Games › Racing › Racing + Sandbox
Should I ship a Racing Sandbox?
Racing + Sandbox
Of 82 developers who shipped a Racing Sandbox in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 127 more are announced, ×2.8 for every developer who shipped in the last year.
Verdict: poor odds, for a 6 / 10 build.
The middle developer here made $4.0k, ×6.4 the market's $630 for a 6 / 10 build, and 3 in 10 made under $300; 1 in 20 cleared $9.5M, ×15217 the market median. Revenue is up 230% on the market; 127 games are announced against 46 developers who shipped in the last year.
| Bottom 30% | $298 (exactly $298) |
|---|---|
| Median | $4.0k (exactly $4,047) |
| Top 25% | $105k (exactly $105,241) |
| Top 5% | $9.6M (exactly $9,556,583) |
| Developers, 2 yr | 82 |
| Released games | 288 |
| Announced | 127 |
| Effort | 6 / 10 |
| AI-buildability | Low |
| Typical price | $9.99 |
momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue up 230% on the market, supply 30% more developers than the period before.
Free games: 11%, excluded from money figures.
Can AI deliver it?
AI-buildability for this niche is low: the lowest rating among its tags.
What it takes
- Effort
- 6 / 10 · full 3D single-player, physics sims, content-heavy RPG
- Systems
- Racing, Sandbox; 7 in 10 of the top 25% also carry Simulation, Automobile Sim, Driving
- Price point
- $9.99 typical · top 25% priced $29.99 or above
- Art
- 6 in 10 of the top 25% ship with First-Person, Realistic, 3D
Why players buy here
The top 25% priced at $29.99 or above; the middle game at $9.99.
The top 10 games average 86% positive over 456,950 reviews.
What kills games here
3 in 10 developers made under $300. 8 in 10 of the 47 games released 1 to 2 years ago have fewer than 100 reviews. 127 games are announced against 46 developers who shipped in the last year, ×2.8 per shipper.
Adjacent niches
Racing with a different second tag, ranked by verdict then median.
- + CapitalismStrong odds
- + ModernFair
- + TransportationFair
- + AutomationFair
- + Grand StrategyFair
- + Time AttackFair
- + Auto BattlerFair
- + Time ManipulationFair
- + IdlerFair
- + Choices MatterFair
- + City BuilderLong shot
- + Inventory ManagementPoor odds
Comparable games
| Capsule | Game | Released | Price | Reviews | Est. copies | Est. revenue | Developer |
|---|---|---|---|---|---|---|---|
| | BeamNG.drive | · EA older | $24.99 | 388,236 97% | 12M | $291M (exactly $291,060,529) | BeamNG |
| | Grand Theft Auto V Enhanced | $29.99 | 210,784 83% | 6.3M | $190M (exactly $189,642,365) | Rockstar North | |
| | Forza Horizon 6 | $69.99 | 86,730 82% | 2.6M | $182M (exactly $182,106,981) | Playground Games | |
| | The Crew™ 2 | older | $29.99 | 86,533 78% | 2.6M | $78M (exactly $77,853,740) | Ivory Tower |
| | The Crew Motorfest | older | $69.99 | 24,230 78% | 727k | $51M (exactly $50,875,731) | Ubisoft Ivory Tower |
| | My Summer Car | $14.99 | 108,503 94% | 3.3M | $49M (exactly $48,793,799) | Amistech Games | |
| | Sleeping Dogs: Definitive Edition | older | $19.99 | 70,499 94% | 2.1M | $42M (exactly $42,278,250) | United Front Games, Feral Interactive (… (United Front Games, Feral Interactive (Mac)) |
| | CarX Drift Racing Online | older | $16.99 | 82,720 95% | 2.5M | $42M (exactly $42,162,384) | CarX Technologies, LLC |
| | SnowRunner | older | $29.99 | 46,343 90% | 1.4M | $42M (exactly $41,694,797) | Saber Interactive |
| | Mad Max | older | $19.99 | 57,651 91% | 1.7M | $35M (exactly $34,573,305) | Avalanche Studios |
| | Tower Unite | $19.99 | 16,237 89% | 487k | $9.7M (exactly $9,737,329) | PixelTail Games | |
| | Mon Bazou | $15.99 | 19,922 97% | 598k | $9.6M (exactly $9,556,583) | Santa Goat | |
| | Sledders | $29.99 | 4,372 95% | 131k | $3.9M (exactly $3,933,488) | Hanki Games | |
| | My Garage | $19.99 | 4,010 90% | 120k | $2.4M (exactly $2,404,797) | Viking Game Studio | |
| | Car Service Together | · EA | $19.99 | 3,589 79% | 108k | $2.2M (exactly $2,152,323) | V12 Studio |
| | STORROR Parkour Pro | · EA | $24.99 | 1,605 71% | 48k | $1.2M (exactly $1,203,268) | Hole in the Sleeve Game Studios |
| | City Car Driving 2.0 | · EA | $29.99 | 1,198 60% | 36k | $1.1M (exactly $1,077,841) | Forward Development, Ltd. |
Estimates: copies = reviews × 30, gross = copies × list price.
Five niches a week, one death, one deep dive.
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