Do I ship it?

GamesHack and SlashHack and Slash + Beat 'em up

Specimen · observed

Should I ship a Beat 'em up Hack and Slash game?

Hack and Slash + Beat 'em up

Of 190 developers who shipped a Beat 'em up Hack and Slash game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 386 more are announced, ×3.5 for every developer who shipped in the last year.

Verdict: poor odds, for a 5 / 10 build.

The middle developer here made $840, ×1.3 the market's $630 for a 5 / 10 build, and 3 in 10 made under $210; 1 in 20 cleared $910k, ×1458 the market median. Revenue is down 10% on the market; 386 games are announced against 109 developers who shipped in the last year.

Deciding numbers: median 1.3 times the market baseline, revenue down 10% on the market, 386 announced, ×3.5 per developer who shipped in the last year.
Nobody has said they are building this yet.
Hack and Slash + Beat 'em up
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 190
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $10k → $2.3k → $1.3k → $3.0k → $898 → $899 → $599 (still earning) → $2.4k (still earning)
The last cohort is still earning.
Outcomes for Hack and Slash + Beat 'em up: Plate 1 · outcomes, 2 yr, n = 190
Bottom 30% $210 (exactly $210)
Median $839 (exactly $839)
Top 25% $9.0k (exactly $8,996)
Top 5% $915k (exactly $915,384)
Developers, 2 yr 190
Released games 703
Announced 386
Effort 5 / 10
AI-buildability Medium
Typical price $6.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 10% on the market, supply 35% more developers than the period before.

Free games: 15%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Hack and Slash
effort 5 / 10 · medium · effort 5 sits in the medium band
Beat 'em up
effort 4 / 10 · medium · effort 4 sits in the medium band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
5 / 10 · real systems or entry 3D
Systems
Hack and Slash, Beat 'em up; 4 in 10 of the top 25% also carry Action, Combat, Adventure
Price point
$6.99 typical · top 25% priced $24.99 or above
Art
3 in 10 of the top 25% ship with 2D, Side Scroller
Plate 4 · demand

Why players buy here

The top 25% priced at $24.99 or above; the middle game at $6.99.

The top 10 games average 88% positive over 52,511 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $210, median $840, 1 in 4 over $8.9k, 1 in 20 over $910k.

3 in 10 developers made under $210. 8 in 10 of the 98 games released 1 to 2 years ago have fewer than 100 reviews. 386 games are announced against 109 developers who shipped in the last year, ×3.5 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Hack and Slash with a different second tag, ranked by verdict then median.

  1. + Turn-BasedStrong odds8 devs · median $14k · 1 announced
  2. + Turn-Based CombatStrong odds28 devs · median $3.7k · 27 announced
  3. + VampiresFair32 devs · median $7.2k · 37 announced
  4. + ModernFair13 devs · median $7.2k · 20 announced
  5. + IdlerFair32 devs · median $6.4k · 50 announced
  6. + IncrementalFair40 devs · median $1.7k · 57 announced
  7. + RomancePoor odds11 devs · median $119k · 25 announced
  8. + Visual NovelPoor odds11 devs · median $85k · 22 announced
  9. + Character Action GamePoor odds27 devs · median $58k · 80 announced
  10. + DestructionPoor odds19 devs · median $43k · 57 announced
  11. + LGBTQ+Poor odds17 devs · median $33k · 20 announced
  12. + AutomationPoor odds12 devs · median $21k · 26 announced

All 175 pairs on the Hack and Slash page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
METAL GEAR RISING: REVENGEANCE older $29.99 69,104 96% 2.1M $62M (exactly $62,172,869) PlatinumGames
Castle Crashers® older $14.99 109,654 96% 3.3M $49M (exactly $49,311,404) The Behemoth
Sifu older $39.99 21,620 92% 649k $26M (exactly $25,937,514) Sloclap
Hi-Fi RUSH older $29.99 27,454 97% 824k $25M (exactly $24,700,364) Tango Gameworks
ONE PIECE: PIRATE WARRIORS 4 older $39.99 17,281 91% 518k $21M (exactly $20,732,016) Koei Tecmo
DmC: Devil May Cry older $29.99 20,938 93% 628k $19M (exactly $18,837,919) Ninja Theory
DYNASTY WARRIORS 8: Xtreme Legends Complete Edition older $49.99 11,886 83% 357k $18M (exactly $17,825,434) KOEI TECMO GAMES CO., LTD.
Devil May Cry HD Collection older $29.99 19,493 93% 585k $18M (exactly $17,537,852) CAPCOM Co., Ltd.
Bayonetta older $19.99 27,380 92% 821k $16M (exactly $16,419,786) PlatinumGames
Evil West older $49.99 10,215 74% 306k $15M (exactly $15,319,436) Flying Wild Hog
Dead as Disco · EA $24.99 12,354 96% 371k $9.3M (exactly $9,261,794) Brain Jar Games, Inc.
Absolum $24.99 9,399 91% 282k $7.0M (exactly $7,046,430) Dotemu, Guard Crush Games, Supamonks
Rotwood $29.99 7,459 74% 224k $6.7M (exactly $6,710,862) Klei Entertainment
Daemon X Machina: Titanic Scion $69.99 1,838 63% 55k $3.9M (exactly $3,859,249) Marvelous Inc.
Teenage Mutant Ninja Turtles: Splintered Fate $29.99 4,143 83% 124k $3.7M (exactly $3,727,457) Super Evil Megacorp
Stick It to the Stickman · EA $11.99 7,918 96% 238k $2.8M (exactly $2,848,105) Free Lives
M.A.S.S. Builder $24.99 3,729 85% 112k $2.8M (exactly $2,795,631) Vermillion Digital
PATAPON 1+2 REPLAY $29.99 2,091 83% 63k $1.9M (exactly $1,881,273) SAS CO.,LTD.
Tears of Metal · EA $24.99 2,359 85% 71k $1.8M (exactly $1,768,542) Paper Cult
KIBORG $24.99 1,221 84% 37k $915k (exactly $915,384) Sobaka Studio

Estimates: copies = reviews × 30, gross = copies × list price.