Do I ship it?

GamesStrategyStrategy + Animals

Specimen · observed

Should I ship an Animal Strategy game?

Strategy + Animals

Of 45 developers who shipped an Animal Strategy game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 141 more are announced, ×3.5 for every developer who shipped in the last year.

Verdict: poor odds, for a 5 / 10 build.

The middle developer here made $3.6k, ×5.7 the market's $630 for a 5 / 10 build, and 3 in 10 made under $420; 1 in 20 cleared $240k, ×393 the market median. Revenue is down 35% on the market; 141 games are announced against 40 developers who shipped in the last year.

Deciding numbers: median 5.7 times the market baseline, revenue down 35% on the market, 141 announced, ×3.5 per developer who shipped in the last year.
Nobody has said they are building this yet.
Strategy + Animals
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 45
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $155k → $9.3k → $9.7k → $8.0k (still earning) → $539 (still earning)
The last cohort is still earning.
Outcomes for Strategy + Animals: Plate 1 · outcomes, 2 yr, n = 45
Bottom 30% $419 (exactly $419)
Median $3.6k (exactly $3,591)
Top 25% $14k (exactly $14,390)
Top 5% $247k (exactly $246,885)
Developers, 2 yr 45
Released games 86
Announced 141
Effort 5 / 10
AI-buildability Medium
Typical price $6.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 35% on the market, supply 700% more developers than the period before.

Free games: 10%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is medium: the lowest rating among its tags.

Strategy
effort 5 / 10 · medium · effort 5 sits in the medium band
Animals
effort 3 / 10 · high · effort 3 sits in the high band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
5 / 10 · real systems or entry 3D
Systems
Strategy; 4 in 10 of the top 25% also carry Roguelike, Roguelite, Simulation
Price point
$6.99 typical · top 25% priced $14.99 or above
Art
4 in 10 of the top 25% ship with Cute, Family Friendly, Pixel Graphics
Plate 4 · demand

Why players buy here

The top 25% priced at $14.99 or above; the middle game at $6.99.

The top 10 games average 81% positive over 9,830 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $420, median $3.6k, 1 in 4 over $14k, 1 in 20 over $240k.

3 in 10 developers made under $420. 7 in 10 of the 6 games released 1 to 2 years ago have fewer than 100 reviews. 141 games are announced against 40 developers who shipped in the last year, ×3.5 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Strategy with a different setting or mood, ranked by verdict then median.

  1. + FMVStrong odds50 devs · median $65k · 27 announced
  2. + Job SimulatorFair62 devs · median $16k · 74 announced
  3. + BaseballFair14 devs · median $7.5k · 7 announced
  4. + LGBTQ+Fair89 devs · median $6.7k · 91 announced
  5. + WuxiaFair23 devs · median $4.7k · 41 announced
  6. + FarmingFair44 devs · median $4.3k · 42 announced
  7. + Martial ArtsFair81 devs · median $3.0k · 94 announced
  8. + SubmarineFair21 devs · median $2.4k · 23 announced
  9. + NavalFair66 devs · median $2.2k · 88 announced
  10. + IdlerFair696 devs · median $1.9k · 988 announced
  11. + Shop KeeperFair159 devs · median $1.8k · 264 announced
  12. + HackingFair96 devs · median $1.2k · 132 announced

All 275 pairs on the Strategy page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
Planet Zoo older $44.99 81,191 90% 2.4M $110M (exactly $109,583,493) Frontier Developments
Prehistoric Kingdom · EA older $29.99 5,640 90% 169k $5.1M (exactly $5,074,308) Blue Meridian
Let's Build a Zoo older $19.99 3,722 89% 112k $2.2M (exactly $2,232,083) Springloaded
Everything is Crab: The Animal Evolution Roguelite $9.99 6,876 76% 206k $2.1M (exactly $2,060,737) Odd Dreams Digital
Tooth and Tail older $19.99 2,887 82% 87k $1.7M (exactly $1,731,334) Pocketwatch Games
Equilinox older $9.99 2,604 93% 78k $780k (exactly $780,419) ThinMatrix
Omelet You Cook $14.99 1,523 97% 46k $685k (exactly $684,893) Dan Schumacher, Hjalte Tagmose
Spirit of the Island older $14.99 1,191 69% 36k $536k (exactly $535,593) 1M Bits Horde
Beast Battle Simulator older $9.99 1,234 88% 37k $370k (exactly $369,830) DOG HOGGLER
S.W.I.N.E. HD Remaster older $9.99 1,017 93% 31k $305k (exactly $304,795) Kite Games
Zoominoes $14.99 549 91% 16k $247k (exactly $246,885) Starlight Games inc.
Abra-Cooking-Dabra $12.99 250 75% 7.5k $97k (exactly $97,425) Door 407
BioEden $21.99 93 70% 2.8k $61k (exactly $61,352) Broken Arms Games
Bean Beasts $13.99 113 89% 3.4k $47k (exactly $47,426) Anxious Noob
Exark $14.99 99 73% 3.0k $45k (exactly $44,520) Robot Cat Limited
Mewseum: Masterpieces $6.99 133 98% 4.0k $28k (exactly $27,890) Climbing Goat Games
Slot or Not $6.99 131 89% 3.9k $27k (exactly $27,471) MakoTeam
Bean Meets Paw $9.99 63 93% 1.9k $19k (exactly $18,881) XINGXIAN NET

Estimates: copies = reviews × 30, gross = copies × list price.