Games › Racing › Racing + Sports
Should I ship a Racing Sports game?
Racing + Sports
Of 320 developers who shipped a Racing Sports game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 381 more are announced, ×2.2 for every developer who shipped in the last year.
Verdict: poor odds, for a 6 / 10 build.
The middle developer here made $1.2k, ×1.9 the market's $630 for a 6 / 10 build, and 3 in 10 made under $210; 1 in 20 cleared $880k, ×1414 the market median. Revenue is down 50% on the market; 381 games are announced against 176 developers who shipped in the last year.
| Bottom 30% | $210 (exactly $210) |
|---|---|
| Median | $1.2k (exactly $1,198) |
| Top 25% | $13k (exactly $12,952) |
| Top 5% | $888k (exactly $887,822) |
| Developers, 2 yr | 320 |
| Released games | 1,588 |
| Announced | 381 |
| Effort | 6 / 10 |
| AI-buildability | Low |
| Typical price | $9.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue down 50% on the market, supply 15% more developers than the period before.
Free games: 11%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is low: the lowest rating among its tags.
What it takes
- Effort
- 6 / 10 · full 3D single-player, physics sims, content-heavy RPG
- Systems
- Racing, Sports; 5 in 10 of the top 25% also carry Simulation, Driving, Arcade
- Price point
- $9.99 typical · top 25% priced $29.99 or above
- Art
- 5 in 10 of the top 25% ship with 3D, Realistic, Third Person
Why players buy here
The top 25% priced at $29.99 or above; the middle game at $9.99.
The top 10 games average 81% positive over 174,358 reviews.
What kills games here
3 in 10 developers made under $210. 8 in 10 of the 217 games released 1 to 2 years ago have fewer than 100 reviews. 381 games are announced against 176 developers who shipped in the last year, ×2.2 per shipper.
Adjacent niches
Racing with a different second tag, ranked by verdict then median.
- + CapitalismStrong odds
- + ModernFair
- + TransportationFair
- + AutomationFair
- + Grand StrategyFair
- + Time AttackFair
- + Auto BattlerFair
- + Time ManipulationFair
- + IdlerFair
- + Choices MatterFair
- + City BuilderLong shot
- + Inventory ManagementPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | Forza Horizon 5 | older | $59.99 | 260,218 89% | 7.8M | $468M (exactly $468,314,335) | Playground Games |
| | Need for Speed™ Heat | older | $69.99 | 128,933 84% | 3.9M | $271M (exactly $270,720,620) | Ghost Games |
| | Forza Horizon 6 | $69.99 | 86,730 82% | 2.6M | $182M (exactly $182,106,981) | Playground Games | |
| | Need for Speed™ Unbound | older | $69.99 | 49,862 61% | 1.5M | $105M (exactly $104,695,241) | Criterion Games |
| | Assetto Corsa | older | $19.99 | 136,067 92% | 4.1M | $82M (exactly $81,599,380) | Kunos Simulazioni |
| | The Crew™ 2 | older | $29.99 | 86,533 78% | 2.6M | $78M (exactly $77,853,740) | Ivory Tower |
| | The Crew Motorfest | older | $69.99 | 24,230 78% | 727k | $51M (exactly $50,875,731) | Ubisoft Ivory Tower |
| | CarX Drift Racing Online | older | $16.99 | 82,720 95% | 2.5M | $42M (exactly $42,162,384) | CarX Technologies, LLC |
| | Assetto Corsa Competizione | older | $39.99 | 33,807 92% | 1.0M | $41M (exactly $40,558,258) | Kunos Simulazioni |
| | F1® 25 | $49.99 | 25,395 87% | 762k | $38M (exactly $38,084,882) | Codemasters | |
| | Assetto Corsa EVO | · EA | $39.99 | 16,545 60% | 496k | $20M (exactly $19,849,036) | KUNOS Simulazioni |
| | Le Mans Ultimate | $39.99 | 15,068 79% | 452k | $18M (exactly $18,077,080) | Studio 397 | |
| | Assetto Corsa Rally | · EA | $29.99 | 8,757 87% | 263k | $7.9M (exactly $7,878,673) | Supernova Games Studios |
| | JDM: Japanese Drift Master | $34.99 | 5,217 75% | 157k | $5.5M (exactly $5,476,285) | Gaming Factory | |
| | Sledders | $29.99 | 4,372 95% | 131k | $3.9M (exactly $3,933,488) | Hanki Games | |
| | Super Battle Golf | $12.99 | 9,325 93% | 280k | $3.6M (exactly $3,633,952) | Brimstone | |
| | NASCAR 25 | $39.99 | 1,768 72% | 53k | $2.1M (exactly $2,121,070) | iRacing.com Motorsport Simulations, LLC | |
| | Project Motor Racing | $39.99 | 1,181 45% | 35k | $1.4M (exactly $1,416,846) | Straight4 Studios |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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