Do I ship it?

GamesStrategyStrategy + Desktop Companion

Specimen · observed

Should I ship a Desktop Companion Strategy game?

Strategy + Desktop Companion

Of 29 developers who shipped a Desktop Companion Strategy game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 47 more are announced.

Verdict: poor odds, for a 5 / 10 build.

The middle developer here made $2.5k, ×4.0 the market's $630 for a 5 / 10 build, and 3 in 10 made under $1.7k; 1 in 20 cleared $260k, ×419 the market median. Revenue is down 90% on the market; 47 games are announced against 26 developers who shipped in the last year.

Deciding numbers: median 4.0 times the market baseline, revenue down 90% on the market, 47 announced, ×1.8 per developer who shipped in the last year.
Nobody has said they are building this yet.
Strategy + Desktop Companion
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 29
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $10k → $6.7k (still earning) → $1.7k (still earning)
The last cohort is still earning.
Outcomes for Strategy + Desktop Companion: Plate 1 · outcomes, 2 yr, n = 29
Bottom 30% $1.7k (exactly $1,676)
Median $2.5k (exactly $2,516)
Top 25% $10k (exactly $10,030)
Top 5% $263k (exactly $262,951)
Developers, 2 yr 29
Released games 36
Announced 47
Effort 5 / 10
AI-buildability Medium
Typical price $4.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 90% on the market, supply 765% more developers than the period before.

Free games: 8%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Strategy
effort 5 / 10 · medium · effort 5 sits in the medium band
Desktop Companion
effort 1 / 10 · high · effort 1 sits in the high band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
5 / 10 · real systems or entry 3D
Systems
Strategy, Desktop Companion; 7 in 10 of the top 25% also carry Idler, Automation, Management
Price point
$4.99 typical · top 25% priced $6.99 or above
Art
7 in 10 of the top 25% ship with 2D, Relaxing, Cute
Plate 4 · demand

Why players buy here

The top 25% priced at $6.99 or above; the middle game at $4.99.

The top 10 games average 78% positive over 5,156 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $1.7k, median $2.5k, 1 in 4 over $10k, 1 in 20 over $260k.

3 in 10 developers made under $1.7k. 47 games are announced against 26 developers who shipped in the last year.

Plate 6 · same mechanic, other settings

Adjacent niches

Strategy with a different second tag, ranked by verdict then median.

  1. + FMVStrong odds50 devs · median $65k · 27 announced
  2. + Job SimulatorFair62 devs · median $16k · 74 announced
  3. + BaseballFair14 devs · median $7.5k · 7 announced
  4. + LGBTQ+Fair89 devs · median $6.7k · 91 announced
  5. + WuxiaFair23 devs · median $4.7k · 41 announced
  6. + FarmingFair44 devs · median $4.3k · 42 announced
  7. + Martial ArtsFair81 devs · median $3.0k · 94 announced
  8. + SubmarineFair21 devs · median $2.4k · 23 announced
  9. + NavalFair66 devs · median $2.2k · 88 announced
  10. + IdlerFair696 devs · median $1.9k · 988 announced
  11. + Shop KeeperFair159 devs · median $1.8k · 264 announced
  12. + HackingFair96 devs · median $1.2k · 132 announced

All 275 pairs on the Strategy page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Rusty's Retirement older $6.99 13,902 96% 417k $2.9M (exactly $2,915,249) Mister Morris Games
Crusaders Quest : Hero Town $6.99 2,564 76% 77k $538k (exactly $537,671) CQ LABS
Your Big, Cute Monster Farm $7.99 1,097 78% 33k $263k (exactly $262,951) KaiPlay Studio
Idle Waters $4.99 349 94% 10k $52k (exactly $52,245) Ignita Games
Bao Bao's™ Cozy Laundromat $3.99 410 83% 12k $49k (exactly $49,077) Destroyer Doggo
Village Tale $5.99 268 81% 8.0k $48k (exactly $48,160) Knight Owl Games
Incremental Infinity $4.99 160 58% 4.8k $24k (exactly $23,952) Rablo Games
Push Push $4.99 111 97% 3.3k $17k (exactly $16,617) 1ceAgain
Tiny Vending Machines $4.99 67 61% 2.0k $10k (exactly $10,030) Frozen Logic Studios
My Tiny Garden $4.99 65 60% 2.0k $9.7k (exactly $9,730) Frozen Logic Studios
Cafe Cafe: Idle Bird Collector $4.99 65 92% 2.0k $9.7k (exactly $9,730) CHONKSOFT

Estimates: copies = reviews × 30, gross = copies × list price.