Do I ship it?

GamesHack and SlashHack and Slash + Shoot 'Em Up

Specimen · observed

Should I ship a Shoot 'Em Up Hack and Slash game?

Hack and Slash + Shoot 'Em Up

Of 81 developers who shipped a Shoot 'Em Up Hack and Slash game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 98 more are announced, ×2.2 for every developer who shipped in the last year.

Verdict: poor odds, for a 5 / 10 build.

The middle developer here made $450, ×0.7 the market's $630 for a 5 / 10 build, and 3 in 10 made under $180; 1 in 20 cleared $63k, ×101 the market median. Revenue is up 60% on the market; 98 games are announced against 44 developers who shipped in the last year.

Deciding numbers: median 0.7 times the market baseline, revenue up 60% on the market, 98 announced, ×2.2 per developer who shipped in the last year.
Nobody has said they are building this yet.
Hack and Slash + Shoot 'Em Up
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 81
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $987 → $4.8k → $360 → $539 → $239 → $599 → $599 (still earning) → $300 (still earning)
The last cohort is still earning.
Outcomes for Hack and Slash + Shoot 'Em Up: Plate 1 · outcomes, 2 yr, n = 81
Bottom 30% $180 (exactly $180)
Median $449 (exactly $449)
Top 25% $4.5k (exactly $4,497)
Top 5% $63k (exactly $63,145)
Developers, 2 yr 81
Released games 247
Announced 98
Effort 5 / 10
AI-buildability Medium
Typical price $4.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 60% on the market, supply 20% more developers than the period before.

Free games: 12%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Hack and Slash
effort 5 / 10 · medium · effort 5 sits in the medium band
Shoot 'Em Up
effort 3 / 10 · high · effort 3 sits in the high band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
5 / 10 · real systems or entry 3D
Systems
Hack and Slash, Shoot 'Em Up; 6 in 10 of the top 25% also carry Action, Bullet Hell, Roguelite
Price point
$4.99 typical · top 25% priced $14.99 or above
Art
4 in 10 of the top 25% ship with 2D, Top-Down, Pixel Graphics
Plate 4 · demand

Why players buy here

The top 25% priced at $14.99 or above; the middle game at $4.99.

The top 10 games average 81% positive over 3,590 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $180, median $450, 1 in 4 over $4.4k, 1 in 20 over $63k.

3 in 10 developers made under $180. 9 in 10 of the 41 games released 1 to 2 years ago have fewer than 100 reviews. 98 games are announced against 44 developers who shipped in the last year, ×2.2 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Hack and Slash with a different second tag, ranked by verdict then median.

  1. + Turn-BasedStrong odds8 devs · median $14k · 1 announced
  2. + Turn-Based CombatStrong odds28 devs · median $3.7k · 27 announced
  3. + VampiresFair32 devs · median $7.2k · 37 announced
  4. + ModernFair13 devs · median $7.2k · 20 announced
  5. + IdlerFair32 devs · median $6.4k · 50 announced
  6. + IncrementalFair40 devs · median $1.7k · 57 announced
  7. + RomancePoor odds11 devs · median $119k · 25 announced
  8. + Visual NovelPoor odds11 devs · median $85k · 22 announced
  9. + Character Action GamePoor odds27 devs · median $58k · 80 announced
  10. + DestructionPoor odds19 devs · median $43k · 57 announced
  11. + LGBTQ+Poor odds17 devs · median $33k · 20 announced
  12. + AutomationPoor odds12 devs · median $21k · 26 announced

All 175 pairs on the Hack and Slash page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Furi older $19.99 11,246 90% 337k $6.7M (exactly $6,744,226) The Game Bakers
POSTAL 4: No Regerts older $19.99 10,855 67% 326k $6.5M (exactly $6,509,743) Running With Scissors
Turnip Boy Robs a Bank older $14.99 1,890 95% 57k $850k (exactly $849,933) Snoozy Kazoo
UFO ROBOT GRENDIZER – The Feast of the Wolves older $39.99 559 84% 17k $671k (exactly $670,632) Endroad
Gungrave G.O.R.E older $29.99 744 71% 22k $669k (exactly $669,377) Iggymob Co.,Ltd
Insect Swarm older $6.99 2,491 84% 75k $522k (exactly $522,363) Parallel Portal
XENOTILT: HOSTILE PINBALL ACTION $19.99 770 96% 23k $462k (exactly $461,769) WIZNWAR, FLARB LLC
Spell Disk older $14.99 965 89% 29k $434k (exactly $433,960) Sunpeak Games
Slime 3K: Rise Against Despot $4.99 1,584 79% 48k $237k (exactly $237,125) Konfa Games
God's Trigger older $14.99 441 72% 13k $198k (exactly $198,318) One More Level
Time Treker $6.99 399 65% 12k $84k (exactly $83,670) Fuse Game
Soulforge Lost Path $8.99 302 69% 9.1k $81k (exactly $81,449) Ziyue
PROJECT TACHYON $17.99 117 83% 3.5k $63k (exactly $63,145) STUDIO N9
Don't Die, Collect Loot · EA $9.99 161 91% 4.8k $48k (exactly $48,252) Dan Marchand
Kritter: Defend Together $9.99 109 86% 3.3k $33k (exactly $32,667) LJF Games
Memory Lost $19.99 53 92% 1.6k $32k (exactly $31,784) Magic Hazard
METAL SUITS: Counter-attack $9.99 71 77% 2.1k $21k (exactly $21,279) Gonggamore Contents
HoverGrease 2 $19.99 24 83% 720 $14k (exactly $14,393) Altergaze

Estimates: copies = reviews × 30, gross = copies × list price.