k · 20 announced
  9. + SimulationFair475 devs · median $1.2k · 555 announced
  10. + UnderwaterFair21 devs · median $1.2k · 19 announced
  11. + Word GameFair29 devs · median $1.2k · 26 announced
  12. + Point & ClickFair470 devs · median $1.2k · 502 announced

All 188 pairs on the Hidden Object page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
マーダーミステリーパラドクス このひと夏の十五年 older $19.99 249 85% 7.5k $149k (exactly $149,325) 213℉
Cellar Keeper $4.99 892 89% 27k $134k (exactly $133,532) EgoTrampoline
iDigging $2.99 729 69% 22k $65k (exactly $65,391) TWEN
Scamper older $19.99 87 87% 2.6k $52k (exactly $52,174) Bezbro Games
TARO IS BACK $15.00 44 84% 1.3k $20k (exactly $19,800) BeforeHomeWorks
Take Notes $6.99 93 96% 2.8k $20k (exactly $19,502) Stoneware Game Studio
I live under your house. older $1.99 305 80% 9.2k $18k (exactly $18,208) SpoocleMacBoogle
Tunnels of Despair older $5.99 59 64% 1.8k $11k (exactly $10,602) BearFighterDev
100 hidden frogs 2 older $0.99 327 77% 9.8k $9.7k (exactly $9,712) Anatoliy Loginovskikh
Rat Cage older $9.99 31 80% 930 $9.3k (exactly $9,291) GosunSoft
Elsewhere Electric $24.99 11 27% 330 $8.2k (exactly $8,247) Games by Stitch
Slendrina Remake $3.99 65 63% 2.0k $7.8k (exactly $7,780) GearMech
COLLAPSE COMPANY · EA $8.99 28 89% 840 $7.6k (exactly $7,552) VOLT-TECKS GAME STUDIO
Cave Hikers $9.99 20 95% 600 $6.0k (exactly $5,994) Studio Spektar, Porcupine Parkour
Death Sees Twice: Spot the Difference $2.99 64 81% 1.9k $5.7k (exactly $5,741) hirohasu
Project: Doll Heaven $4.99 23 56% 690 $3.4k (exactly $3,443) Jpegsama

Estimates: copies = reviews × 30, gross = copies × list price.