Games › Strategy › Strategy + Female Protagonist
Should I ship a Female-Led Strategy game?
Strategy + Female Protagonist
Of 414 developers who shipped a Female-Led Strategy game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 593 more are announced, ×2.5 for every developer who shipped in the last year.
Verdict: poor odds, for a 5 / 10 build.
The middle developer here made $2.7k, ×4.3 the market's $630 for a 5 / 10 build, and 3 in 10 made under $720; 1 in 20 cleared $400k, ×652 the market median. Revenue is flat on the market; 593 games are announced against 235 developers who shipped in the last year.
| Bottom 30% | $716 (exactly $716) |
|---|---|
| Median | $2.7k (exactly $2,697) |
| Top 25% | $27k (exactly $26,846) |
| Top 5% | $409k (exactly $409,487) |
| Developers, 2 yr | 414 |
| Released games | 1,480 |
| Announced | 593 |
| Effort | 5 / 10 |
| AI-buildability | Medium |
| Typical price | $6.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue flat on the market, supply 20% more developers than the period before.
Free games: 11%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is medium: the lowest rating among its tags.
- Strategy
- effort 5 / 10 · medium · effort 5 sits in the medium band
- Female Protagonist
- effort 3 / 10 · high · effort 3 sits in the high band
What it takes
- Effort
- 5 / 10 · real systems or entry 3D
- Systems
- Strategy; 3 in 10 of the top 25% also carry RPG, Adventure, Turn-Based Strategy
- Price point
- $6.99 typical · top 25% priced $19.99 or above
- Art
- 4 in 10 of the top 25% ship with 2D, Anime, Story Rich
Why players buy here
The top 25% priced at $19.99 or above; the middle game at $6.99.
The top 10 games average 84% positive over 49,870 reviews.
What kills games here
3 in 10 developers made under $720. 8 in 10 of the 246 games released 1 to 2 years ago have fewer than 100 reviews. 593 games are announced against 235 developers who shipped in the last year, ×2.5 per shipper.
Adjacent niches
Strategy with a different setting or mood, ranked by verdict then median.
- + FMVStrong odds
- + Job SimulatorFair
- + BaseballFair
- + LGBTQ+Fair
- + WuxiaFair
- + FarmingFair
- + Martial ArtsFair
- + SubmarineFair
- + NavalFair
- + IdlerFair
- + Shop KeeperFair
- + HackingFair
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Divinity: Original Sin 2 - Definitive Edition | older | $44.99 | 180,782 95% | 5.4M | $244M (exactly $244,001,465) | Larian Studios |
| | STAR WARS™: Squadrons | older | $39.99 | 25,086 66% | 753k | $30M (exactly $30,095,674) | MOTIVE |
| | Assassin's Creed® Syndicate | older | $29.99 | 31,087 80% | 933k | $28M (exactly $27,968,974) | Ubisoft Quebec, in collaboration with U… (Ubisoft Quebec, in collaboration with Ubisoft Annecy, Bucharest, Kiev, Montreal, Montpellier, Shanghai, Singapore, Sofia, Toronto studios) |
| | Dragon Age: Origins - Ultimate Edition | older | $29.99 | 28,721 85% | 862k | $26M (exactly $25,840,284) | BioWare |
| | Dragon Age™ Inquisition | older | $39.99 | 19,162 75% | 575k | $23M (exactly $22,988,651) | BioWare |
| | Pathfinder: Kingmaker — Enhanced Plus Edition | older | $19.99 | 28,146 77% | 844k | $17M (exactly $16,879,156) | Owlcat Games |
| | Transistor | older | $19.99 | 27,993 93% | 840k | $17M (exactly $16,787,402) | Supergiant Games |
| | Subverse | $39.99 | 13,781 66% | 413k | $17M (exactly $16,533,066) | Studio FOW Interactive | |
| | Volcano Princess | older | $10.99 | 45,019 97% | 1.4M | $15M (exactly $14,842,764) | 养蛋人 Egg Hatcher |
| | Evil Genius 2: World Domination | older | $39.99 | 11,255 69% | 338k | $14M (exactly $13,502,624) | Rebellion |
| | Backpack Battles | $14.99 | 18,933 91% | 568k | $8.5M (exactly $8,514,170) | PlayWithFurcifer | |
| | Eriksholm: The Stolen Dream | $39.99 | 2,451 95% | 74k | $2.9M (exactly $2,940,465) | River End Games | |
| | StarVaders | $24.99 | 3,760 97% | 113k | $2.8M (exactly $2,818,872) | Pengonauts | |
| | Songs of Silence | $29.99 | 2,367 79% | 71k | $2.1M (exactly $2,129,590) | Chimera Entertainment | |
| | The Great Villainess: Strategy of Lily | $29.99 | 1,529 85% | 46k | $1.4M (exactly $1,375,641) | Alliance Arts, One or Eight, WSS Playgr… (Alliance Arts, One or Eight, WSS Playground) | |
| | Cardfight!! Vanguard Dear Days 2 | $69.99 | 631 67% | 19k | $1.3M (exactly $1,324,911) | FURYU Corporation, LANCARSE Ltd. | |
| | AETHUS | $19.99 | 2,030 94% | 61k | $1.2M (exactly $1,217,391) | Pawsmonaut Games | |
| | ICBM: Escalation | $29.99 | 1,248 86% | 37k | $1.1M (exactly $1,122,826) | SoftWarWare | |
| | 美女,请别影响我成仙 | $10.99 | 3,140 93% | 94k | $1.0M (exactly $1,035,258) | 蒸汽满满工作室 |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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