Games › Racing › Racing + Zombies
Should I ship a Zombie Racing game?
Racing + Zombies
Only 10 developers shipped a Zombie Racing game in the last 2 years, too few for firm odds: the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.; the top game by est. revenue, Tower Unite, made about est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 19 more are announced, ×4.8 for every developer who shipped in the last year.
Verdict: dead, for a 6 / 10 build.
Only 4 developers shipped this in the last year, under the 5 a verdict needs; over 2 years the middle one made $210 against a market of $630. 19 games are announced.
| Bottom 30% | $119 (exactly $119) |
|---|---|
| Median | $210 (exactly $210) |
| Top 25% | $3.4k (exactly $3,443) |
| Top 5% | $9.7M (exactly $9,737,329) |
| Developers, 2 yr | 10 |
| Released games | 60 |
| Announced | 19 |
| Effort | 6 / 10 |
| AI-buildability | Low |
| Typical price | $4.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 90% on the market, supply 35% fewer developers than the period before.
Free games: 8%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is low: the lowest rating among its tags.
What it takes
- Effort
- 6 / 10 · full 3D single-player, physics sims, content-heavy RPG
- Systems
- Racing
- Price point
- $4.99 typical
Why players buy here
The top 9 games average 89% positive over 16,276 reviews.
What kills games here
3 in 10 developers made under $120. 9 in 10 of the 7 games released 1 to 2 years ago have fewer than 100 reviews. 19 games are announced against 4 developers who shipped in the last year, ×4.8 per shipper.
Adjacent niches
Racing with a different setting or mood, ranked by verdict then median.
- + CapitalismStrong odds
- + ModernFair
- + TransportationFair
- + AutomationFair
- + Grand StrategyFair
- + Time AttackFair
- + Auto BattlerFair
- + Time ManipulationFair
- + IdlerFair
- + Choices MatterFair
- + City BuilderLong shot
- + Inventory ManagementPoor odds
Comparable games
Brick Rigs 2023 · $32M 
Tower Unite 2025 · $9.7M 
Gas Guzzlers Extreme 2013 · $2.3M 
Blockland 2013 · $997k 
Zombie Driver HD 2012 · $830k | Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Brick Rigs | older | $19.99 | 53,749 95% | 1.6M | $32M (exactly $32,233,275) | Fluppisoft GmbH |
| | Tower Unite | $19.99 | 16,237 89% | 487k | $9.7M (exactly $9,737,329) | PixelTail Games | |
| | Gas Guzzlers Extreme | older | $24.99 | 3,081 86% | 92k | $2.3M (exactly $2,309,826) | Gamepires |
| | Blockland | older | $9.99 | 3,326 70% | 100k | $997k (exactly $996,802) | Eric Hartman, Ben Garney, Anthony Roton… (Eric Hartman, Ben Garney, Anthony Rotondo) |
| | Zombie Driver HD | older | $9.99 | 2,770 84% | 83k | $830k (exactly $830,169) | Exor Studios |
 | Earn to Die 2 | older | $4.99 | 2,238 93% | 67k | $335k (exactly $335,029) | Toffee Games |
 | Andarilho | older | $4.99 | 1,204 66% | 36k | $180k (exactly $180,239) | SC Jogos |
 | Drive 4 Survival | · EA older | $19.99 | 228 58% | 6.8k | $137k (exactly $136,732) | M3M Games |
 | Clutch | older | $9.99 | 125 79% | 3.8k | $37k (exactly $37,462) | Targem Games |
 | Zombieland VR: Headshot Fever | older | $19.99 | 62 83% | 1.9k | $37k (exactly $37,181) | XR Games |
 | Iron Trails: Outlaw Pursuit | · EA | $17.99 | 7 14% | 210 | $3.8k (exactly $3,778) | Gloac Games, Gloac |
 | Zompizza : The Last Delivery | $4.99 | 23 91% | 690 | $3.4k (exactly $3,443) | Broken Toilet Games | |
 | Doomriderz | $9.99 | 1 0% | 30 | $300 (exactly $300) | SlicedBlue 3D | |
 | Undead Tread | $6.99 | 1 100% | 30 | $210 (exactly $210) | Fletcher Poole | |
 | Donut Riders | · EA | $4.99 | 1 100% | 30 | $150 (exactly $150) | OUTRISE studios |
 | Lawnmower Game Beer | $1.99 | 2 50% | 60 | $119 (exactly $119) | Tero Lunkka, Valkeala Software | |
 | Phantom Break | $0.99 | 3 66% | 90 | $89 (exactly $89) | AA Mini Games Studio | |
 | Lawnmower Game Horrorland | $1.99 | 1 100% | 30 | $60 (exactly $60) | Tero Lunkka, Valkeala Software | |
 | Zombie Overdrive | $0.99 | 0 0% | 0 | $0 (exactly $0) | Neton Games |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
Your address goes to Buttondown, which sends the letter, and nowhere else. Every issue has an unsubscribe link. No tracking beyond the open count Buttondown keeps.