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Should I ship a Zombie Driving game?
Driving + Zombies
Of 26 developers who shipped a Zombie Driving game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 42 more are announced, ×2.6 for every developer who shipped in the last year.
Verdict: poor odds, for a 6 / 10 build.
The middle developer here made $1.8k, ×2.9 the market's $630 for a 6 / 10 build, and 3 in 10 made under $210; 1 in 20 cleared $300k, ×482 the market median. Revenue is down 25% on the market; 42 games are announced against 16 developers who shipped in the last year.
| Bottom 30% | $210 (exactly $210) |
|---|---|
| Median | $1.8k (exactly $1,798) |
| Top 25% | $5.1k (exactly $5,095) |
| Top 5% | $303k (exactly $302,981) |
| Developers, 2 yr | 26 |
| Released games | 75 |
| Announced | 42 |
| Effort | 6 / 10 |
| AI-buildability | Low |
| Typical price | $7.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 25% on the market, supply 60% more developers than the period before.
Free games: 5%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is low: the lowest rating among its tags.
What it takes
- Effort
- 6 / 10 · full 3D single-player, physics sims, content-heavy RPG
- Systems
- Driving; 7 in 10 of the top 25% also carry Exploration, Survival, Action
- Price point
- $7.99 typical · top 25% priced $14.99 or above
- Art
- 5 in 10 of the top 25% ship with 3D
Why players buy here
The top 25% priced at $14.99 or above; the middle game at $7.99.
The top 10 games average 74% positive over 3,647 reviews.
What kills games here
3 in 10 developers made under $210. 7 in 10 of the 10 games released 1 to 2 years ago have fewer than 100 reviews. 42 games are announced against 16 developers who shipped in the last year, ×2.6 per shipper.
Adjacent niches
Driving with a different setting or mood, ranked by verdict then median.
- + Split ScreenFair
- + Psychological HorrorFair
- + IdlerFair
- + Survival HorrorFair
- + World War IIFair
- + MusicFair
- + ThrillerFair
- + Interactive FictionFair
- + LogicFair
- + Hidden ObjectFair
- + Online Co-OpPoor odds
- + AutomationPoor odds
Comparable games
Brick Rigs 2023 · $32M 
Gas Guzzlers Extreme 2013 · $2.3M 
Zombie Driver HD 2012 · $830k 
Outbreak Island 2025 · EA · $429k 
Earn to Die 2 2016 · $335k | Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Brick Rigs | older | $19.99 | 53,749 95% | 1.6M | $32M (exactly $32,233,275) | Fluppisoft GmbH |
| | Gas Guzzlers Extreme | older | $24.99 | 3,081 86% | 92k | $2.3M (exactly $2,309,826) | Gamepires |
| | Zombie Driver HD | older | $9.99 | 2,770 84% | 83k | $830k (exactly $830,169) | Exor Studios |
| | Outbreak Island | · EA | $14.99 | 955 78% | 29k | $429k (exactly $429,464) | Tiny Magicians |
| | Earn to Die 2 | older | $4.99 | 2,238 93% | 67k | $335k (exactly $335,029) | Toffee Games |
 | Dustland Delivery | $7.99 | 1,264 88% | 38k | $303k (exactly $302,981) | Neutron Star Studio | |
 | Another Try 2 | · EA | $6.99 | 1,000 53% | 30k | $210k (exactly $209,700) | Hoki Wolf Studio |
 | Contagion VR: Outbreak | older | $9.99 | 642 64% | 19k | $192k (exactly $192,407) | Monochrome, Inc |
 | Andarilho | older | $4.99 | 1,204 66% | 36k | $180k (exactly $180,239) | SC Jogos |
 | Drive 4 Survival | · EA older | $19.99 | 228 58% | 6.8k | $137k (exactly $136,732) | M3M Games |
 | Nightmare Drive | · EA | $14.99 | 156 78% | 4.7k | $70k (exactly $70,153) | Voidfiller |
 | Zombie Rollerz: The Last Ship | $9.99 | 139 75% | 4.2k | $42k (exactly $41,658) | Zing Games Inc., 紫英互娱 | |
 | Polygeddon | $2.99 | 61 40% | 1.8k | $5.5k (exactly $5,472) | Digital Dreamworks, Gamesforfarm | |
 | Gravehold: Survival | $9.99 | 17 76% | 510 | $5.1k (exactly $5,095) | Obsidian Core | |
 | DayOff: Moonriver incident | $6.99 | 23 91% | 690 | $4.8k (exactly $4,823) | jetzackgames | |
 | Into the End (of the World) | · EA | $14.99 | 9 55% | 270 | $4.0k (exactly $4,047) | RabbiX Games |
 | Zompizza : The Last Delivery | $4.99 | 23 91% | 690 | $3.4k (exactly $3,443) | Broken Toilet Games |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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