Do I ship it?

GamesRacingRacing + Psychological Horror

Specimen · observed

Should I ship a Psychological-Horror Racing game?

Racing + Psychological Horror

Of 24 developers who shipped a Psychological-Horror Racing game in the last 2 years: 3 in 10 made under est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., the middle one made est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 4 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method., 1 in 20 cleared est. revenue: est. copies × today's US list price; gross, before Steam's cut, taxes and refunds. See method.. 23 more are announced, ×2.1 for every developer who shipped in the last year.

Verdict: poor odds, for a 6 / 10 build.

The middle developer here made $2.1k, ×3.3 the market's $630 for a 6 / 10 build, and 3 in 10 made under $840; 1 in 20 cleared $1.0M, ×1716 the market median. Revenue is flat on the market; 23 games are announced against 11 developers who shipped in the last year.

Deciding numbers: median 3.3 times the market baseline, revenue flat on the market, 23 announced, ×2.1 per developer who shipped in the last year.
Nobody has said they are building this yet.
Racing + Psychological Horror
Fig. 1 · this niche among 16,100
Plate 1 · outcomes, 2 yr n = 24
Median est. gross by half-year cohort, 2023 H1 to 2026 H2: $1.8k → $1.5k → $4.3k → $24k → $1.2k → $2.1k (still earning) → $119 (still earning)
The last cohort is still earning.
Outcomes for Racing + Psychological Horror: Plate 1 · outcomes, 2 yr, n = 24
Bottom 30% $838 (exactly $838)
Median $2.1k (exactly $2,063)
Top 25% $5.2k (exactly $5,240)
Top 5% $1.1M (exactly $1,077,841)
Developers, 2 yr 24
Released games 83
Announced 23
Effort 6 / 10
AI-buildability Low
Typical price $4.99

momentum: how a niche's revenue percentiles and developer count moved between two equal, adjacent periods, divided by the market's own move. See method., 12 months: revenue flat on the market, supply 20% fewer developers than the period before.

Free games: 8%, excluded from money figures.

See every window in the explorer →

Plate 2 · systems and tooling

Can AI deliver it?

AI-buildability for this niche is low: the lowest rating among its tags.

Racing
effort 6 / 10 · low · vehicle handling, track content and opponent AI
Psychological Horror
effort 3 / 10 · high · effort 3 sits in the high band

How the rubric works →

Plate 3 · the cost side

What it takes

Effort
6 / 10 · full 3D single-player, physics sims, content-heavy RPG
Systems
Racing; 5 in 10 of the top 25% also carry Simulation, Driving, Automobile Sim
Price point
$4.99 typical · top 25% priced $14.99 or above
Art
7 in 10 of the top 25% ship with 3D, First-Person, Realistic
Plate 4 · demand

Why players buy here

The top 25% priced at $14.99 or above; the middle game at $4.99.

The top 10 games average 94% positive over 128,829 reviews.

Plate 5 · the loss side

What kills games here

Developer outcomes in the last 2 years by share: 3 in 10 under $840, median $2.1k, 1 in 4 over $5.2k, 1 in 20 over $1.0M.

3 in 10 developers made under $840. 8 in 10 of the 15 games released 1 to 2 years ago have fewer than 100 reviews. 23 games are announced against 11 developers who shipped in the last year, ×2.1 per shipper.

Plate 6 · same mechanic, other settings

Adjacent niches

Racing with a different setting or mood, ranked by verdict then median.

  1. + CapitalismStrong odds14 devs · median $8.6k · 7 announced
  2. + ModernFair32 devs · median $3.3k · 34 announced
  3. + TransportationFair39 devs · median $2.3k · 35 announced
  4. + AutomationFair11 devs · median $1.9k · 12 announced
  5. + Grand StrategyFair8 devs · median $1.8k · 7 announced
  6. + Time AttackFair44 devs · median $748 · 42 announced
  7. + Auto BattlerFair11 devs · median $657 · 10 announced
  8. + Time ManipulationFair10 devs · median $599 · 12 announced
  9. + IdlerFair19 devs · median $505 · 13 announced
  10. + Choices MatterFair51 devs · median $449 · 54 announced
  11. + City BuilderLong shot12 devs · median $299 · 9 announced
  12. + Inventory ManagementPoor odds14 devs · median $34k · 37 announced

All 165 pairs on the Racing page

Plate 7 · comparable specimens, by est. revenue

Comparable games

Capsule Game Released Price Reviews Est. copies Est. revenue Developer
My Summer Car $14.99 108,503 94% 3.3M $49M (exactly $48,793,799) Amistech Games
City Car Driving older $24.99 33,612 82% 1.0M $25M (exactly $25,198,916) Forward Development, Ltd.
The Long Drive · EA older $15.99 50,184 88% 1.5M $24M (exactly $24,073,265) Genesz
My Winter Car · EA $14.99 18,614 94% 558k $8.4M (exactly $8,370,716) Amistech Games
Thumper older $19.99 4,056 91% 122k $2.4M (exactly $2,432,383) Drool
FlatOut 4: Total Insanity older $29.99 1,938 53% 58k $1.7M (exactly $1,743,619) Kylotonn
FlatOut 3: Chaos & Destruction older $9.99 3,672 17% 110k $1.1M (exactly $1,100,498) Team 6 Studios
City Car Driving 2.0 · EA $29.99 1,198 60% 36k $1.1M (exactly $1,077,841) Forward Development, Ltd.
4D Golf older $19.99 775 98% 23k $465k (exactly $464,767) CodeParade
CPU Invaders older $29.99 496 86% 15k $446k (exactly $446,251) Microblast Games
Dark Succubus $6.99 171 77% 5.1k $36k (exactly $35,859) ZC Game
Progress Racer RPG $5.99 133 94% 4.0k $24k (exactly $23,900) Cameron Ladjevardi, David Elliot
The Liminal Dimension $3.99 88 79% 2.6k $11k (exactly $10,534) Airem
Lazy Climbers $4.99 35 68% 1.1k $5.2k (exactly $5,240) Cool Car Studio
Final Word Royale $4.99 30 60% 900 $4.5k (exactly $4,491) NyxWorks
Crab Game 2 $3.99 36 22% 1.1k $4.3k (exactly $4,309) Jeff
Green Heights $5.99 21 100% 630 $3.8k (exactly $3,774) Samuel Dufour

Estimates: copies = reviews × 30, gross = copies × list price.