Do I ship it?

GamesPoint & ClickPoint & Click + Animals

Specimen · observed

Should I ship an Animal Point & Click game?

Point & Click + Animals

Of 36 developers who shipped an Animal Point & Click game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 42 more are announced.

Verdict: poor odds, for a 3 / 10 build.

The middle developer here made $1.2k, ×2.5 the market's $480 for a 3 / 10 build, and 3 in 10 made under $150; 1 in 20 cleared $62k, ×131 the market median. Revenue is down 65% on the market; 42 games are announced against 31 developers who shipped in the last year.

Deciding numbers: median 2.5 times the market baseline, revenue down 65% on the market, 42 announced, ×1.4 per developer who shipped in the last year.
Nobody has said they are building this yet.
Point & Click + Animals
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 36
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $9.1k → $30k → $6.0k → $9.3k → $7.2k → $1.4k (still earning) → $180 (still earning)
The last cohort is still earning.
Outcomes for Point & Click + Animals: Plate 1 · outcomes, 2 yr, n = 36
Bottom 30% $150 (exactly $150)
Median $1.2k (exactly $1,169)
Top 25% $7.2k (exactly $7,191)
Top 5% $62k (exactly $62,369)
Developers, 2 yr 36
Released games 68
Announced 42
Effort 3 / 10
AI-buildability High
Typical price $3.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 65% on the market, supply 345% more developers than the period before.

Free games: 9%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is high: the lowest rating among its tags.

Point & Click
effort 2 / 10 · high · effort 2 sits in the high band
Animals
effort 3 / 10 · high · effort 3 sits in the high band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
3 / 10 · small 2D action, light systems
Systems
Point & Click; 5 in 10 of the top 25% also carry Collectathon, Exploration, Idler
Price point
$3.99 typical · top 25% priced $11.99 or above
Art
6 in 10 of the top 25% ship with Relaxing, Cute, 2D
Plate 4 · demand

Why players buy here

The top 25% priced at $11.99 or above; the middle game at $3.99.

The top 10 games average 96% positive over 2,407 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $150, median $1.2k, 1 in 4 over $7.1k, 1 in 20 over $62k.

3 in 10 developers made under $150. 4 in 10 of the 11 games released 1 to 2 years ago have fewer than 100 reviews. 42 games are announced against 31 developers who shipped in the last year.

Plate 6 · same mechanic, other settings

Adjacent niches

Point & Click with a different setting or mood, ranked by verdict then median.

  1. + JRPGFair41 devs · median $8.4k · 45 announced
  2. + Job SimulatorFair50 devs · median $5.8k · 56 announced
  3. + Party-Based RPGFair17 devs · median $2.5k · 20 announced
  4. + Life SimFair162 devs · median $2.4k · 219 announced
  5. + Local MultiplayerFair14 devs · median $2.0k · 8 announced
  6. + MiningFair36 devs · median $1.9k · 39 announced
  7. + CookingFair68 devs · median $1.8k · 79 announced
  8. + Escape RoomFair62 devs · median $1.8k · 51 announced
  9. + UnderwaterFair21 devs · median $1.8k · 20 announced
  10. + Local Co-OpFair12 devs · median $1.8k · 9 announced
  11. + Online Co-OpFair28 devs · median $1.7k · 34 announced
  12. + Word GameFair60 devs · median $1.6k · 56 announced

All 200 pairs on the Point & Click page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
BROK the InvestiGator older $19.99 985 97% 30k $591k (exactly $590,704) COWCAT
Aviary Attorney older $14.99 1,155 94% 35k $519k (exactly $519,404) Sketchy Logic
Travellin Cats Around the World older $4.99 804 97% 24k $120k (exactly $120,359) Travellin Cats
Heroes of the Seven Islands $11.99 191 100% 5.7k $69k (exactly $68,703) Rap2h
Moses & Plato - Last Train to Clawville $19.99 104 88% 3.1k $62k (exactly $62,369) The Wild Gentlemen
Ever Seen A Cat? 3 older $4.99 387 96% 12k $58k (exactly $57,934) EverCats
Seclusa $12.99 148 97% 4.4k $58k (exactly $57,676) Studio Niente
Travellin Cats in Italy older $0.99 1,792 97% 54k $53k (exactly $53,222) Travellin Cats
Meow Palace: Forbidden City · EA $5.99 247 90% 7.4k $44k (exactly $44,386) 宫喵家族
Travellin Cats in Bali older $0.99 1,305 98% 39k $39k (exactly $38,758) Travellin Cats
Travellin Cats Around the World 2 $4.99 236 97% 7.1k $35k (exactly $35,329) Travellin Cats
Travellin Cats in Japan $0.99 751 97% 23k $22k (exactly $22,305) Travellin Cats
Push Push $4.99 111 97% 3.3k $17k (exactly $16,617) 1ceAgain
Travellin Cats in Germany $0.99 519 96% 16k $15k (exactly $15,414) Travellin Cats
Bathhouse Creatures $4.99 62 98% 1.9k $9.3k (exactly $9,281) Sleepy Rocket
Cozy Mining $6.99 38 76% 1.1k $8.0k (exactly $7,969) tatsumaki games

Estimates: copies = reviews × 30, gross = copies × list price.